Sword and the Script

JULY 11, 2023

In this guest post, Kathy Casciani writes public relations podcasts provide a sound way to work on your professional development while habit stacking – listening while doing routine tasks, such as chores In case you hadn’t noticed, podcasts are having a moment.

Publicity 129

Publicity Small Business Trends Leadership 129

PR for Anyone

MARCH 27, 2024

Carrie shares a poignant story about her experience speaking to a group of employees. Carrie shares her own experience of transitioning from the excitement of working in the film industry to the uncertainty of pursuing writing as a career. This unexpected connection reshaped her life story and brought immense joy.

Film 130

Film Storytelling Writing Insurance 130

Bianchi Biz Blog

APRIL 25, 2024

You will enjoy unparalleled opportunities for fun and networking with the MOVE community at the MOVEGroove and MOVE AFTERPARY. The in-house editor for the MOVE events also writes a press release before the event which includes product launches, demos and announcements from exhibitors which is then sent out to our press list.

Mobile 90

Mobile Transportation Automotive Policies 90

PRSay

AUGUST 23, 2021

West Virginia was an early national leader in delivering COVID-19 vaccines, with 79 percent of the state’s residents over the age of 65 now fully vaccinated and 60 percent of its eligible population having received at least one dose, as of this writing. According to a Jan. Establishing trust through relationships.

Communications 129

Communications Local Survey Transportation 129

PR for Anyone

FEBRUARY 21, 2024

Dr. Saltz suggests joining groups or clubs based on shared interests or activities to meet new people and build connections. Communities such as religious groups, exercise classes, or book clubs, help give individuals a sense of belonging. For more information about her work, check out Dr. Saltz’s website [link].

Exercises 130

Exercises Social Media Television Comparison 130

Sword and the Script

JULY 2, 2024

In an interview when news of this first broke a couple of weeks ago, Burrelles President Cathy Del Colle the company had experienced declining sales in print monitoring for the last 15 years – and in tandem with the newspaper business. All these new industry moves could be good for the PR community in the long run.

Print 128

Print Newspapers Google B2B 128

Business Wire

FEBRUARY 2, 2018

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. Look at the Instant Pot Community. This is an advice community. Implementation Tip!

Facebook 178

Facebook Community Advertising Advertising 178

PR for Anyone

JANUARY 28, 2024

Erica imparts valuable advice on standing out in interviews—instead of ignoring or shying away from their age, she suggests proactively addressing age-related concerns head-on. She raises concerns about the potential loss of creativity and innovation in a virtual environment, especially when managing groups.

Employee 130

Employee Policies Creativity Company 130

ImPRessions - Crenshaw Communications

MAY 4, 2018

A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Networking isn’t only about getting interviews. Those early “informational interviews” can also be the beginning of an informal professional network.

How To 189

How To Nonprofit Interviews Privacy 189

Deirdre Breakenridge

AUGUST 26, 2014

A Guest Post By Suzanne Mannion, EVP & Co-founder, Newsmaker Group. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. Many local chapters have working groups for new and young professionals.

Industry 316

Industry Fashion Travel Tourism 316

Melissa Agnes

JUNE 19, 2014

Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. Q: How do you communicate with those people in your community who do not have the means or refuse to use social media?

Crisis Communications 197

Crisis Communications Crisis Communications Community 197

Ethical Voices

FEBRUARY 12, 2024

I’ve also volunteered a lot with Girl Scouts, and March of Dimes, and I’m writing a memoir. Everything we do is based on research and data and in concert with communities. There are a lot of social justice groups there. That’s what we do in our community groups, too. People are not props.

Ethics 80

Ethics Nonprofit Community Examples 80

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I remember I was this close to interviewing Barack Obama when he was a state senator,” Bob recalls. “I I know you're not supposed to do that.

Meeting 100

Meeting Journalism Interviews Employee 100

PR Conversations

NOVEMBER 22, 2023

As a passionate advocate of reflective practice and lifelong learning, it’s always useful to look back at my previous writing/thinking. I recommend starting with my initial post and comment thread, before reading the subsequent ‘group interview’ post (and its 31 comments) – followed by João’s recent reflective post.

Education 52

Education Reputation Leadership Technology 52

PRSay

JANUARY 8, 2019

But it can still provide large returns on investment by generating earned media coverage that doesn’t cost anything but your time and can elevate your client’s profile with one well-placed article or interview. To make your storytelling effective, approach it as you would a strategic communications plan. Keep it ethical.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

MARCH 7, 2024

For example, Barbie’s initial interviews with Margot Robbie, Ryan Gosling and Greta Gerwig revealed little about what the movie was about while galvanizing its intergenerational audience. Dr. Regina Luttrell is senior associate dean and associate professor, Newhouse School of Public Communications at Syracuse University.

Film 130

Film Marketing Sports Hotels 130

Sword and the Script

JUNE 11, 2024

Communication is a function of leadership. And now onward with this month’s PR Tech Sum – a summary of useful news from the vendor community from the last month or so. Prowly rolled out an assistant based on generative AI for writing press releases. It’s crucial to share a vision and cultivate alignment.

Internal 91

Internal International B2B System 91

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. Sparring and training must be done carefully and in advance.

Radio 64

Radio Pinterest Television Government 64

Reputation Us

MARCH 16, 2022

In an interview in the New York Times , he revealed he came across protesters in Memphis, where he lived, and decided to make a poster that said, “Birds Aren’t Real,” and join the crowd for laughs. He also sold ‘Birds Aren’t Real’ merchandise and created a significant social media presence for the group, which continues. Your staff?

