Bianchi Biz Blog

JUNE 19, 2023

The most fun was a feature I wrote about the “Right to Repair” around 2004. How long have you been in journalism and how did you get started? I’ve been in journalism for 22 years. I fell in love with writing when I was in sixth grade. We would walk to the school library, select a book, then write a report.

Transportation 94

Transportation Meeting Media Newspapers 94

Bianchi Biz Blog

FEBRUARY 20, 2023

I currently write for Automobile magazine, Autoblog , Popular Mechanics , TrueCar , PCMag.com , WardsAuto , SAE Engineering and others. Probably a feature for Corvette Quarterly in 2004, when I profiled racecar driver Leilani Munter and her high-school friend. How long have you been in journalism and how did you get started?

Automotive 85

Automotive Meeting Media Mobile 85

Sword and the Script

JUNE 7, 2022

One of the assignments was a peer-reviewed journal article that made the case against merger and acquisition (M&A) transactions. Of course, b-school being b-school we debated the merits of that journal article in class. million over five venture rounds since 2004. I didn’t think it was unethical, just capitalism.

Software 84

Software Pitching Internal International 84

Cision

MARCH 29, 2016

– Richard Toohey, writing in Public Relations Quarterly , Fall 1972. Steve Radick of Cramer-Kasselt (2014) writes that the entire customer journey is oftentimes ignored by communication professionals. Empathy for your audience(s). Instead we focus precisely where we want to interject ourselves to best accommodate our agenda.

Retail 120

Retail Pitching Print Writing 120

Bad Pitch Blog

DECEMBER 10, 2009

These reporter queries look like this: • Faintly Veiled: A reporter reveals his/her name, but only provides a vague description - not the name - of the media outlet (often times, they are freelance reporters still pitching said story). We take great care to ensure our pitches are on target and are consistent with our own goals.

Report 43

Report Pitching Reputation Twitter 43

Beyond PR

MAY 17, 2018

In 2004, Jon Forsythe was one of just a handful of Washington Post journalists who were given a video camera and told to go report on the news. I can write three articles in the amount of time I can shoot a video.”. Send More Multimedia in PR Pitches. Use Multimedia to Tell a Better Story.

Infographics 54

Infographics Print Video Real Estate 54