Contently - Strategy

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. .” When it comes to freelance content marketing , however, the parameters are often less clear.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Bianchi Biz Blog

NOVEMBER 19, 2020

This is part of the reason we created our Meet the Media blog series. Consider this response from Elizabeth Engler Modic of GIE Media’s Manufacturing Group that produces Today’s Motor Vehicles and Today’s eMobility : “Interesting insightful articles that aren’t commercials! Non-promotional Insight with a Reader Takeaway. Timeliness.

Automotive 87

Automotive Journalism Interviews Engineering 87

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Growth of independent journalism. “We Products and services would have to become affordable as they would have to target an increasingly larger middle-income group. You’ll find my own prognostication at the very bottom.

Marketing 214

Marketing Content Marketing Social Media Employee 214

PRSay

JUNE 28, 2018

For digital campaigns that include banner ads, video pre-roll and digital billboards, our creative team often fills three or more walls with ideas. Journaling will keep your idea muscles toned so you’re more prepared to be creative. Group ideas based on the client’s ability to fund them.

Exercises 101

Exercises Creativity Radio Resources 101

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center.

Social Media 128

Social Media Agriculture Marketing Media 128

Cision

JULY 7, 2016

I did a few internships in Boston – both in journalism and in PR – and was much more strongly drawn to the business-focused side of public relations, especially the different styles of writing and working with journalists on behalf of clients. Spend your tuition money learning something which sparks your curiosity and creativity.

Education 227

Education Writing Pitching Groups 227

Journalistics

NOVEMBER 20, 2014

She dropped me a line to let me know she was happy to see I was blogging again because she thinks my posts are relevant for her students. Consider starting a blog where you can write about topics that interest you (this can separate you from the pack of applicants when you’re trying to get your first job too). I’ll take it.

Journalism 52

Journalism Sports Writing Meeting 52

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. I’ve shared the results from this exercise in the first half of this post below (“Why I Was Not Blogging”). Why I Was NOT Blogging.

Blogging 40

Blogging Analytics Google Writing 40

Journalistics

JANUARY 24, 2016

In my first post of the year, I confessed my blogging sins and provided some insights around what caused me to blog less the past few years, and what I learned from the process. This posts was the first step in my journey to blog more in 2016. About This Two-Part Series.

Blogging 40

Blogging Strategy How To Writing 40

wiredPRworks

JANUARY 13, 2022

Scott is the author of Why They Follow: How to Lead with Positive Influence , the co-author of Rainmaker Confidential , and has been quoted in The Wall Street Journal, Forbes, Bloomberg, The American Lawyer, Above the Law, The Huffington Post, Selling Power Magazine, Business Insider, and many more.

Strategy 52

Strategy Training Insurance Insurance 52

Critical Mention

JUNE 4, 2018

According to the Journal of Music Therapy, listening to your favorite music lowers your perception of tension even if the music’s energetic. The study employed 36 Cal-Irvine students that were divided into three test groups. The Mozart group had an eight-to-nine point IQ increase compared to the other two groups.

Chemicals 76

Chemicals Study Groups Journalism 76

The Hoffman Agency

MARCH 6, 2023

I was never the first to jump up in excitement when a teacher assigned a group project. However, I found that entering a new industry (I majored in literature and journalism) and learning how to work in the 9-5 framework caught me off guard. Teamwork makes the dream work I would describe myself as an introvert.

Internal 36

Internal International Pitching Creativity 36

Sword and the Script

DECEMBER 4, 2018

The statistics selected can be grouped are heavily weighted along the following topics: Statistics about – or for – the CMO ; Statistics about digital and B2B marketing ; Statistics about PR or media relations ; and. Each statistic links to the blog post that covered that particular study or survey and links to the underlying source.

