Advertising Definition Digital PR SEO 
Buzzstream
AUGUST 28, 2024
Media databases can be a valuable tool in any digital PR toolkit. Yet, despite their shortcomings, most digital PR agencies that use BuzzStream utilize a media database. Yet, despite their shortcomings, most digital PR agencies that use BuzzStream utilize a media database. What Do the Experts Say?
Sword and the Script
MARCH 11, 2017
Technology is by definition the application of science for practical use. A little more than a year ago, I recommended four Chrome extensions for digital PR professionals and episode #75 of the Growth Marketing Toolbox podcast by Nicholas Scalice tipped me off to a few more. 3) Native advertising risking non-compliance.
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PR in High Definition
MAY 28, 2015
With the amount of online content and social media in our everyday lifestyle, it’s no surprise that digital PR campaigns are now an important staple in modern PR and advertising. The post Firefly harnesses influential vlogger to build client’s profile appeared first on Firefly Communications.
Wildfire
AUGUST 1, 2018
We were lumped into the same boat as advertising, where measuring the effectiveness of a campaign was wholly unscientific. The famous US merchant John Wanamaker once famously said: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” The same was pretty much true of PR.
Buzzstream
MAY 2, 2024
I saw an extremely passionate and knowledgeable founder of an SEO tool who was putting in the extra hours and sweat to build the content strategy for his tool (while also serving as CEO, brand ambassador, and many other hats). Internal linking is one of the least appreciated jobs in SEO. Nothing surprising to us.
Sword and the Script
MARCH 1, 2022
Cision adds sponsored content feature to PR Newswire – pitches it as “guaranteed editorial”; Meltwater Beats Earnings; TrueScope Raises $6.2 Cision said customers that use its PR Newswire distribution service “can now secure guaranteed editorial placement across thousands of premium publishers.” Are you kidding?
Buzzstream
FEBRUARY 9, 2024
In short: White hat: completely safe Gray hat: moderately safe to risky Black hat: definite penalties If you want to play it safe, stick with these white hat link building methods we list below. I love some of the things I see from digital pr, it’s a shame it often gets bucketed with the spammy kind of link building.
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