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Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. ZS : There is no question that there is a market for good news.

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Behind the Headlines With Ashley Simmons

Cision

It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C. It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C. I’ve never looked back. Maybe, but maybe not.

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Spotlight on a Solo PR Pro: Meet Nicole Castro

Solo PR Pro

She didn’t know then that this new path would lead her to the world of PR and to starting her own business that would count healthcare non-profits among its client roster. I was really able to get my hands dirty and sink my teeth into creating the role.”. I jumped at it,” she said. “I

Meeting 110
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Behind the Headlines With Steve Majors

Cision

Your communication is only as strong as your relationships. Steve Majors, vice president, communications at Communities in Schools, says in order to find opportunities and tell your brand’s story effectively, you need to make good connections. You’ve held several positions in television news.

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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? I almost viewed the technology as the easier part, because there’s so many great different companies that are available to you and different tools on the market.

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Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

Before founding WordWrite, Paul was a vice president at Ketchum Public Relations in Pittsburgh, where he served clients including Bridgestone/Firestone, Delta Air Lines and Rutgers University. We use every tool in the PR toolbox to do that, including inbound marketing and social media. As the CEO, you wear many hats.

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PR Rock Stars (of the future): 19 new college grads ready to take over the world

Communications Conversations

She has a strong background in advertising, public relations and marketing and is skilled at primary research (surveys and focus groups). In addition to prior service as the College Republicans’ public relations director, she’s interned with several campaigns and agencies and volunteers in the Athens community.

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