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From Bland to Brand: 5 Best Content Marketing Case Studies in Financial Services

Contently - Strategy

In this roundup, we’re diving into the top five financial content marketing case studies that have successfully transformed even the most complex topics into unexpectedly captivating content. Today, RBC’s blog is a vibrant mosaic, offering everything from retirement guidance to educational insights. infographic.

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What Content Works Best for Each Level of the Marketing Sales Funnel?

Contently - Strategy

You shouldn’t immediately start sending one-sheeters and demo request forms one day after someone signs up for your blog’s newsletter. This space is typically reserved for blog posts, infographics, social posts, and e-books. Everyone has a finite number of minutes to spend looking at a screen each day.

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The Top 50 Social Media Influencers on Twitter

Cision

We meet every Sunday night to discuss a different blogging topic, we welcome anyone that wants to learn or help others. Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. . — Ted Coiné (@tedcoine) August 20, 2015.

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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Pin all your landing page URLs and blog posts to encourage sharing of them!

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Skills Entry-Level PR Hires Should Have

Journalistics

Bonus tip: sure you can talk about your internship experience, but if you prepare a case study or presentation on the work you did, you would make a stronger impression. For example, if you’re using Pinterest images on a blog and driving traffic back and forth in some unique way, this would impress most interviewers.

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State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

The surge in new content proved to be an interesting case study for healthcare publishers. However, 15 of them had no content presence whatsoever like a blog or resource center on their websites, while 30 more had extremely limited content outputs such as corporate newsrooms or bare blogs hidden in the footer of their sites.

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State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. The surge in new content proved to be an interesting case study for healthcare publishers. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. Methodology.