article thumbnail

The 13 Most Popular Blog posts on Sword and the Script in 2022

Sword and the Script

This is the 13 th year of publication for Sword and the Script – hence the top 13 posts for 2022. Many of the top-performing posts are from the monthly roundup post on the PR and comms technology software vendors. SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. PR Tech Sum].

Blogging 161
article thumbnail

CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know

Bianchi Biz Blog

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

Mobile 114
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Public Relations Agency’s Top Marketing & Communications Trends for 2022

Konnect Agency

It’s hard to believe that in the blink of an eye, we are already staring at 2022. At Konnect, we’ve grown accustomed to the fourth quarter craze and are well underway with 2022 planning for our clients. Platforms and technologies that appear to be promising fizzle out quickly, and new rules and regulations seem to emerge daily.

Trends 119
article thumbnail

PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

First is the new β€œPR Assistant” which will allow β€œPR professionals to draft press releases and personalize pitches.” Meltwater’s generative AI capabilities are built on OpenAI technology, though the company has made it’s own investments in AI. The multi-pitch generator is only available for enterprise customers ( see pricing ).

Software 128
article thumbnail

Pitches That Placed: How to Pitch Smart Cities Dive

OnePitch

On this week’s Pitches That Placed, we are highlighting a pitch that introduced a source as a thought leader and landed coverage in Smart Cities Dive. Let’s take a look at why this pitch worked: Let’s take a look at the actual pitch that placed: . with your pitch and 3-5 reasons why you believe it worked.

article thumbnail

Pithy PR Pitches Get a Better Response Rate Study Says; Are We AI-ed Out? [PR Tech Sum No. 44]

Sword and the Script

Short PR pitches – 150 words or less – had a better response rate (5.89%) than long pitches (1.46%) – 500 pitches or more, according to data analyzed by Propel. Short pitches – 150 words or less – had a better response rate (5.89%) than long pitches (1.46%) – 500 pitches or more. million in 2022.

Pitching 128
article thumbnail

Pitches That Placed: How to Pitch TechCrunch

OnePitch

On this week’s Pitches That Placed (PtP), we are spotlighting a product announcement pitch that not only landed a feature in TechCrunch , but was also included in a roundup piece three days later. ” Let’s dive into this pitch and see why it worked. .” Let’s take a look at the actual pitch that placed: .