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PR Crisis Lessons from Cathay Pacific

Ronn Torossian

Cathay Pacific, a Hong Kong-based airline, ended up in a big PR crisis recently because two employees of the airline allegedly broke their home isolation Covid rules. After a series of heated statements from both external parties and company officials, the entire situation culminated in criticism from the Hong-Kong government.

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3 Attributes of a Strong and Practical Crisis Management Governance Model

Melissa Agnes

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. The importance of solid and practical crisis management governance model. This is the team responsible for the organization’s crisis management and response.

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How to Develop a Strong and Practical Crisis Management Governance Model

Melissa Agnes

Your crisis management governance model serves as one of the foundational elements of your entire crisis management program. It defines everything from the structure, roles and responsibilities of your crisis team, straight through to your internal escalation process.

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ICON 2023 Q&A: Talking Crisis Communications With Amazon’s Barbara Agrait

PRSay

16, she shared her international perspective to students in a session titled “Diverse Roots, Universal Impact: Humanizing Reputation and Crisis Communications.” ” Beforehand, Agrait talked with PRsay about crisis management. The problem that sometimes exists is conflicting information when there is a crisis.

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How Will Virgo Season Impact Your ESG Communication?

3BL’s in-house experts merge the celestial wisdom of astrology with current environmental, social, governance (ESG) communication trends to offer a unique perspective and practical advice on sharing your company’s commitments effectively. 3BL’s new “Navigating ESG Comms through the Cosmos” series begins with Virgo season!

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Communications Needed to Navigate the Real Estate Commission Crisis

David PR Group

The National Association of Realtors (NAR), an entity that represents a vast number of residential real estate agents, has been conspicuously silent on a significant issue that has been brewing for years: a seismic change in the traditional commission structure that has governed real estate transactions for decades.

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When The Crisis PR Guy Is The Crisis

ImPRessions - Crenshaw Communications

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. But surely a top government relations officer should know better than to publicly dabble in conspiracies that simmer in the dark corners of the interwebs.

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