Beyond PR

SEPTEMBER 26, 2016

Seen as savvy multitaskers, public relations professionals have quickly and efficiently adapted with the evolving communication landscape. More than 53 percent of public relations professionals state that measurement is their biggest skills gap. But why can’t they accurately prove the value of their efforts?

Measurement 40

Measurement Banking Public Affairs Strategy 40

Beyond PR

AUGUST 25, 2016

Communicating brand value to executives and investors isn’t about splashy websites or luxurious launch events. More than a decade later the brand promised to improve something ancient (reading and books) through innovation. The publishing industry is the established market that Amazon looked to grow its enduring franchise.

Storytelling 40

Storytelling Branding Brand Wireless 40

PR Conversations

APRIL 16, 2015

At the beginning of his talk, Ewen described how in the 20 th “Century of Self” Edward Bernays was convinced that only “ the intelligent few” * — i.e. , the ones who had an ability to mix words, images and pseudo events à la Daniel Boorstin (think of the 1962 book, The Image: what happened to the American dream?

Public Affairs 40

Public Affairs Policies System Government 40

PR Conversations

APRIL 16, 2015

At the beginning of his talk, Ewen described how in the 20 th “Century of Self” Edward Bernays was convinced that only “ the intelligent few” * — i.e. , the ones who had an ability to mix words, images and pseudo events à la Daniel Boorstin (think of the 1962 book, The Image: what happened to the American dream?

Policies 40

Policies Public Affairs System Web 40

Melissa Agnes

OCTOBER 16, 2014

The former one-way flow of warnings, information and updates from emergency management to the affected public has become, not just a two-way system, but one of many partners, sources and systems. I am the Planning Section Chief for our agency so I write all the incident action plans for planned and unplanned events which I really enjoy.

Education 100

Education Government Crisis Management Crisis 100

PR Conversations

JANUARY 29, 2015

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. As such, this may indicate how this networking group was at the vanguard of developing innovative public relations practices, and in turn, influencing the adoption of community relations in the wider society.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. As such, this may indicate how this networking group was at the vanguard of developing innovative public relations practices, and in turn, influencing the adoption of community relations in the wider society.

Community 40

Community Employee Local Groups 40

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. I get to do so many different things—event planning, writing, research, media, employee engagement, digital and social media. I’m not sure I’ve been influenced by any work of fiction overtly, but there is a line in the book Primary Colors , by Joe Klein, that struck me.

Energy 53

Energy Measurement Internal International 53

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. They are not by any means bad speakers or also-ran experts—so why does it matter?

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. They are not by any means bad speakers or also-ran experts—so why does it matter?

Communications 40

Communications Conference Government Policies 40

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” ” Stuart Ewen. By Toni Muzi Falconi. The selfie as self-expression. He remains a frequent contributor to PR Conversations.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” ” Stuart Ewen. By Toni Muzi Falconi. The selfie as self-expression. He remains a frequent contributor to PR Conversations.

System 40

System Construction Public Affairs Publicity 40