Sword and the Script

APRIL 15, 2017

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.

Corporate 80

Corporate Airlines How To Crisis 80

Ishmael's Corner

JANUARY 4, 2015

After careful study, number crunching and extrapolation, I’ve concluded that 2015 will bring us several “PR moments.”. So many executives have been exposed for inflating their academic achievements in college, but 2015 turns this one inside out. Google issues an apology making it clear Corporate did not approve the t-shirts.

Transportation 60

Transportation Journalism Google Employee 60

Agility PR Solutions

JUNE 15, 2021

Back in March, the supervisory board for the corporation reviewed all of the findings regarding the “dieselgate” scandal from 2015. Back in 2015, the company was uncovered to have been using illegal software […].

Crisis 85

Crisis Brand Branding Software 85

Waxing UnLyrical

DECEMBER 12, 2014

What’s PR En Route to in 2015? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn What’s PR En Route to in 2015? I hope you’re buckled up, because the ride’ll just get faster. rebekah iliff techpr'

Technology 88

Technology Resources Tools Data 88

Wadds Inc.

APRIL 17, 2024

A new book will explore the future of Britain through the perspective of corporate communications and public relations practitioners. Our view is that corporate communications and public relations practitioners are the eyes and ears of organisations, agencies and in-house across all aspects of the economy and society.

Public Affairs 69

Public Affairs Policies eBook Healthcare 69

MaccaPR

OCTOBER 3, 2016

I’m going to give it to you straight – developing a Corporate Sustainability Report for your company is a ton of work. What is a Corporate Sustainability Report? Yes, corporate sustainability reports are a valuable communications tool. Corporate Sustainability Reports Rise in Popularity. General Mills. General Motors.

Corporate 71

Corporate Report Survey Government 71

Stuart Bruce

JANUARY 5, 2015

Why in 2015 are we still asking what is PR? In this role of corporate counsel there is also a benefit in being close to, but not on the board, as that enables the PR counsellor to be more neutral as they aren’t the decision maker. CIPR corporate communications Marketing PR strategy public relations Reputation Management'

Reputation 60

Reputation Corporate Ethics Communications 60

Communications Conversations

DECEMBER 30, 2015

I’m really writing this post for 32 people who helped me along in one way, shape or form in 2015. Opportunity: Working with top corporate communicators as part of our local Mastermind Group. Started this group earlier in 2015, and I couldn’t be happier (and more lucky) with how things have turned out. Check that.

Groups 60

Groups Local Meeting Corporate 60

Waxing UnLyrical

JANUARY 26, 2015

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 30+ Social Media Predictions for 2015. 6 Digital Marketing Trends to Watch in 2015. 9 social media trends to watch in 2015. Five 2015 digital marketing trends for your consideration. ” is the Big Trend of 2015.

Trends 40

Trends Marketing Social Media Web 40

Waxing UnLyrical

OCTOBER 9, 2015

. — Diane Bégin (@dibegin) October 6, 2015. AmecOrg (@AmecOrg) October 6, 2015. Shonali Burke (@shonali) October 6, 2015. measurePR — Michelle Hinson (@MichelleHinson) October 6, 2015. BXRcyrRaPv — Ai Zhang (@aiaddysonzhang) October 6, 2015. measurePR — Diane Bégin (@dibegin) October 6, 2015. measurepr. (Q3).

Measurement 40

Measurement System Facebook Corporate 40

Presspage

APRIL 11, 2024

By 2015, it had opened a second office in Chicago. As a final note, he adds: "Corporate communications teams have always been our heroes at Presspage. Presspage has celebrated 15 years of successful partnerships with corporate communications teams around the globe. What keeps us going strong after all these years is our team.

Enterprise 117

Enterprise Automotive Company Airlines 117

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Conference 40

Conference Internal International Leadership 40

Waxing UnLyrical

MAY 4, 2015

Emergency surgery prevented me from traveling to Laguna this past week for PRSA Counselors Academy 2015 … gah! Monday Roundup: PRSA Counselors Academy 2015 is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Community 40

Community Content Marketing Travel Agency 40

Waxing UnLyrical

JANUARY 23, 2015

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. PR Trends for 2015. PR Trends for 2015: 7 To Watch is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Trends 40

Trends Measurement Analytics Education 40

Cision

MARCH 15, 2016

Trust the software that more corporations, trade associations, membership organizations and labor unions used to file their 2015 year-end disclosure reports with the FEC than any other vendor software: Cision (formerly Vocus) PAC compliance software. Of the top 1,000 PACs that filed with the FEC in 2015, Cision is used by 234 of them.

Software 120

Software Corporate Government Data 120

Shift Communications

FEBRUARY 5, 2016

Mobile user growth also stumbled in Q4: Our last growth statistic: the total number of LinkedIn corporate customers continues to grow. This is good news if you’re a job seeker; the more corporate customers use LinkedIn’s talent management software, the more valuable your profile. Christopher S.

LinkedIn 60

LinkedIn Social Media Mobile Media 60

Waxing UnLyrical

DECEMBER 14, 2015

What were your favorite WUL guest posts in 2015? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Best WUL Guest Posts of 2015. What subjects would you like us to tackle in 2016?

Storytelling 0

Storytelling Video Leadership Writing 0

Communications Conversations

JANUARY 5, 2015

However, it does play into what I see to be a more plausible trend in 2015 (and subsequent years): Burnout for early adopter social media marketers. We’re seeing people take on more diverse leadership roles (overseeing areas like Corporate Communications, PR and Integrated Marketing). This is just my opinion, keep in mind.

