What’s your Hype Cycle Time?
Flack's Revenge
OCTOBER 27, 2021
How to Surf the Tech Trends without Going Under. Aaron Zamost’s Medium post rang eerily true to those in the tech marketing, journalism and PR worlds. Here’s how pros deal with it. The idea being, if you are in PR, you should heed this timetable and try to beat the clock in your storytelling and execution.
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