PRSay

OCTOBER 29, 2019

From “Wayne’s World” to The Lonely Island, “ Saturday Night Live ” has been writing internationally recognizable sketches, songs, jokes and characters for 45 seasons now. Whether it’s a commercial, a news pitch or a marketing push, tying your content to something newsworthy or trendy can be a great way to enhance your material.

Television 112

Television Writing Storytelling Video 112

PR Conversations

APRIL 27, 2017

Originally launched in Spring 2007, PR Conversations broke new ground by envisioning and introducing an international, collaborative PR blog concept under the initial guidance of Toni Muzi Falconi who had founded the original root-blog (tonisblog) sometime around 2005.

Blogging 58

Blogging Writing Pitching Storytelling 58

Waxing UnLyrical

JULY 17, 2015

That percentage has doubled since 2005. In the PRWeek 2014 Agency Business Report example, one has to also wonder about the senior leaders the PR agencies themselves are pitching as “PR leaders” to be represented in industry publications. PR agencies aren’t above reproach, either. But clearly, much more progress can and should be made.

Agency 40

Agency Report Training Leadership 40