Social Media 60

Social Media Marketing Media Trends 60

Doctor Spin

FEBRUARY 22, 2024

In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. Coach and prepare corporate spokespeople. Corporate Communication as a Discipline. Managing the narrative: Investor relations officers and corporate disclosure✰.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Waxing UnLyrical

JUNE 26, 2015

measurePR Recap (June 2015): Measuring Content is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (June 2015): Measuring Content. Steve’s slide.

Measurement 40

Measurement Journalism Video Community 40

Stern + Associates

JUNE 22, 2023

Corporate communication isn’t just a tool to roll out when a problem arises – it should be an integral part of an organization’s strategy , says Dartmouth Tuck School of Business Corporate Communication and Leadership Professor Paul A. asks Argenti, who authored “ Corporate Responsibility ” (SAGE Publications, 2015).

Strategy 62

Strategy Communications Crisis Communications Corporate 62

Waxing UnLyrical

NOVEMBER 20, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (November 2015): Measuring Multimedia. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

Measurement 40

Measurement Google Twitter Groups 40

Waxing UnLyrical

JULY 30, 2015

measurePR Recap (July 2015): Internal Communications is a post from: Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (July 2015): Internal Communications.

Internal 40

Internal International Communications Measurement 40

Agility PR Solutions

JUNE 16, 2019

Those numbers show that in 2015, corporations paid $59 billion in fines, a more than five-fold increase over the $11 billion paid […]. The number of headlines denoting a company crisis has nearly doubled when comparing this decade to last, according to McKinsey & Company.

Crisis 82

Crisis Corporate Company Analysis 82

Communications Conversations

JULY 29, 2015

A video posted by Nordstrom (@nordstrom) on Jul 16, 2015 at 4:14pm PDT. According to this Mobile Marketer post , Nordstrom used a visual of an Instagram post featuring a 55-foot dress on its corporate headquarters in Seattle. A video posted by GAP (@gap) on Apr 8, 2015 at 7:54am PDT. NSale #instaphoto #seattle #drone.

Instagram 60

Instagram Brand Branding Creativity 60

Waxing UnLyrical

SEPTEMBER 25, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Recap: the September 2015 #measurePR-palooza. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis. Wouldn't you like to be in her kitchen?

Measurement 40

Measurement Web Analytics Twitter 40

ImPRessions - Crenshaw Communications

MAY 7, 2020

Since 2015, Adrianne has been covering marketing strategies for retailers for AdAge. Ben reports for Retail Dive, an industry go-to, covering retail policy, finance and bankruptcy and how these trends are affecting major corporations. . Adrianne Pasquarelli @SheLikesToShop. Kate Taylor @Kate_H_Taylor. Ben Unglesbee @Ben_Unglesbee .

Retail 245

Retail Twitter Real Estate Trends 245

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Deirdre Breakenridge

FEBRUARY 13, 2015

On Tuesday, February 17, 2015 at 8:30 p.m. Anneliz Hannan is a corporate communications professional with strong advocacy qualities and analytic acumen. We’re looking forward to a really informative and insightful tweet chat that will enlighten us on healthcare communications in 2015. Anneliz Hannan ( @AnnelizHannan ).

Healthcare 150

Healthcare Community Twitter Communications 150

Melissa Agnes

MAY 20, 2015

In order to find this website, I had to do a Google search as, at the time of this post, there is no link to it – or any communications announcing the oil spill – from Plains All American Pipeline’s corporate website. — ABC7 Eyewitness News (@ABC7) May 20, 2015. — SavageNation (@SavageNation) May 20, 2015.

Crisis 154

Crisis Crisis Communications Crisis Management Twitter 154

Cision

APRIL 10, 2017

Here is how it pans out in the marketing world: Stephen Kennedy from Dominos shared how his organization has made customer loyalty a corporate priority opposed to a marketing program. active loyalty program members from 2015. At the same time the infamous coffee purveyor has reported a 16% increase in U.S.

Brand 223

Brand Branding Pitching Conference 223

Doctor Spin

MARCH 23, 2023

A Gallup study examining corporate leadership and management found that only 10% of employees are natural leaders. 1 Gallup: Only One in Ten Possess the Talent To Manage (2015). The Leadership Gap in Organisations This natural shortage of capable leaders hasn’t stopped the corporate world from appointing leaders left and right.

Leadership 52

Leadership Training Employee Media Training 52

Waxing UnLyrical

AUGUST 14, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (August 2015): Big Picture PR Measurement. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

Measurement 40

Measurement Analytics Google Tools 40

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. Kathy: I am the SVP, Chief Marketing Officer at UL.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Doctor Spin

DECEMBER 20, 2023

PR professionals must talk using corporate platitudes.” “PR Corporate communication and CSR must be ‘boomer boring,’ cringe, and woke.” Source: Medical Reference Services Quarterly 5 Philbrick, J., & Cleveland, A. Personal Branding: Building Your Pathway to Professional Success. PR professionals must send out shitty press releases.”

Brand 52

Brand Branding eBook Resources 52

Mark My Words

MARCH 5, 2015

Mark Comments sponsorship 2015 tate theguardian museum arts corporate funds' The sponsorship files: who funds our biggest arts institutions?

Corporate 60

Corporate 60

Mark My Words

MARCH 11, 2015

The corporation’s latest comms crisis. Mark Comments clarkson thedrum 2015 comms jeremy corporations corporation’s crisis'

Crisis 60

Crisis Corporate 60