The Hoyt Organization

MARCH 24, 2023

The global legal cannabis market will reach $57 billion by 2026. So, to stand out from the growing competition, you need a strong marketing strategy for your cannabis business. Marketing or improving your cannabis business can be challenging due to the complex legal environment and stigma surrounding the industry.

How To 102

How To Marketing Industry Strategy 102

Communications Conversations

SEPTEMBER 26, 2019

A couple weeks ago, I made a post on LinkedIn lamenting that the media relations game has gotten a lot harder over the last few years. And jobs for PR pros is expected to surge another 9% by 2026 (Dept of Labor). And jobs for PR pros is expected to surge another 9% by 2026 (Dept of Labor). Some are turning to marketing.

Marketing 68

Marketing LinkedIn Media Relations Pitching 68

Communications Conversations

OCTOBER 15, 2019

This just in: media relations is getting tougher. Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. Media is outnumbered: PR Pros now outnumber journalists by a factor of 6 to 1. Much, much tougher. The stats back up the claim.

Media Relations 100

Media Relations Pitching Media Report 100

5W PR

JUNE 15, 2022

By 2026, the global cannabis market is expected to reach over $90 billion, according to reports. Given the size and continued growth, plenty of businesses have started popping up in the market, making it a lot more difficult for brands to establish themselves and stand out from the crowd. Media Relations.

Branding 88

Branding Brand Consumer Pitching 88