Remove Advertising Remove Guidelines Remove Privacy Remove Social Media
article thumbnail

Bits, Bytes and the Ethics of Data

PRSay

Revelations about Cambridge Analytica arrive at a time when organizations are already making privacy changes to comply with the EU General Data Protection Regulation (GDPR), which took effect on May 25. The regulation has reshaped privacy laws across Europe, and also applies to U.S. Facebook has also updated its privacy policies.

Ethics 251
article thumbnail

Tool of the Month: Facebook’s GDPR Guidance for Advertisers

PR in High Definition

Compared to many overly legalistic guidelines, Facebook’s information does a good job of explaining what businesses using Facebook need to know. At the moment, the privacy page is very granular, but it’s not the easiest page to reach or customise. Facebook’s latest move to be supportive is to help with the forthcoming GDPR regulations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

FTC Endorsement Guidelines: What Agencies Need to Know

Shift Communications

In 2009, the Federal Trade Commission (FTC) came out with guidelines regarding disclosure of endorsements that were significantly updated to take into account the ever-expanding domain of online advertising and social media. Ok, so what does this mean in practice? With limited space, what constitutes adequate disclosure?

article thumbnail

What Are The 7 Barcelona Principles Of Public Relations?

The Hoyt Organization

An Overview Of The Barcelona Principles The Barcelona Principles are a set of seven guidelines that form the first comprehensive framework for evaluating PR and communication effectively. Advertising Value Equivalents (AVEs) are not a comprehensive representation of PR’s true value. AVEs are not the value of communication.

article thumbnail

Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. Adherence to privacy regulations.”.

article thumbnail

Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. presidential election, which means misinformation and deepfake advertising will rise, putting pressure on communicators to combat false narratives. Finally, 2024 also brings another U.S.

Writing 198
article thumbnail

Will Generative AI Replace Marketers and Content Creators?

Landis PR

Plus, it can even enable a wider range of subject matter experts within your business to produce content that aligns with your brand guidelines. By optimizing your content workflows, generative AI can provide additional manpower, increase your time-to-market and reduce the impact of budgetary constraints.