Survey 102

Survey Marketing B2B Content Marketing 102

Cision

JUNE 21, 2016

Jessica Van Eyck, a recruiter for Vaco Memphis – which offers consulting, contract and direct hire solutions in the areas of accounting, finance, technology, health care, operations and administration – confirms that it’s imperative that candidates have an online portfolio, especially those in the creative industry. Put yourself out there.

Branding 189

Branding Brand Real Estate Tourism 189

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Remember the advertorial ?

Blogging 73

Blogging Twitter Facebook Measurement 73

Doctor Spin

MAY 30, 2023

He regularly used innovative and creative advertising techniques to capture the public’s attention. Please support my blog by sharing it with other PR- and communication professionals. In groups, the minority can have a disproportionate effect, converting many ‘majority’ members to their own cause. Well, it’s complicated.

Publicity 52

Publicity eBook Ethics Resources 52

OnePitch

APRIL 14, 2022

On this month’s profile, we are talking with Cortney Williams , a Practice Group Director at ARPR. Today, she currently serves as ARPR’s HealthIT Practice Group Director, overseeing the management and strategy of her agency’s robust – and growing – healthcare technology client roster. Want more blogs like this?

Healthcare 52

Healthcare How To Pitching Product Launch 52

Landis PR

APRIL 25, 2022

Originally, I went to school to become a forensic anthropologist (think of the TV show Bones), but I soon found a passion for communications in my gateway to journalism class. We also put on a bunch of weekly contests, encouraging families and kids to get creative! This resulted in us forming a variety of clubs.

Local 52

Local Case Study Nonprofit Healthcare 52

Sword and the Script

JULY 31, 2018

Yet it is happening, and there’s another example: FiscalNote is a five-year-old startup, that’s raised $50 million in funding to date according to its press kit, and just announced its intent to acquire CQ Roll Call from The Economist Group. The PR Opportunity for Brands as Publishers Tinker with Journalism. What FiscalNote Does.

Publicity 60

Publicity Software Government Content Marketing 60

Beyond PR

AUGUST 24, 2016

While social media may have once been viewed by news media as another way to drive clicks to articles, Cision’s latest Global Social Journalism Study reveals that social media use by journalists goes far beyond publishing and promoting content. . This group also skews older with 54 percent over the age of 45. Architects.

Social Media 40

Social Media Study Media Groups 40

Karen Freberg

MARCH 24, 2020

I would like to introduce you all to Discovering Public Relations: An Introduction to Creative and Strategic Practices. If you look closely – there is a diverse group of icons there, along with a chess piece to give praise to my social media book. BIG ANNOUNCEMENT.

Case Study 60

Case Study Creativity Study Course 60

Sword and the Script

JULY 2, 2019

Writing on the company’s blog , Lindsey Woodward , who leads the client support team said, “Whether jumping on a call to assist in creating an internal newsletter or report for your boss or setting up new employees on the Meltwater platform, we want our clients to have personal and open communication with Meltwater.”.

Trends 60

Trends Media Report Technology 60

Flatiron Communications

JULY 5, 2022

The second was a bit more in the weeds: “Play-to-Earn: Creative Ways to Make Money.” I gravitated to the Centre Stage, but checked out the PandaConf (ad/marketing), and FourthEstate (media/journalism) stages. There is that group of people who just want to understand this without having to subscribe to a newspaper or listen to NPR.

Conference 36

Conference Journalism Web Comparison 36

Cision

JUNE 8, 2015

Columbia Journalism Review reports that 59 percent of journalists are on Twitter. University of Indiana School of Journalism reports that 53.8 Susan Etlinger of Altimeter Group wrote an interesting white paper with case studies of large-scale companies and the social media software that they employ.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

Beyond PR

NOVEMBER 10, 2016

Even if you’re reaching out to a fairly small group of journalists and influencers, that audience likely consists of a spectrum of values, behaviors and opinions. For instance, our latest Social Journalism Study delves into the different perspectives journalists have on the channels PR pros use to pitch them.

