Remove 2009 Remove Blogging Remove Ethics Remove Social Media
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Instagram pods indicative of 10-year social media trend

Communications Conversations

Like my friend Sarah Ziehr said on Facebook, if there was an “eye roll” emoji, I would have used it when I saw this post on Hubspot’s blog last week. It’s a concept almost as old as social media itself. Let’s take a look back at social media history for a moment. Not at all.

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Growing my blog has been all about…

Communications Conversations

The theme of this year’s #mnblogcon was “growth” But, for my keynote, I attempted to take things a little different direction and talk about what growing my blog has been all about–because really, it hasn’t been about the numbers, followers or like and comment totals. Another example: My PR Rock Star series.

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The Halo Effect: Why Attractiveness Matters in PR

Doctor Spin

The Halo Effect is intriguing—and ethically challenging in PR. Over-Reliance on Positive Associations While the Halo Effect can be a powerful tool, it also presents challenges and ethical considerations. Please support my blog by sharing it with other PR- and communication professionals. Source: Nursing Times 3 Smith, R.

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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Do we really want that?

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Recap Part I: #PRStudChat Discusses PR Education & Learning

Deirdre Breakenridge

I am going to share what I learned from this informative chat in two separate blog posts because there’s a lot to be covered. It is interesting to note that social media has not yet entered mainstream PR curricula. Among programs that do incorporate digital training, social media is typically listed as an elective.

Education 150
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5 Proven Ways PR can Develop Client Media References in B2B Organizations

Sword and the Script

Marketing also has purse strings that can be creatively – and ethically – spent to appease a specific rep with the right reference. 1) Soft interviews on your company blog. Ask your customers for interviews on your corporate blog – soft interviews. 4) Personal social media engagement.

B2B 76
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Straight Talk for Laywers and Legal Marketers on Content Marketing

Sword and the Script

Earned media is news coverage or even contributed content. Shared media generally refers to social media. A website is owned media. Other owned media platforms include microsites, resource pages, and blogs for example. In 2009, your firm’s Facebook page might have gotten a lot of likes.