5W PR

MARCH 12, 2020

Fairygodboss is the largest career community for women, with a mission to improve the workplace through greater transparency. Developed by Crystal Etienne in 2015 after helping her own daughter navigate the ups-and-downs of her period, she recognized that the hygiene and personal care industry needed safer, healthier, and easier options.

Apparel 152

Apparel Financial Community Employee 152

Reputation Us

OCTOBER 18, 2016

While credit union merger counts have slowed since the 277 consolidations completed in 2012 – totaling 254 in 2013, 257 in 2014 and 235 in 2015 – 2016 brought an uptick in numbers. Then the importance of timing and channels of communication can make all the difference in keeping institutional reputations intact. Timing Considerations.

Reputation 60

Reputation Communications Financial Internal 60

Doctor Spin

NOVEMBER 29, 2023

But, that’s a far cry from being considered a thought leader by a community of peers. Be genuine in your communications and actions. Practice thoughtful communication. Good ideas gain traction when they are communicated effectively. Build a community. Being an expert is based on what you know. Foster authenticity.

Leadership 52

Leadership Strategy Wikipedia eBook 52

Barokas

JANUARY 29, 2019

It was inspiring to see the growth of the conference over the previous year, and the community that has formed around a common goal of inspiring, connecting and accelerating the growth of women in technology. Here are a few nuggets that stood out to me: You don’t have to be highly technical to start a technology company.

Software 97

Software Technology Engineering Conference 97

Cision

OCTOBER 3, 2015

Cision’s 2015 Social Journalism Study found that 83 percent of reporters prefer receiving pitches via email. Influencers’ pitching preferences, on the other hand, depend largely on how they communicate with their community. Technology continues to shift the way journalists write and influencers interact with their communities.

Pitching 120

Pitching Report Social Media Measurement 120

Sword and the Script

APRIL 30, 2019

There isn’t a whole lot of coverage about PR technology. Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. I’ll include news from the PR vendor community and review and curate content they produce ( like this ).

Industry 89

Industry Media Technology Employee 89

Stephen Waddington

MAY 9, 2017

Consumers need to keep their wits about them when they consume media; journalists and public relations practitioners need to work to ethical standards; and technology platforms also have a part to play in tackling the issue. Twitter has said that it has no plans to address the issue and that the community quickly self corrects.

Conference 108

Conference Ethics Advertising Advertising 108

Deirdre Breakenridge

SEPTEMBER 19, 2016

A Guest Post By Jacqueline Jensen, Community Evangelist, Piktochart*. Creating and maintaining meaningful connections while only being in a community for a small time is a tall order. Creating and maintaining meaningful connections while only being in a community for a small time is a tall order.

Community 150

Community Groups Travel Local 150

Cision

NOVEMBER 20, 2015

Social Media Week 2015 concluded just as it started – with tons of great information and ideas. Throughout the week, speakers shared their unique thoughts on creativity, technology and innovation. We (yes, I identify with this group), have always been a community – a communication-based group sharing stories with one another.

Media 120

Media Social Media Community Measurement 120

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 194

Writing Communications Marketing B2B 194

PR 20/20

NOVEMBER 7, 2016

Editor's Note: This post was originally published on the Marketing Artificial Intelligence Institute , a new community for modern marketers created and powered by PR 20/20. Cognitive technology is there to extend and amplify human expertise, not replace it.” — Rob High, Chief Technology Officer, IBM Watson.

Industry 74

Industry Marketing Technology Software 74

wiredPRworks

OCTOBER 9, 2015

Monday October 12th, 2015. Track: Technology / Social Media. Grow your business by integrating LinkedIn into sales, customer service, marketing, or PR efforts for immediate and long-term impact throughout your company and its community. Meet the Expert on Meetings, Destinations and Events Marketing and Communication.

LinkedIn 49

LinkedIn Trends Marketing Meeting 49

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

The Global Communications Report, a comprehensive worldwide survey of more than 1,000 senior PR executives worldwide, reveals that the global PR industry is predicted to grow from its current estimated size of $14 billion to $19.3 According to a 2015 Chief Communications Officer survey by Korn Ferry , CCOs in the U.S.

Trends 124

Trends SEO Leadership Print 124

The Resolution Blog

DECEMBER 16, 2015

But, it is fair to say that while pockets of innovation exist [ ING Bank communications team for example ] the industry isn’t adapting to the changing environment as rapidly or as deeply as it could/should. It’s a subject I’ve thought and talked about and delivered against. This can limit innovation.

Case Study 120

Case Study Agency Creativity Study 120

Shift Communications

MARCH 7, 2016

In 2015, Google released its Customer Journey to Online Purchase insights tool and there was much rejoicing. Marketers and communicators found great value in Google’s generic models for how customers made decisions with marketing inputs. What if a company’s data doesn’t exactly map to the generic model? Chel Wolverton.

Google 60

Google B2C Analytics Data 60

Shift Communications

MAY 1, 2015

The first quarter is always soft for LinkedIn, but this Q1 2015 was especially soft: While speculation, a significant contributor to this may be that LinkedIn’s new advertising solutions such as Network Display and Lead Accelerator are available only to a small portion of its advertisers. Vice President, Marketing Technology.

LinkedIn 60

LinkedIn Marketing Advertising Advertising 60

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Deirdre Breakenridge

OCTOBER 20, 2015

I have been teaching communication/public relations courses for a decade, if you include the earlier years when I was a Teaching Assistant at Syracuse University and the University of Maryland. Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications.

