Content Marketing Reddit Social Media 
Contently - Strategy
SEPTEMBER 19, 2023
By selecting the “Perspectives” filter at the top of the search results, you’ll find a series of image thumbnails that link out to content created by people sharing their experiences and insights about the topic. But doesn’t Google already provide links to this type of content in search engine results pages (SERPs)?
Cision
AUGUST 23, 2017
Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. So, which emotions do you need to target to make your content more shareable? These tools allow you to keep track of sentiment indicating mentions on various social media channels.
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Contently - Strategy
AUGUST 30, 2022
Think of all the effort that goes into creating one piece of long-form content—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Enter: Content repurposing. All these iterations fall under content repurposing.
Landis PR
MAY 28, 2024
To get through, all communications must be tailored very specifically to the relevant audience and media – and be followed up in person. In Denmark, your strategy should be quality vs. quantity, while establishing thought leadership that works in both traditional and social media is key to create awareness.
Contently - Strategy
OCTOBER 18, 2022
Content marketers often have difficulty getting executive buy-in for customer research. Not all companies have heavy pennies for product marketing—meaning content marketers are expected to do the humungous task of audience research on their own, along with their other responsibilities. Lack of buy-in.
Contently - Strategy
APRIL 6, 2023
percent year-over-year decrease in negative tweets 800 million social media impressions of the campaign 17 percent increase in brand sentiment Achieving a deep understanding of your ideal customers requires significant time and effort. The message resonated with women, resulting in the following: 36.8
Contently - Strategy
JULY 25, 2024
While this isn’t quite as simple as setting up a Google Alert, media analytics tools like Hootsuite and Brandwatch can make this a lot easier than constantly searching your company’s name on TikTok. Noting the negatives, not just the positives, can give content marketers and product teams ideas for how to address their clients’ pain points.
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