The Hoyt Organization

SEPTEMBER 21, 2024

3D printing is being used to create personalized prosthetics and implants for patients. This gives you the ability to communicate with them in their style and tone of voice so that they resonate with your brand. So it’s important to engage with your community as often as possible. Read the full case study here.

Healthcare 89

Healthcare Industry Strategy Case Study 89

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. These types of media content present both problems and opportunities for your clients.

Communications 187

Communications Journalism Advertising Advertising 187

PRSay

APRIL 23, 2020

Every few months, I would print out the APR study guide and read a few pages. When I’d get the APR itch again, I’d print out another copy. They offered advice that helped me improve my APR questionnaire and presentation — and my PR practice. I gave my panel presentation on July 13, 2019. Photo credit: Shutterstock.

Print 166

Print Study Course Technology 166

Maxim Behar

FEBRUARY 15, 2024

In 1999, in an interview with Bulgarian online media expert Justin Toms, I declared that print newspapers would be gone by 2025. Max, you’re going against your livelihood — you started in the press, with the printing press and newspaper ink! And by “press,” I don’t just mean newspapers, but also the actual printing press.

Newspapers 59

Newspapers Print Media Social Media 59

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Step 2: Identify your communications channels.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

ImPRessions - Crenshaw Communications

DECEMBER 29, 2020

When pitching broadcast outlets it’s important to note the main differences between the medium and print, and to offer producers the information the need for potential segments. The reporters at the newsdesk make sure any relevant/interesting news that comes in is presented in the station’s morning meeting and possibly selected for segments.

Local 323

Local Pitching Print Interviews 323

Sword and the Script

MAY 19, 2020

In 2018, 51% of respondents said media relations is getting harder, according to the annual JOTW Communications Survey, that I’ve partnered with Ned Lundquist and Ned’s Job of the Week newsletter to field. My presentation will focus on ways to use Twitter to earn media coverage. In 2019, that number jumped 17 points to 68%.

Media Relations 198

Media Relations Twitter Media Survey 198

Stephen Waddington

JULY 11, 2017

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. The European Communication Monitor (ECM) is a rare example of excellence between communication theory and practice. 1 Visualisation in communication. But only 4.6%

Communications 115

Communications Publicity Survey Newspapers 115

PRSay

OCTOBER 4, 2021

With PRSA’s Media Relations Certificate Program , senior-level PR and communication professionals will learn to develop media relations campaigns that evoke emotion, inspire change and position organizations as market leaders. Furthermore, a well-rounded media relations campaign needs to utilize multiple communications channels.

Media Relations 202

Media Relations Media Pitching Case Study 202

5W PR

FEBRUARY 15, 2024

The advancements in AI, hypersonic missiles, directed energy weapons (DEWs), networks, drones, biotechnology, and materials science present both unprecedented opportunities and ethical challenges. Hypersonic missiles With their incredible speed and agility, hypersonic missiles represent a paradigm shift in warfare.

Biotechnology 78

Biotechnology Technology Ethics Energy 78

Stephen Waddington

MAY 26, 2021

BB Partners, Blue Lozenge, Look After and Second Mountain Communications Sources of funding The majority of agency founders have funded their new businesses from savings or lifestyle changes. Video calls mean that everyone presents the same in credential and new business meetings. A print edition is also available.

Agency 161

Agency Report Print Healthcare 161

Shift Communications

JANUARY 22, 2018

To develop a more effective crisis communications strategy, we need to understand trust. Finally, within results , we have three potential areas for crises: Failure of record , a history of doing bad things that continues to invite scrutiny and magnify present-day failures. But what do we respond to? A Brief Catalog of Failures.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

Burrelles Fresh Ideas

AUGUST 8, 2023

As AI continues to advance and permeate various industries, marketers and communicators must adapt their strategies to leverage its power effectively. Communicators and marketers must do the same to stay agile and remain competitive. The online realm continuously evolves. AI-driven technologies are no exception to this transformation.

Communications 52

Communications Marketing Analytics Resources 52

Maxim Behar

APRIL 2, 2024

The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly in print media. The most skeptical of them even argue that the field and practice of public relations have remained the same — it’s just stumbled upon some new communication channels.

Print 64

Print Social Media Web Television 64

ImPRessions - Crenshaw Communications

MARCH 4, 2021

In particular, broadcast outlets follow print media. Those earned media stories can be merchandised for recruiting, sales, and funding presentations. The post Another Reason Tech Startups Need PR appeared first on Crenshaw Communications. The right PR helps generate demand.

Study 234

Study Course SEO B2B 234

Reputation Us

AUGUST 2, 2021

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” Casey Boggs is president of the national reputation management and crisis response firm ReputationUs.

Reputation 78

Reputation Publicity Enterprise Television 78

Reputation Us

AUGUST 2, 2021

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” Casey Boggs is president of the national reputation management and crisis response firm ReputationUs.

Reputation 78

Reputation Publicity Enterprise Television 78

Onclusive

NOVEMBER 17, 2021

Onclusive provides unified earned, owned and social media monitoring with the most complete and accurate news and social media coverage available across digital, newswire, print, broadcast, radio, and all major social platforms. Having this data at your fingertips covers all six PESTLE categories.

Analysis 195

Analysis Media Reputation Trends 195

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. English and Chinese are both official languages, facilitating international business communications.

Marketing 92

Marketing Local Crisis Management Internal 92

Sword and the Script

JANUARY 24, 2023

Understanding the unique characteristics of owned, shared, earned and paid media helps marketing and communications professionals consider how to weave these together to best execute an overall strategy A couple years ago, a startup founder and CEO approached me about PR and marketing consulting services.

