Axia PR

MARCH 6, 2024

Make sure your spokesperson is armed with these media training tips before they take on the mic. How do you discuss something you don’t want to appear in print? Even the most seasoned spokesperson is constantly learning how to approach the media landscape to avoid saying the wrong thing and going viral.

How To 71

How To Viral Media Training Print 71

Solo PR Pro

JULY 14, 2015

If you do any kind of media or influencer outreach for your clients, basic media training should be part of your services. While media training and its basic principles are second nature to Solo PR Pros, it’s a foreign concept to many client spokespeople. But some media training guidance is universal.

Media Training 40

Media Training Training Handbook How To 40

PR for Anyone

JANUARY 20, 2022

Media is editorial content unless you are paying for advertising. This week, I want to give you some tips on how to give a great media interview. So there are a couple things to think about before you do your media interview and the first one seems super obvious, but make sure you know exactly what they’re interviewing you on.

Interviews 130

Interviews How To Media Television 130

Polaris

DECEMBER 3, 2014

In fact, how you look can help you land a job, make a sale, persuade a team to your point of view—and lead to incredibly successful media interview s (or some utter disasters). In my experience in media training sessions, there’s no substitute for seeing yourself on camera. Media Training' Appropriate eye contact.

Interviews 132

Interviews Media Training Training Media 132

ImPRessions - Crenshaw Communications

MAY 8, 2017

When it comes to good public relations , a company can have great potential that for one reason or another is never realized in the form of media coverage. One thing that makes for an excellent PR partnership is the organization’s willingness to share raw information that can be translated into media interviews and stories.

Media 199

Media Interviews YouTube Hotels 199

Polaris

DECEMBER 8, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A video of the comic’s performance went viral, the media piled on. Media Training'

Interviews 133

Interviews Media Training Media Training 133

Cision

NOVEMBER 23, 2015

Over the past decade, social media has dramatically changed the way we find, access and read the news. Media outlets present stories much differently, shifting from traditional print editions to mobile-friendly video recaps. Journalists are slowly, but surely, hopping on the social media train too.

Social Media 120

Social Media Media Pitching Media Training 120

Barokas

DECEMBER 5, 2019

Social media and influencer relations are taking a growing share of marcom budgets. Digital and interactive media have largely displaced print. But media expectations and budget reality are no joke. A charismatic, media-darling mid-level exec is better than a guarded or overworked CEO any day. Do you have backup?

Strategy 78

Strategy Media Storytelling Pinterest 78

PRSay

MARCH 19, 2020

or a wall with paintings or prints on it. Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years. Is there anything controversial there?

Interviews 210

Interviews Video Meeting Skype 210

Polaris

NOVEMBER 22, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. Media Training' A little bit of nervousness before a speech or interview is a good thing.

Publicity 190

Publicity Training Interviews Media Training 190

Polaris

NOVEMBER 26, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. If you need help improving your presentation skills, get in touch to learn more about our training sessions.

Education 170

Education Training Media Training Interviews 170

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. In the late 1980s, the media was cut and dry. Yes, there is still print and broadcast media. What is it that makes any media professional want to work with you?

Pitching 150

Pitching Radio Newspapers Print 150

Communications Conversations

SEPTEMBER 10, 2020

Let’s go back to the beginning–how did you get your start in the media world? I really appreciated my time in radio and print journalism. Little known fact: You led social media management for the Business Journal during your time there. I spend a good chunk of my time on media relations and pitching.

Radio 167

Radio Journalism Interviews Energy 167

PR for Anyone

MAY 26, 2022

YOU need to put the sales funnel in place from your media appearance(s). Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. YOU make you famous by having a media appearance. land media attention.

Television 130

Television Print Interviews YouTube 130

PRSay

APRIL 9, 2021

The common thread among these examples is one thing that these savvy pitching pros did: They exercised their mere humanity and asked their media contacts a useful question, but only after they proved to be worthwhile sources. Michael Smart teaches PR professionals how to increase their positive media placements. A real appeal.

Pitching 164

Pitching Travel Journalism Exercises 164

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Misguided media relations strategy. But in most cases it’s important for brands to understand what will work with media and what won’t, and firms who don’t counsel clients accordingly fail on two counts – not delivering coverage for their clients and burning bridges with media.

