Sword and the Script

DECEMBER 21, 2021

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~ 2022 is going to be known as the year of the employee. CommsTech will be a dominant theme in 2022. Year of the employee.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Reputation Us

MAY 15, 2024

The Value of Reputation…A Five Part Series from ReputationUs. Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. In this final article of our series, we consider the value of STAFF RETENTION on your reputation.

Reputation 78

Reputation Financial Employee Survey 78

Reputation Us

OCTOBER 23, 2023

On October 24, 2023, Casey Boggs, president of ReputationUs and Sameer Somal, CEO of Blue Ocean Global Technology , will be co-presenting a continued legal education (CLE) session to more than 70 attorneys of the Wyoming State Bar on the topic, “Law & Reputational Risks–Court of Law & Court of Public Opinion.”

Reputation 88

Reputation Publicity Education Corporate 88

PRSay

NOVEMBER 18, 2022

14 presentation, “Boldly into the Unknown: Navigating What Lies Ahead for Communications” at PRSA’s ICON 2022 in Grapevine, Texas, he cited a Gartner survey in which 83 percent of corporate communicators said their influence on the C-suite has increased. During his Nov.

Communications 86

Communications Conference Survey Corporate 86

Wadds Inc.

JANUARY 12, 2023

All have the potential to boost or bust an organisation’s reputation. A perfect time then for the latest book from public affairs and economics expert Stuart Thomson - Reputation in Business: Lessons for Leaders. Reputation in Business by Stuart Thomson. And it’s critical to every organisation, in every sector.

Reputation 98

Reputation Public Affairs Case Study Internal 98

Reputation Us

DECEMBER 14, 2022

As we move toward a new year, ReputationUs encourages keeping your organization’s good reputation at the forefront of your business initiatives. Our annual list of Eight Reputation Enhancement Actions to Take offers guidance for the year ahead. Looking back, 2022 brought in the Year of the Tiger.

Reputation 78

Reputation Insurance Insurance Employee 78

Reputation Us

DECEMBER 2, 2021

Numerous corporate scandals in the past decade illustrate just how unaware boards of directors can be about their companies’ deeply rooted problems. In many cases a board’s lack of diligence contributed in part to its company’s loss of reputation. Obliviousness is not without its costs. Board’s Responsibility.

Reputation 88

Reputation Crisis Government Corporate 88

ImPRessions - Crenshaw Communications

JUNE 30, 2023

Known as the only PR awards program judged exclusively by journalists, the Bulldog PR Awards seek to applaud the best and brightest in corporate communications and public relations. The Best Boutique Agency category aims to celebrate smaller, more specialized agencies that deliver stellar, focused work for their clients.

Agency 156

Agency Communications B2B Reputation 156

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. As the appetite for green news has increased, so has the dramatic rise in greenwashing discussion and accusations across the mainstream and social media.

Media 195

Media Analysis Financial Reputation 195

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. As the appetite for green news has increased, so has the dramatic rise in greenwashing discussion and accusations across the mainstream and social media.

Media 195

Media Analysis Financial Reputation 195

Ethical Voices

DECEMBER 12, 2022

Key findings from the 2022 Brands In Motion Study. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016. Let’s talk about the 2022 Brands in Motion report. The two things every ethical communicator must embrace.

Ethics 74

Ethics Brand Branding Internal 74

Reputation Us

SEPTEMBER 20, 2022

We’ve been advocating that companies hire a Chief Reputation Officer (CRO) for years— but don’t just take our word for it. Whoever reviews, redefines and reconstructs trust in your company has a direct link in the evolving chain of managing your solid corporate reputation. Your Chief Reputation Officer.

Reputation 78

Reputation Corporate Policies Ethics 78

ImPRessions - Crenshaw Communications

JULY 13, 2022

Even if you have past experience hosting media interviews at industry events like Cannes or CES, attending in 2022 and beyond will present new challenges. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering. Don’t take them lightly.