Education 150

Education Course Training Social Media 150

prTini

SEPTEMBER 8, 2014

What are your favorite tools for managing online communities? What technology do you use to stay connected/build stronger relationships with your network? What apps keep you focused and increase your productivity? And, what blogs do you read to stay one step ahead? Tomorrow at 8:30p ET/5:30p PT, the PR 2.0 So, will you join us?

Ethics 57

Ethics Twitter Resources Tools 57

Shift Communications

FEBRUARY 17, 2015

Pardon our winter imagery in advance – the majority of the SHIFT Communications Healthcare Practice is based in Boston and, as a result, we are all too familiar with the white stuff. Typically, this type of visual content is more broadly shared within social communities – a win-win all around. Start here. Don’t do it.

Healthcare 60

Healthcare Trade Shows How To Conference 60

Shift Communications

OCTOBER 2, 2015

As of May 2015, Pinterest introduced a Pinterest Developers Program , and along with it, a suite of APIs. Community is Key. Last but not least, Pinterest is about community. The awareness of Promoted Pins among a sample of surveyed Pinterest users is at 47%. Awesome APIs. Or are you not a fan?

Pinterest 60

Pinterest Tools Marketing Social Media 60

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. November 3, 2015. What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. I see a few things. I see a few things.

Marketing 192

Marketing Content Marketing Data Social Media 192

Waxing UnLyrical

FEBRUARY 2, 2017

You could go this way… Shoppers would literally come from miles around to marvel at this technological wonder. Btw – even if you attended The Social PR Launchpad – the very first online mini-training I held in 2015 – you should attend “LIFT OFF!” And they basically fell into two buckets.

Training 72

Training Banking Groups LinkedIn 72

Communications Conversations

MAY 1, 2015

He wanted to try this new technology on for size. That includes recognizing the good things our employees, agents and affiliate companies are doing every day in our communities. He’s a busy CEO and recognized social media would be a factor in how he communicated with various audiences. Salzwedel started on Twitter and why?

Social Media 60

Social Media Media Twitter Insurance 60

Mindful Marketing

JANUARY 14, 2016

In 2011, a Forbes contributor used the sentiment as a headline , and in 2015 “Trust Me, PR is Dead,” was the provocative title of a new book by Robert Phillips. We suggest checking out PRStack to find a variety of tools – from PR analytics to influencer and community relations and more.

Agency 50

Agency Analysis Analytics Tools 50

Flatiron Communications

JULY 5, 2022

what emerged in 2015/2016 was that this world, this conference, tech, was also a major player in our world. The post Collision’s Audacious Return to Toronto appeared first on Flatiron Communications. The platforms were reshaping our world and reshaping our politics.

Conference 36

Conference Journalism Web Comparison 36

Communications Conversations

MAY 15, 2015

Just between July 2014 and March 2015, Facebook launched Save , Rooms and Scrapbook – three features that took aim at bookmarking sites, chat rooms and cloud-based photo archive sites. Have a favorite online thing you like to do? Also, if you haven’t started yet, it’s time to build some robots. photo credit: Namaste Flickr!

Hotels 60

Hotels Facebook Web Journalism 60

Shift Communications

NOVEMBER 12, 2015

According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media. As communications professionals, we know those small businesses without social media are missing a key opportunity. This scenario may be more common than you think. Savannah Whitman. Marketing Coordinator.

Small Business 60

Small Business Social Media Media Analytics 60

Shift Communications

NOVEMBER 12, 2015

According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media. As communications professionals, we know those small businesses without social media are missing a key opportunity. This scenario may be more common than you think. Savannah Whitman. Marketing Coordinator.

Small Business 60

Small Business Social Media Media Analytics 60

Shift Communications

NOVEMBER 12, 2015

According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media. As communications professionals, we know those small businesses without social media are missing a key opportunity. This scenario may be more common than you think. Savannah Whitman. Marketing Coordinator.

Small Business 60

Small Business Social Media Media Analytics 60

Karen Freberg

DECEMBER 30, 2019

Great colleagues, students, community, school, and area. General Motors (2015). Worked with the PR and social media team on influencer marketing, crisis communication, and social media measurement. The Cannes Lions Educators Summit is one example of this – along with the #SMprofs community. Freberg 2.0 (Mom

Social Media 56

Social Media Conference Travel Internal 56

Karen Freberg

OCTOBER 13, 2019

From what I have seen from the team the other work of the SMEs (subject matter experts – all professors in marketing, social and digital, business, and communication) have come up with together. ” This actually was a big discussion in the #SMprofs community this past week. Integration into class materials. Hootsuite (Free).

Social Media 72

Social Media Media Pinterest Education 72

PR Conversations

NOVEMBER 27, 2015

I took a few days to round up my thoughts in order to describe to PR Conversations readers the experience of attending the 11th International Conference on Public Relations , held in Tehran in November 2015. I had one condition: My presentation would focus on this recent and important event, with my own words and professional perspective.

Conference 40

Conference Hotels Internal International 40

Waxing UnLyrical

JULY 20, 2016

According to the 2016 Global Communications Report , which ranks the world’s top 250 PR agencies, the average annual review per employee in 2015 was $151,000. Accountability, when paired with open communication, allows the larger team to work together toward their goals. Revenue Per Employee. Please share in the comments below.

Measurement 40

Measurement Agency Employee Insurance 40

Waxing UnLyrical

APRIL 18, 2019

Let me tell you, friends, that with the power of social media and technology, this can be a reality. It can happen to anyone who knows how to leverage technology to their advantage. Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. The Motivation.

Community 69

Community Branding Brand Education 69