Skype 170

Skype Interviews Crisis Communications Crisis 170

PR for Anyone

JUNE 30, 2021

You need to be pitching national publications NOW for stories that will go to print in October. This is a huge month to be pitching the media. And she did land in the media to give her nonprofit a name and put it on the map and really get people to know about it. Hard to think that far ahead. It’s Financial Planning month.

Pitching 130

Pitching Nonprofit Financial Insurance 130

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions. Will it likely be friendly or combative?

Media Training 180

Media Training Training Interviews Media 180

PRSay

JULY 26, 2017

She is also a colonel in the Air Force Reserve serving as a public affairs officer at the Pentagon, and owner of AK & Associates, a Milwaukee-based consulting firm that specializes in media training and crisis communication. Carver took the Self Assessment quiz, downloaded notes before each module and printed them in Braille.).

Study 126

Study Public Affairs Software Nonprofit 126

Shift Communications

JANUARY 8, 2016

Late fall and early winter, my church recorded and released a CD, and I connected with local media outlets to share the story in print, online and broadcast outlets. I guess Mommy forgot to media train her own kindergartener! My favorite piece of coverage was a New England Cable News clip. It felt great.

Local 60

Local Media Training Education Print 60

Konnect Agency

DECEMBER 1, 2019

One of the reasons broadcast segments are so coveted is because it gives your brand a chance to break out of static print media and reach a large audience within a short amount of time. If you want to learn more, ask our team about the media training services we provide. Are you ready for your close up? Amanda Lencina.

Interviews 80

Interviews Media Training Print Brand 80

Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., I get to work with so many different types of media on a daily basis – from tech outlets to both long- and short-lead lifestyle/consumer publications, to national and local news stations. from Chicago to Washington D.C., It makes you hungry!

Sports 113

Sports Retail Local Report 113

wiredPRworks

FEBRUARY 11, 2016

Taught in a quick-start format online at Ascend Training, this class is ideal for those who want to advance their branding, content marketing and social media skills. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. Print and Digital Advertising. SOCIAL MEDIA TRAINING SUCCESS TRACK.

Training 45

Training LinkedIn Marketing Pinterest 45

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. Media relations training helped Wyss-Schoenborn effectively manage the press during the crisis. Credit unions continue to unexpectedly be faced with crises of all calibers.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Waxing UnLyrical

NOVEMBER 4, 2015

As we all know, we’ve moved from a print-focused world, to desktop and now to mobile and it’s up to us to get better at showing, not just telling. And D S Simon’s 2015 Media Influencers Report found that 75% of producers, online editors and bloggers will use video on their sites. They call these, ‘I want to know/go/do/buy’ moments.

Mobile 40

Mobile Film Media Training Video 40

Waxing UnLyrical

JULY 3, 2013

People ask me about social media, SEO, websites, brochures, press releases, speeches, blog writing, PR, message strategies, sales, consulting…everything. Specializing in websites and other digital media content, RedShift lives to write and writes to brand. I am flexible on rates, depending on client/project/budget.

Marketing 100

Marketing SEO Writing Engineering 100

Cision

NOVEMBER 3, 2016

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

ImPRessions - Crenshaw Communications

JUNE 7, 2019

Air cover – PR pros are not top guns, paratroopers, or bombardiers; air cover refers to media visibility that supplements or helps support more substantial stories — or even other departments’ initiatives. Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for.

Agency 192

Agency Internal International Pitching 192

ImPRessions - Crenshaw Communications

NOVEMBER 2, 2016

Compared to digital marketing and advertising, which has only become more automated over time, our methods — particularly the generation of earned media — are exquisitely inefficient. Even top PR and media relations professionals need to refresh their methods with new tools and technologies. Use new tools.

Television 120

Television Interviews Engineering Tools 120

ImPRessions - Crenshaw Communications

APRIL 1, 2016

Because we spend time preparing clients for meetings with journalists, PR people tend to study media interviews from the perspective of the person getting questions. But analyzing each exchange got me thinking about first-rate interviewing skills that most PR people and their clients should cover in their own media prep sessions.

Interviews 120

Interviews Media Radio Sports 120