Media 77

Media Pitching Resources Media Relations 77

Sword and the Script

OCTOBER 3, 2017

How Long Should a Blog Post Be? [A This group is to be very disillusioned with the results. For example, applying that concept in context of this blog, Sword and the Script , the 5-why sequence is as follows: a) I want to blog about B2B marketing and PR. A Data-Driven Answer for B2B]. 2) Success hinges on a strategy.

Content Marketing 64

Content Marketing B2B Survey Analysis 64

Mindful Marketing

DECEMBER 17, 2015

Among her achievements, Wendy planned an executed the original public relations strategy that helped fuel the spectacular growth of Peppers and Rogers Group, the world’s preeminent customer relationship firm. She blogs on public relations and marketing leadership issues for Fast Company. Please tell us about Marx Communications.

Communications 50

Communications Marketing Internal International 50

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. has been exploring in her work on women in journalism. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. She always improves my work. That’s thanks to you. Happy New Year.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

DECEMBER 11, 2013

In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming. It is rightly said that PR and journalism are interdependent. With a keen interest in social media, she blogs regularly at In My Humble Opinion. In July, Outlook Publishing (India) Pvt.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Beyond PR

SEPTEMBER 6, 2016

Consider your top fans, or core group of customers. In a recent interview with the Wall Street Journal , Hamill spoke about his 24-year career as the infamous Batman baddie and how it helped prevent him from being typecast into hero roles. She believes the key to successful content is balancing creativity, analytics and commonsense.

Marketing 40

Marketing Content Marketing Television Storytelling 40

Journalistics

MAY 29, 2017

I know a fair number of college students read this blog. And some of you, the group I’m writing this post for, have accepted a summer internship positions to gain valuable work experience prior to graduation. Image Credit: “ Internship Orientation ,” by Dreamfish / Flickr Creative Commons). Thanks for reading!

Internal 40

Internal International Course Meeting 40

Karen Freberg

DECEMBER 30, 2019

This decade allowed me to fine tune, evaluate, and creatively execute assignments and opportunities for my students over the years with some amazing clients, such as The Louisville Bats, The Breeders’ Cup, and most recently Facebook. This class marked a huge milestone and opportunity for me as a professor. Adobe (2016-Present).

Social Media 56

Social Media Conference Travel Internal 56

Karen Freberg

AUGUST 15, 2017

Specifically, more of these ideas are shared in a designated Facebook group called Social Media Professors Community , and on Twitter (@SMprofessors). Keith has a good solid approach with taking key platforms and proposing creative strategies for campaigns. public relations, social media, journalism, and many more).

Social Media 69

Social Media Media Resources Education 69

Sword and the Script

JUNE 6, 2017

Doing so delights them and, more importantly, results in better preparation, more creative ideas, and spot-on messaging. So, partnering and figuring out creative ways to get the most results that make my executives happy will keep that agency or agencies around me for quite some time. Help them read your mind – by telling them.

Agency 60

Agency Corporate Interviews eBook 60

Sword and the Script

MAY 9, 2017

The kids were fascinated by the snakes, and the snake man didn’t disappoint with a chat that would check blogs in both entertainment and reptilian education. I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. Talk to Us!

Publicity 87

Publicity Radio Crisis Crisis Communications 87

Doctor Spin

DECEMBER 3, 2023

Groupthink is a psychological phenomenon where the desire for harmony and conformity within a group leads to irrational or dysfunctional decision-making outcomes. Group Dynamics in Janis’s Theory of Groupthink: Backward and Forward. When groupthink prevails, it leads to a uniformity of thought that stifles creativity and innovation.

Internal 52

Internal International Groups Leadership 52

Sword and the Script

DECEMBER 20, 2022

Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. That’s all going to change in next year because creative work is the essence of differentiation and a key driver of revenue and profit. Local news and indy journalism more trusted. “I

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Marketing Content Marketing Data Social Media 192