5W PR

FEBRUARY 17, 2025

Rebuilding trust after a crisis is one of the most challenging tasks a business can face. This guide outlines key steps to restoring trust and rebuilding a brands reputation through crisis management and PR. Acknowledge and Take Responsibility for the Crisis The first step in repairing a damaged reputation is acknowledging the issue.

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Crisis Branding Brand Case Study 78

The Proactive Report

MARCH 27, 2020

And, as history has shown, brands that remain in-market with consistent messaging come out of a crisis ahead of their competitors. Articles on Ad Age and Forbes showcase past examples of how brands navigated difficult situations by being present and actionable. This is the time to show what you’re doing in this time of crisis.

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Crisis How To Small Business Social Media 225

PRSay

JANUARY 16, 2025

and tell them I worked in crisis communications. For example, in late December, The New York Times published a piece on the conflict between actress Blake Lively and actor-director Justin Baldoni over filming the adaptation of It Ends With Us. Or at least, it’s not what this APR, ethical, crisis PR professional does.

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Ethics Publicity Crisis Film 146

Onclusive

APRIL 22, 2021

The best way to prepare for a crisis is to invest in a crisis communications response and management program. In a time of crisis, communicators need to act decisively and quickly with transparent responses. However, with structure, you can put together an effective crisis communications plan. Listen, listen, listen!

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Crisis How To Crisis Communications Crisis Management 195

Melissa Agnes

SEPTEMBER 5, 2019

One of the challenges of communicating effectively in times of viral issue and crisis management is ensuring that your brand’s communications are consistent across every stakeholder group, region and department. Crisis communication is complex, dynamic and critically important to get right.

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Crisis Communications Crisis Communications Crisis Management 203

PRSay

NOVEMBER 9, 2021

We have experienced firsthand how a crisis can significantly and quickly impact business operations. Companies can prepare by evaluating the crisis process, team, tools and resources they have in place. A clear organizational purpose, mission and values provide guidance and establish a strong foundation to support crisis responses.

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Crisis Crisis Communications Crisis Management Training 197

PR Fuel

JUNE 16, 2024

Read More The post Top Crisis Communication Plan Examples for Your Business appeared first on eReleases. Unexpected crises can strike at any time, and if you’re not ready, they can seriously damage your company’s reputation and bottom line. That’s why having a solid.

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Crisis Communications Examples Crisis Communications 105

Prowly

APRIL 9, 2024

Crisis management examples show that some brands handle these crises well, while others… Not so much. Today we’ll make sure you fall […] The post 16 PR Crisis Management Examples: What (Not) to Do appeared first on Prowly Blog.

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Crisis Management Examples Crisis Internal 104

5W PR

MARCH 17, 2025

For example, Microsoft’s Digital Defense Report provides transparency about threat trends while demonstrating security leadership. The post Proactive Cybersecurity: Building Your Defense Before Crisis Strikes appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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Remote PR Jobs

FEBRUARY 25, 2025

In this guide, well cover the basics of public relations strategies and tactics, including crisis management, digital PR, and how to create a PR strategy that works for you. How to Handle Crisis Public Relations Strategies In todays fast-moving world, a brands reputation can change quickly.

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Strategy How To Crisis Management Crisis 155

Prowly

DECEMBER 18, 2023

Nothing is certain, except for a PR crisis. At a time when crises arise on all sides – from your company actions to TikTok challenges – formulating crisis management strategies in public relations is a must.

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Crisis Management Examples Crisis Strategy 104

Prowly

SEPTEMBER 18, 2023

Crisis communication can make or break a brand’s reputation, whether it’s a product recall, a data breach, a natural disaster, or a public relations nightmare. What is a crisis press release? This is where the power of a strong press release comes into play.

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Examples Writing Crisis How To 104

Agility PR Solutions

MARCH 16, 2022

One of the most challenging things a PR agent may need to do is handle a public crisis. A crisis may destroy a company overnight. There are too many examples of viral situations that have affected companies worldwide, both positively and negatively.

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Crisis Viral Examples Company 164

PRSay

JUNE 7, 2021

Organizations are only as strong as how they respond in moments of crisis. This myopic mindset can shut out constructive feedback and imperil organizations — making it imperative to identify shortfalls in a crisis response plan before its flawed protocols become embedded in every level of the organization.

Crisis 164

Crisis Exercises Crisis Communications Reputation 164

Melissa Agnes

OCTOBER 15, 2020

Over the last couple of years, I’ve found myself increasingly frustrated with my industry, the crisis management profession. To put my frustration simply, the status quo of crisis preparedness and crisis management no longer suffices and, as a result, does a disservice to professionals, organizations and society.

Crisis 189

Crisis Crisis Management Education Corporate 189

NewsWhip

AUGUST 2, 2022

One small mistake can send an organization into a spiraling PR crisis that can severely damage their reputation and trustworthiness with the public. . Reputational crisis. Public safety crisis. Take Tesla, for example. The first crisis was over a software communication error that caused over 12,000 U.S.

Crisis 158

Crisis Financial Reputation Sports 158

Presspage

FEBRUARY 8, 2021

In a time of crisis, they may see more information about your organization than during ordinary times; they may believe the real-time accounts of others over you; share the most dramatic of stories (in many cases leaving out facts); and decide in a split moment if they support and trust you. However, not every crisis is predictable.

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Crisis Crisis Management Case Study SEO 127

PRSay

OCTOBER 16, 2024

“That’s all we are is our stories,” said Grammy-winning artist Melissa Etheridge in conversation with PR and crisis communication strategist Molly McPherson, APR, at today’s General Session of PRSA’s ICON 2024 in Anaheim, Calif. I can only help you learn it by my example of clarity, hope and joy.”