Media 101

Media Advertising Advertising Print 101

ImPRessions - Crenshaw Communications

OCTOBER 15, 2020

Meltwater tracks from 275,000 online news sources and has partnerships for print and broadcast monitoring. Sometimes it can be difficult to land pitches, but with ProfNet, the media opportunities present themselves. The post Using Tech Tools for Maximum PR Coverage appeared first on Crenshaw Communications.

Tools 232

Tools Radio Trends Pitching 232

Ishmael's Corner

APRIL 20, 2016

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post Media Squeeze — and Watermelon Explosion — Described by the NY Times Presents an Opportunity for PR appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Storytelling 60

Storytelling Media Study Communications 60

Sword and the Script

OCTOBER 5, 2021

The tool includes broadcast-quality video production, conference scheduling, supports multiple presentation types, and provides breakout rooms and virtual networking options. In a presentation for investors, the company noted the “decline in adjusted EBITDA [was] due to a planned ramp-up in sales and marketing and R&D.”.

Software 151

Software Tools Print Technology 151

Maxim Behar

JULY 5, 2023

I will surprise you by telling you that today we will talk not about communications, but about the taste of life, as Maxim Behar this week takes on the role not of a PR expert, but of a culinary guide. To be able to present the cuisine and through it tell interesting things about Seychelles, I have been working for Seychelles for 20 years.

Radio 52

Radio Hotels Course Social Media 52

Onclusive

MARCH 23, 2021

Luckily, we’re experts on how to showcase the effect of communications in reports. Packaging and Presentation. Your goal should be to show how things have changed over time, how your communications strategies have been affected, and your business has been impacted (hello, PR Attribution !) You Had Me at Highlights.

Analysis 195

Analysis Report Measurement Data 195

Stephen Waddington

SEPTEMBER 4, 2018

It’s a powerful form of communication for trusted organisations. Offline examples include posters, leaflet and printed brochures. Email – a popular means to communicate with existing customers. Increasingly recognised as the foremost form of owned media Blogs – an organisational or personal form of communication.

How To 113

How To Media Print Infographics 113

Stephen Waddington

MARCH 17, 2019

Internet meets external comms: a conversation with Katie Macaulay I met up with Katie Macaulay a couple of weeks ago to swap experiences in external and internal communications. She’s the author of From Cascade to Conversation , managing director of employee engagement agency AB Comms and presenter of the Internal Comms Podcast.

Communications 68

Communications Instagram Internal International 68

Melissa Agnes

JANUARY 18, 2017

One important aspect of your organization’s successful crisis management, is being able to reach out to, and communicate with, all impacted and relevant stakeholders, in a timely and efficient fashion. Who’s responsible for these communications? It’s always good practice to confirm that your expectations are aligned).

Crisis Communications 100

Crisis Communications Crisis Communications Crisis Management 100

Stern + Associates

JANUARY 29, 2024

But social platforms are totally different from newspapers or websites: they require small, bite-sized presentations of news, increasingly in video rather than text form (though they will usually link text-based articles on the media outlet’s website).

Strategy 114

Strategy Publicity Media Video 114

PR in High Definition

MAY 22, 2024

Guests are strictly forbidden to post anything that goes on behind the Met steps, and only a handful of highly curated glimpses are presented to us via Vogue’s social media. The post Why we know everything – and nothing – about the Met Gala appeared first on Firefly Communications.

Fashion 62

Fashion Reputation Technology Construction 62

Burrelles Fresh Ideas

MAY 7, 2024

At the same time, measurement is one of the most challenging parts of PR and communications. These include the standard data most media monitoring firms provide, like media coverage volume (aka “counting clips”), impressions (circulation in print), ad value (or ‘media cost’). They are numbers that are simple to count.

Analysis 95

Analysis Measurement Data Examples 95

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

The desired audiences for a story depend on the corporate communications goals involved, whether general visibility, opinion leadership, or product support. Once you’ve determined the story theme and the audience, you’ll need to consider all the possible angles from which you can present the story to the media.

Media 136

Media Mobile Telecommunications Pitching 136

Cision

OCTOBER 16, 2015

Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. Ability to Decide What Is Presented. In the case of print consumers, they must utilize the publication’s physical pages. Geographic Specificity.

Content Marketing 120

Content Marketing Marketing Media Radio 120

ImPRessions - Crenshaw Communications

AUGUST 19, 2016

Ever want to jazz up a presentation or an invite to a press event? Has the time come for PR and 3D printing? Its 3DPlusMe division partners with companies like Marvel and MLB to produce 3D-printed personalized merchandise. The post Personal Tech PR Must-Haves appeared first on Crenshaw Communications.

Wireless 120

Wireless Print Hotels Travel 120

Polaris

NOVEMBER 22, 2014

Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. In today’s post, we’ll take a look at a public speaking hack intended to help improve your presentation skills.

Publicity 190

Publicity Training Interviews Media Training 190

Polaris

NOVEMBER 26, 2014

Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. He is a born storyteller, incorporating hilarious anecdotes throughout his 18-minute presentation.

Education 170

Education Media Training Training Interviews 170

Communications Conversations

SEPTEMBER 10, 2020

I really appreciated my time in radio and print journalism. I coordinate a lot of TV segments and print/online interviews across the country. Starting in late-February, our task force got going, communicating with clubs and with members. I think that speaks to the culture that’s present here.

Radio 167

Radio Journalism Interviews Energy 167