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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. They are all issues that will occupy us all in 2020. Here are the headlines. Happy New Year.

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Media Training in 2020: Tips and Trends [Guide]

5W PR

Being confident when stepping in front of the microphone and cameras with all the lights shining is something that can be achieved with decent media training. Media Training in 2020. No need to use them all, but if you have five of them, it gives you the option of which ones to use during any interview. Key Message.

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2020 Planning: Questions to Ask to Create a Stellar Media Strategy

Barokas

It doesn’t feel that long ago that I was a teenager of the 90s, imagining 2020 as a far-off futuristic existence. Social media and influencer relations are taking a growing share of marcom budgets. Digital and interactive media have largely displaced print. But media expectations and budget reality are no joke.

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Meet the Media: Jeremy Wolfe, Editor for FleetOwner

Bianchi Biz Blog

A year later, I became co-editor-in-chief of the paper, where I hired, trained, and managed a 12-person staff for a biweekly print publication. I graduated in May of 2020 at the start of the pandemic, and then joined Endeavor Business Media as an associate editor for Stormwater magazinein April 2021.

Meeting 89
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Meet the Media: Alex Keenan, Associate Editor of Fleet Maintenance

Bianchi Biz Blog

In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web. I am an associate editor and I primarily work with Fleet Maintenance Magazine and Trailer-Body Builders Magazine , and I also occasionally contribute to FleetOwner magazine.

Meeting 98
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Is Public Relations Management a Technology? [PR Tech Sum]

Sword and the Script

Welcome to the second half of 2020! Muck Rack focuses on public relations management Muck Rack announced “Public Relations Management” which promises a “unified platform” across the company’s “media database, monitoring, analytics and collaboration tools built for PR teams.” Give our services a try.

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Another PR Tech Startup Gets Venture Funding [PR Tech Sum]

Sword and the Script

In its funding announcement, the company says it can also “measure ROI from earned media including traffic, form submissions, purchases and other conversions.” In an interview on this blog in 2021 , Propel Co-Founder and CEO Zach Cutler said as a former PR agency owner, he couldn’t find software that met his agency’s growth needs.