Reputation 78

Reputation Government Film Viral 78

Ethical Voices

APRIL 22, 2024

” She allowed me to explain the program, but I had never had a pitch be forwarded to a group of advocates for this, on the other side of this issue, who then change what’s written and make it appear as if it’s from me, the blatant spread of misinformation, and make it appear like it’s from me.

Report 91

Report How To Ethics Nonprofit 91

Stephen Waddington

JULY 6, 2022

Practitioners and academics operate in almost entirely separate communities. Betteke van Ruler borrowed the title of a poplar book on gender issues to describe the situation between the two communities. Participants responded to questionnaires with the results aggregated and shared with the groups for up to four rounds.

Publicity 167

Publicity Ethics Training Education 167

Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. People want to learn more about their communities! And, I fell into a career of writing, social media and blogging. And that network delivered.

Newspapers 78

Newspapers Blogging Groups Print 78

Cision

JUNE 23, 2016

In this interview, Connie discusses how the way audiences consume news is changing, why spending time on message development is important and why a dedicated support network is valuable. and in local communities. How do you develop a communication strategy that inspires action? What are organizations doing differently?

Public Affairs 227

Public Affairs Local Education Policies 227

Cision

NOVEMBER 5, 2015

What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story. Mashable also realized that its community was looking for stories on subjects its reporters weren’t always covering.

Content Marketing 120

Content Marketing Marketing Viral Social Media 120

ImPRessions - Crenshaw Communications

AUGUST 26, 2019

For B2B companies, it’s particularly important to monitor social communities like LinkedIn groups and Twitter conversations among journalists (MuckRack). And once a client is interviewed by a publication, we can set an alert rather than conducting hourly searches for the posted article (although in some cases we do both!).

Pitching 136

Pitching Agency Tools Resources 136

Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. Just this year, FleetOwner won a Jesse H.

Meeting 60

Meeting Automotive Transportation Media 60

Barokas

NOVEMBER 1, 2017

As a reporter, I was often tasked with writing 1,500 words on a nonsense subject. If you can write that much on why army green complements horizontal stripes, you can spin a story out of anything. A surefire way to ensure a reporter never opens your pitch is to write an uninteresting subject line.

Report 68

Report Fashion Pitching Journalism 68

The Stalwart Blog

JULY 25, 2017

In contrast, most news organizations, while hemorrhaging revenues and audiences , remain determined to cover a broad range of topics catering to nearly every socioeconomic community within their region. CNN, FOX, MSNBC and PBS target specific economic and political groups. Moreover, it's the same strategy employed by television news.

Newspapers 68

Newspapers Strategy Television Advertising 68

OnePitch

MAY 17, 2022

Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. . What is Capital B? “…our mission is to cover Black communities across the country.”. [00:02:10] Lauren and Akoto, and our mission is to cover Black communities across the country. What is Capital B?

Pitching 52

Pitching Local Film Report 52

wiredPRworks

MAY 18, 2022

” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. Barry and I met when we were both working in Chicago. Great advice!

Small Business 52

Small Business Social Media Radio Media 52

Cision

SEPTEMBER 22, 2016

Peter Shafer, partner at Brunswick Group, says to stand out brands need to engage their audiences in a dialogue and ensure it is not one-sided. In this interview, Peter discusses how brands can better engage audiences, improve their measurement practices and quantify their communication efforts. Rapid Fire Round.

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Sword and the Script

DECEMBER 26, 2023

This combination, when successfully executed, will bring firm confidence in and deep respect for the communications function within organizations and in external client service.” ~ Hinda Mitchell , President and Founder, Inspire PR Group 2. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

OCTOBER 4, 2022

The equity owners wrote big checks for those transactions – and they aren’t inclined to write another. This allows customers “to search and analyze images, identifying specific logos, celebrities, memes, emotions, age groups, and more.” What makes them appear strong, is actually a weakness. Onward with the PR Tech Sum ….

Technology 81

Technology Company Analytics Writing 81

Sword and the Script

JANUARY 31, 2023

Here’s this month’s summary of the news from the vendor community this month. The product name and press release position the tool as a writing assistant of sorts, “to create initial draft frameworks for press releases and outreach communications.” Social media tools offer AI to write social media posts.

Software 78

Software Case Study Technology Tools 78

Sword and the Script

APRIL 16, 2019

The exercise of getting a release through reviews and approvals can take longer than does the process of writing one. Clearly, there is a need for PR professionals to have access to better coverage of technology companies in the communications space. Surveys of the PR community or reporters ( like this one ). Arik Hanson].

Survey 70

Survey Technology Corporate Financial 70

MaccaPR

APRIL 18, 2017

So Muck Rack indexes every article that the reporter writes and uses big data to make it quickly searchable.”. But even better, many journalists post a URL to their personal websites on their LinkedIn profiles – which either promote their freelance writing or a book they’ve published. Twitter A journalist’s. For example, here’s senior.

How To 121

How To YouTube Pitching LinkedIn 121

Cision

APRIL 13, 2016

says it’s more important to add value with your crisis communication than to try and spin the issue. In this interview, he shares the steps your brand should take when a crisis arises, how to use social media in your crisis communication plan and why you need to avoid cliché statements when dealing with crises.

Crisis Communications 120

Crisis Communications Crisis Social Media Reputation 120