Remove Agency Remove Chemicals Remove Corporate Remove Pitching
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Command Attention by Telling Your Company’s Story

Waxing UnLyrical

I recently attended an industry event featuring a group of agency leaders who were clearly smart, successful people. Is it any wonder these opening pitches were barely memorable? Nothing to grab the listener or distinguish one agency from the other. A Look at Compelling Corporate Stories. Guest Post by Rob Biesenbach.

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Stop with the hocus pocus – employee communications is for muggles

PR Conversations

In fact, they are practised by some major corporations—selling everything from enterprise software for collaboration to video conferencing, from strategy consulting to office furniture. I cannot claim that I’ve always met this standard myself, as I’m not above a bit of theatricality when pitching an idea or trying to score free drinks.

Employee 103