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Crisis Communications Interviews Crisis Community 167

Onclusive

NOVEMBER 4, 2021

Here are some examples of political factors to monitor: Current legislature Tax policies Fiscal policy Trade restrictions Corruption. Here are a few examples of economic factors that might be important to track: Unemployment Interest rates Inflation rates Foreign exchange rates Consumer confidence and spending. Economic factors.

Analysis 370

Analysis Tools Policies Reputation 370

Prowly

APRIL 2, 2025

Read this article to find out: How to get the gist from your monitoring results in 5 minutes How to refine daily and weekly newsletters with little effort How to make briefings more attractive for your boss or client (with examples!) Crisis prevention. What is an AI coverage summary? Use the queries that track your competitors.

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PRSay

JUNE 23, 2021

Preparing for these increasingly sophisticated threats and containing the damage when attacks occur requires a level of experience and expertise beyond that of a company’s day-to-day crisis team. Build a dedicated cyber-crisis team. Here are six things to think about: 1. Make key decisions ahead of time. Watch your language.

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Crisis Insurance Insurance Exercises 146

Agility PR Solutions

SEPTEMBER 15, 2024

Effective financial PR communications during times of risk or crisis involve clear, transparent, and strategic messaging.

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Financial Examples Communications Crisis 110

5W PR

JANUARY 22, 2025

Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever. Building Your Crisis Response Foundation A strong crisis management strategy starts long before any issues arise. Start by acknowledging the issue and sharing what you know.

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Crisis Management Crisis Crisis Communications Training 78

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

The companies that pledged support for female employees after the Dobbs decision, for example, are expressing an authentic position in response to court ruling that will affect millions. No one can predict the nature or severity of a reputation crisis, but most brands understand their own vulnerabilities and social communities.

Construction 385

Construction Social Media Crisis Reputation 385

Prowly

FEBRUARY 20, 2025

Today, we'll show you how to write a comms plan the easy way, with steps and examples that anyone can follow. Enhanced PR crisis management When crises strike, you control the narrative and you know which key messages to share, where, and how. It focuses on sending the right message clearly and effectively in your team.

Writing 104

Writing Communications How To Internal 104

Wadds Inc.

JULY 8, 2024

A recent conversation between crisis communications experts Dr. W. Timothy Coombs is best known as a practitioner-turned-academic for developing Situational Crisis Communication Theory (SCCT). SCCT categorises crisis events into three areas: victim, accidental and preventable.

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Crisis Communications Crisis Communications Crisis Management 116

Cision

JULY 31, 2015

Verticals don’t matter; a B2B brand is just as likely as a B2C or nonprofit to face a crisis at some point. Establish a crisis communication plan now rather than later. Crisis management involves pre-crisis, mid-crisis and post-crisis phases. A public crisis demands a public apology and public action.

Crisis 120

Crisis Crisis Communications Branding Brand 120

Wadds Inc.

JANUARY 24, 2025

Boeing, BP, Goldman Sachs and VW are all examples of successful organisations that have endured significant crises over the past decade. Speaking at a webinar organised by the CIPR Crisis Communications Network , Younger explained that reputation is shaped by two key factors: capability and character.

Company 105

Company Ethics Reputation Leadership 105

Critical Mention

SEPTEMBER 24, 2020

Here are four examples of earned media that have had a huge impact on different industries and movements this year. The post 4 Powerful Examples of Earned Media in 2020 appeared first on Critical Mention - Best Media Monitoring and Database Service. In today’s digital age, earned media can take many different forms.

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Examples Transportation Media Tourism 130

5W PR

FEBRUARY 18, 2025

Ransomware attacks present one of the most challenging crisis communications scenarios for modern organizations. Building Your Initial Response Strategy The moment a ransomware attack is detected, organizations must activate their crisis communications plan. Only then should you craft initial messaging.

Communications 78

Communications Crisis Communications Crisis System 78

Onclusive

AUGUST 3, 2021

Historically, communicators have been focused on storytelling, media relations, crisis communications and other obvious aspects of the PR craft. For example, a boutique hotel would want to focus on the local market instead of striving to achieve global coverage. Recommendation: Set the objectives that are right for your organization.

Branding 370

Branding Brand Media Measurement 370

Cision

JUNE 8, 2015

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. What I want to do in this post is to examine how to best use social media for crisis communication.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

5W PR

MARCH 10, 2025

For example, building sets and coding toys help develop spatial reasoning skills, while science kits introduce basic scientific concepts through experimentation. For example, Snap Circuits produces video series featuring young inventors using their products to create innovative projects.

Strategy 78

Strategy Education Video Storytelling 78

Melissa Agnes

AUGUST 20, 2014

Read: Teaching Crisis Communication: Embracing the Research to Practice Model. For example, my Intro to Public Relations class at Biola University in 2011 was #BUPR11. For example, in one class I had them create an infographic about the four-step PR campaign process. Studying / Teaching Crisis Communication'

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Social Media How To Infographics Media 279

Onclusive

MARCH 24, 2022

Staying ahead of market shifts, opportunities and crises with predictive analytics — the real value is being able to identify a story to newsjack before it goes viral, or learning about a potential crisis before it happens and averting it. We’ve also added examples of specific PR metrics to this framework.

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Measurement Data Hotels Viral 396

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. But the most far-reaching recent example is that of Susan Fowler. Lately it seems particularly relevant.

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Corporate Reputation Employee Policies 272

5W PR

FEBRUARY 28, 2025

For example, Asian markets often prefer indirect communication and value relationship-building before business discussions. The F-35 Joint Strike Fighter program serves as a prime example, involving multiple nations and contractors. Different regions respond to varying communication styles.

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Internal International Crisis Management Technology 78