Media 294

Media Trade Shows Travel Interviews 294

Reputation Us

OCTOBER 17, 2022

.” As associations and businesses prepare, Casey Boggs of ReputationUs is available to speak on several timely reputation management and crisis mitigation topics. Recession-Proof Your Organization By Strengthening Its Reputation. Taking A Stance on Social Justice, ESG and DEI: Your Company’s Reputation Is At Stake.

Reputation 78

Reputation Crisis Social Media Corporate 78

Bianchi Biz Blog

NOVEMBER 21, 2024

3) Executive advocacy: We help our clients build their image and reputation both in traditional media and social media. Instagram is overtaken by WhatsApp compared to 2022, but remains very popular despite an algorithm and features that don’t always meet with unanimous approval in France. That always helps, right? Instagram : 58.6%

Marketing 68

Marketing Pinterest Radio Instagram 68

Onclusive

FEBRUARY 28, 2022

PR measurement is one of the most important elements of a solid communications strategy in 2022. Supporting PR decisions with data is no longer a luxury, but an expectation from the C-suite. Measuring helps you define, track and prove the success of communications. Tie communications objectives to business goals.

Measurement 368

Measurement Guidelines Data Education 368

Stephen Waddington

APRIL 6, 2022

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. These are the headlines from The Future of Corporate Activism report published by the USC Annenberg School for Communication and Journalism.

Publicity 105

Publicity Corporate Employee Energy 105

NewsWhip

MAY 13, 2022

This week, the 2022 Pulitzer winners, Target unionizations, and the top publishers on Facebook in April. At the beginning of this year, we partnered with PR Week to conduct a study of hundreds of PR and communications professionals about some of the key aspects of corporate reputation in 2022. Even with 3.7k

Facebook 78

Facebook Reputation Analysis Web 78

Wadds Inc.

APRIL 26, 2023

The agency market has switched from being relatively buoyant at the end of Q3 2022 to a slowdown. Business that in September 2022 would have moved from pitch to contract to delivery within weeks is now taking several months to convert. Agency order books are still moving, but clients are cautious.

Agency 98

Agency Publicity Marketing Banking 98

Landis PR

MAY 28, 2024

Biotechnology and Life Sciences are other sectors where Denmark has a strong reputation, with a focus on research and development, as well as clinical trials and production. million users (67% of population) 2022 YouTube : 2.8 million users (48% of population) 2022 Instagram : 2.6 million users (33% of population) 2022 X : 1.2

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Wadds Inc.

JUNE 19, 2023

management paper for corporate communicators and public relations practitioners highlights the impact of AI and what you should be doing about it. It came to the forefront of public consciousness in November 2022 when OpenAI launched a chat-based application called ChatGPT. A new Wadds Inc. It covers the following topics.

Publicity 105

Publicity Policies Training Engineering 105

Landis PR

SEPTEMBER 3, 2024

For NPOs, paying close attention to current and forward-looking donation trends, understanding the role of corporate social responsibility and generating grassroots support can be the difference between expansion or going out of business. Corporate Social Responsibility It is important to consider the growing role of corporate responsibility.

Community 52

Community Nonprofit Corporate Financial 52

Sword and the Script

APRIL 2, 2024

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. I did my best to defend the company’s reputation. Vocus eliminated the ad model and started to replace Shankman’s ads with white paper and webinar promos.

Reddit 173

Reddit Software B2B Technology 173

Sword and the Script

JANUARY 11, 2022

PE firm closes on deals for Kantar Reputation Intelligence, PRgloo and Onclusive; will merge all three companies under a single PR tech company. Symphony Technology Group (STG) said it had closed on acquisitions of Kantar Reputation Intelligence, PRgloo and Onclusive. The deal will close in Q1 2022. Who are all these companies?

Reputation 84

Reputation Technology Tools Data 84

Bianchi Biz Blog

JULY 22, 2024

Key expertise of Perspective Strategies Perspective Strategies is a full-fledged Public Relations and Strategic Communications Consultancy.

