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CASE STUDY - Using current events to land in the media

PR for Anyone

Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones. So seniors play a very important role in our communities today. SPOILER ALERT: YES!

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Seniors and Coronavirus

PR for Anyone

So, seniors play a very important role in our communities today. If it, whether it’s through Zoom, whether it’s through Skype, Google Hangouts, you know, we got FaceTime right. Is the newspapers and that piled up on the on the porch? And explain the difference between social and physical. You know, you got Facebook.

Pitching 130
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20 Tools to Grow Your Business, Efficiency and Productivity

Waxing UnLyrical

And while I still try to read my daily newspaper (albeit on my iPhone or iPad) and go through my Feedly (I decided I might as well get used to it since Google Reader is going away), I enjoy theSkimm’s take on current events (for the most part). Since then, I’ve become mildly addicted to it. Voice and video.

Tools 107
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How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

I met a friend for a pint twice, a fellow PR guy for a coffee, did a couple of Skype calls with a mate, popped in on a running friend for coffee every week or two, met another running mate regularly for a chat, played tennis with one mate weekly and another every few weeks, and saw people I knew all the time at the health club.

Writing 83
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How PR and corporate communications can use animated gifs

Stuart Bruce

In Harry Potter newspaper pictures are alive with characters that move. As public relations and corporate communications needs to become increasingly more visual gifs are one of the easiest and most effective ways to do it. The gif which shows the impact of different community choices was covered by The Washington Post.