Agility PR Solutions

MAY 7, 2024

As a PR professional, I have witnessed the evolution of PR measurement manyfold over the last 10 years. Today the conversation is not about trying to show the value of measurement, but rather which metrics and what measurement programs are best for a given objective. This is a huge leap forward for the industry, and […] The post Trust me, your team is not trained for PR measurement: Here’s why it’s a job best left to the pros appeared first on Agility PR Solutions.

Training 113

Training Measurement Industry Publicity 113

Institute for Public Relations

MAY 7, 2024

Social media users, communicators, politicians, and media companies are all watching the ongoing issue of the so-called “TikTok ban” in the United States.

Social Media 105

Social Media Company Media Communications 105

Agility PR Solutions

MAY 7, 2024

In an era of constant connection, the reputation of a brand can be as delicate as porcelain. An unfortunate step, faulty product, or unhappy customer with significant social media influence can ignite a public relations disaster, producing tremors that may reverberate throughout the company and inflict permanent damage. This is when the support of a […] The post How PR support saves brands in a crisis: Strategies for all stakeholders appeared first on Agility PR Solutions.

Crisis 101

Crisis Strategy Brand Branding 101

Sword and the Script

MAY 7, 2024

It’s been pretty quiet this month in PR software; that’s starting to look like it’s going to be characteristic for the year On the first Tuesday of every month, I sort through the news from the PR software community in a summary post like this one. It’s been pretty quiet this month, which is starting to look like it’s going to be characteristic of the year.

Software 86

Software Pitching Technology B2B 86

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

MAY 7, 2024

Brands and businesses have had data-management problems since way back in primitive times (i.e., before AI), and the issue could potentially get much worse here in the modern age as the tech transforms business procedures—and new research from AI-augmented data security, compliance, and privacy firm BigID reveals that IT leaders fear the risks of data-security […] The post The top Generative AI concern for the remainder of 2024 is data security risk, say decision makers—what companies can

Data 101

Data Privacy Company Brand 101

Solo PR Pro

MAY 7, 2024

Public Relations professionals know the power of cultivating a strong brand. We spend our days crafting powerful stories and giving life to vision through meticulous planning and thoughtful execution. Yet, we often push our own brand building to the bottom of our priority list. As a solo PR pro, personal branding is a vital component of your business strategy.

Brand 92

Brand Branding Reputation Ethics 92

5W PR

MAY 7, 2024

The recent Disrupt HR Event hosted at Fairleigh Dickinson University in Northern NJ provided a platform to delve into the intricacies of generational differences in the workplace. After the chance to mingle, attendees had the opportunity to listen into an insightful discussion on the evolution of work dynamics and solutions to bridge the generational gap. 5WPR’s Chief People Officer, Erica Kirwin, and Technology Vice President, Steph Hadas, led a presentation titled “Generational Differenc

Employee 78

Employee Leadership System Instagram 78

Axia PR

MAY 7, 2024

Industry professionals should stop using these two words interchangeably. A “communications strategy” or a “communication strategy.” Your company’s “corporate communications department” or “corporate communication department.” It’s all the same, isn’t it? Not exactly.

Communications 71

Communications Corporate Strategy Industry 71

OnePitch

MAY 7, 2024

Anthony L. Fisher is the senior opinion editor and a columnist for The Daily Beast, and also writes the “Calling Balls and Strikes” newsletter on Substack.

Writing 78

Writing Media 78

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Maxim Behar

MAY 7, 2024

Host (Lora Indzhova): Maxim Behar, Assoc. Prof. Alexander Hristov are here with me, PR experts. Hello, gentlemen, glad to see you. Maxim Behar: Good morning! Host: To ask you the first question, if I may use Mrs. Ninova's words - do we currently have a fake caretaker cabinet? Maxim: We don't have a cabinet, actually. Real or fake, we don't have a cabinet.

Agriculture 64

Agriculture Government Insurance Insurance 64

Institute for Public Relations

MAY 7, 2024

IPR is featuring research and some of the many AAPI pioneers who have had an impact on the world today in celebration of AAPI Heritage Month. The Pew Research Center analyzed Asian Americans experience, attitudes, and views on their identity and diverse cultures. A survey of over 7,000 Asian American adults was conducted from July … Continue reading How Well Connected do Asian Americans Feel to Each Other?

Survey 52

Survey 52

Steve Barrett on PR

MAY 7, 2024

Agency Business Report 2024: Editor's letter.

Agency 114

Agency Report Blogging 114

Institute for Public Relations

MAY 7, 2024

The Yale Program on Climate Change Communication examined which questions Americans would ask global warming experts if they had the opportunity. An online survey of 1,003 Americans was conducted from Oct. 20–26, 2023. Respondents were categorized into six different categories depending on their attitudes toward climate change: alarmed, concerned, cautious, disengaged, doubtful, and dismissive.

Survey 52

Survey Communications Government Corporate 52

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer