Bianchi Biz Blog

SEPTEMBER 7, 2021

Previously I was senior editor at sister brand Fleet Owner, which is geared toward fleet executives and other transportation industry leaders. As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. Meet the Media: Alexa St.

Meeting 92

Meeting Transportation Media Journalism 92

Bianchi Biz Blog

JUNE 5, 2023

I spent 20 years in media relations at General Motors between two journalism careers. What advice do you have for PR people that want to pitch you? If you are pitching me, focus on commercial trucking (Class 4-8). If you are pitching me, focus on commercial trucking (Class 4-8). Any pet peeves with PR people?

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Meeting Automotive Media Transportation 76

Bianchi Biz Blog

FEBRUARY 21, 2022

We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties.

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Meeting Transportation Media Sports 96

Bianchi Biz Blog

DECEMBER 6, 2021

Since then, we have profiled over 125 reporters and journalists who cover the automotive, mobility, Detroit and Silicon Valley business beats for a broad collection of national, Detroit, automotive, commercial vehicle, tech and business media outlets. Meet the Media: Peter Fretty, Technology Editor at IndustryWeek.

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Meeting Automotive Media Transportation 84

Bianchi Biz Blog

AUGUST 23, 2021

I’m a senior reporter at The Verge , and I cover the emerging technologies and business side of transportation companies big and small, with a special focus on electric vehicles. What advice do you have for PR people that want to pitch you? When I get pitched something that isn’t even remotely in my beat.

Meeting 98

Meeting Report Transportation Media 98

Bianchi Biz Blog

AUGUST 17, 2023

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.

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Automotive Mobile Technology Resources 78

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. With a condensed downtown and huge public transportation infrastructure, bus wraps and boards became roving billboards with an incredible number of eyes on them each day.

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Print Tourism Transportation Film 120

Bianchi Biz Blog

JULY 10, 2023

What advice do you have for PR people that want to pitch you? A great PR pitch needs to tell me why I care so I can help tell readers why they care, too. Just existing, or doing a thing, isn’t enough to get news coverage anymore—especially in the current era of digital media audience declines and ever-tightening budgets.

Meeting 85

Meeting Report Automotive Media 85

Bianchi Biz Blog

JULY 22, 2021

In addition, the transportation and vehicle technology exhibit area at CES will have a new home in 2022, moving to the brand new West Hall at the Las Vegas Convention Center. Part of your outreach approach should be how to make things easier for the media, which can benefit you in the end.

Automotive 108

Automotive Mobile Technology Resources 108

Bianchi Biz Blog

FEBRUARY 22, 2021

I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. Finish this sentence: If I am not reporting, I am ….

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Groups Meeting Transportation Media 55

Bianchi Biz Blog

DECEMBER 7, 2020

I also write about mobility and transportation topics, including pedestrian safety. I’m watching the ongoing impact of the pandemic on the auto industry and other types of transportation. What advice do you have for PR people that want to pitch you? Can you tell us what types of stories, trends or issues are on your radar now?

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Automotive Report Meeting Transportation 56

Bianchi Biz Blog

OCTOBER 24, 2022

Personally, I am most proud of our Women in Transportation series at FleetOwner. What advice do you have for PR people that want to pitch you? Editors are busy and flooded with emails and PR pitches all the time. And, please, keep it relevant and know who you are pitching to. What story or stories are you most proud of?

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Meeting Automotive Transportation Newspapers 60

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. What advice do you have for PR people that want to pitch you? I really appreciate when pitches include a line about why it’s important that your client presents that story.

Meeting 83

Meeting Automotive Media Transportation 83

Bianchi Biz Blog

APRIL 4, 2022

Wrecked Media Group is an Ohio-based media company created in 2020 to acquire and build automotive-focused media businesses. EV Pulse is our flagship property covering the entire gamut of electrification in transportation. What advice do you have for PR people that want to pitch you? Target the pitch to me.

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Groups Meeting Automotive Media 97

Bianchi Biz Blog

NOVEMBER 2, 2020

The goal is to combine coverage of vehicle autonomy, connectivity, electrification, and mobility service technology with supporting infrastructure concepts that make transportation ecosystems that are safer, cleaner, and more socially equitable. What advice do you have for PR people that want to pitch you?

Meeting 57

Meeting Mobile Automotive Transportation 57

The Hoffman Agency

MARCH 11, 2020

In Shanghai, I got the opportunity to pitch Chinese reporters, coordinate a CEO media roundtable and support a product launch event. If pitching in the U.S. goes “email first, phone second,” pitching in China goes “call first, WeChat second, WeChat moving forward, email may be never.” counterparts.

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Pitching Transportation Conference Report 36

Beyond PR

JULY 26, 2016

. “Satellite media tours are a great vehicle to reach a large amount of viewers, listeners and readers within a short window of time,” explains Risa Chuang, Director, Media Relations at MultiVu and the author of Media Tour Boot Camp , our newest how-to guide. “A

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Strategy Media Radio How To 40