Marketing 100

Marketing Tourism Local Government 100

Sword and the Script

JANUARY 9, 2024

This is because many of the queries aren’t from bona fide journalists, but from corporate bloggers. Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. Then in September 2022, Meltwater announced a “review of strategic alternatives.” Mark was 68.

Brand 145

Brand Branding Reddit Pitching 145

Stern + Associates

SEPTEMBER 28, 2023

Multi-award-winning cybersecurity expert Chris Painter , president of the Global Forum on Cyber Expertise Foundation, spotlights the escalating cyber threats that often outpace corporate and government awareness and deftly explains how they are being exploited in current global conflicts like the Russia-Ukraine War. A former U.S.

Government 127

Government Technology Policies Ethics 127

Wadds Inc.

FEBRUARY 15, 2023

No-one should be surprised that “perma-crisis” was declared Oxford English Dictionary word of the year 2022. Communicate in a Crisis will arm public relations practitioners to confidently handle not just the Twitter storm and the Tik-Tok shock but also the corporate cataclysm.

Crisis 98

Crisis Communications Crisis Management Analysis 98

Prohibition

SEPTEMBER 27, 2022

In some way or another, all organisations rely on reputation and awareness for success. From small start-ups to large international corporations, a robust public relations strategy remains a crucial tool for brands of all sizes to increase public perception, build positive brand sentiment and grow a strong industry presence.

Publicity 62

Publicity Brand Branding SEO 62

PRSay

FEBRUARY 28, 2023

We have to know what journalists need and how to avoid behaviors that hurt PR reputations in newsrooms. According to Cision’s “ 2022 State of the Media Report ,” which surveyed more than 3,800 journalists at about 2,160 media outlets, 76% of respondents said news releases are the content they want most from brands. “Can

Report 170

Report Local Media Pitching 170

Sword and the Script

MARCH 1, 2022

In terms of 2022 guidance, Meltwater “expects revenue to increase to $450-460 million.”. It has “more than 250 corporate and government clients across Singapore and New Zealand,” according to the announcement. Muck Rack has “plans to add more than 100 more to our roster of fully-remote staff in 2022.”. EBIDTA margin under GAAP.

Software 117

Software Case Study Advertising Advertising 117

PR in High Definition

APRIL 27, 2023

We get it – organisations are opting to withhold information on their climate strategy for fear that releasing it will bring some form of reputational risk to their company, but radio silence may not be the way to go.

Policies 62

Policies Employee Ethics Survey 62

Wadds Inc.

SEPTEMBER 14, 2022

Center Parcs is a case study in how organisations make decisions that have a negative impact on their reputation. It’s ultimately a failure of corporate governance. 1/2 — Center Parcs UK (@CenterParcsUK) September 13, 2022. It emailed customers with bookings yesterday to inform them to make alternative arrangements.

Publicity 52

Publicity Case Study Government Study 52

Sword and the Script

JANUARY 31, 2023

as per 14 September 2022, the day immediately preceding announcement of the strategic review.” “The Talkwalker hired a new CEO and new CMO in late 2022 and appears to have done a round of layoffs in sales and marketing, according to multiple social media updates I’ve observed. Q3 2022 total revenue grew year-over-year 6.6%

Software 78

Software Case Study Technology Tools 78

NewsWhip

SEPTEMBER 14, 2023

All in all, not a great month for Nike’s reputation. More broadly, conversations around how corporations treat their employees and partners are back in full swing amidst a summer of strikes, with some referring to 2023’s serial industrial actions as a “hot strike summer”.

Brand 78

Brand Branding Viral Apparel 78

NewsWhip

APRIL 8, 2022

Unionization continues to be a major topic of conversation around big corporations, as manny household names are getting unions for the first time. Often, we see scandals come and go in the space of a day or two, as the media move on to the next big thing and those involved can begin to recover their reputations. .

Facebook 78

Facebook Twitter Reputation Corporate 78

5W PR

OCTOBER 11, 2023

million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. The global average cost of a data breach was $4.35

Report 78

Report Company Publicity Banking 78