Remove Creativity Remove International Remove Presentation
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5 Benefits Of Interning At A PR Firm

ImPRessions - Crenshaw Communications

Guest post by Crenshaw Communications intern, Murphy Pressley. As an intern, I’m able to build my confidence and my resume at the same time, while also cultivating real-life networking opportunities. Here are key ways interning can benefit any student during their time in college. College is a transformation for students.

Internal 398
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Why It’s Important to Focus on Creative Content Marketing

Contently - Strategy

Creativity. How can we get creative with content marketing? With more creativity in marketing assets. 3 ways to embrace creative content marketing For now, let’s forget about SEO, analytics, company goals, and deadlines. You can’t produce creative content without one key ingredient: Consistency.

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The Power of Internal Linking with Positional’s Nate Matherson

Buzzstream

Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Internal linking is one of the least appreciated jobs in SEO. You don’t want to use the exact same anchor text on every internal link. Positional is now live!

Internal 118
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Four Ways to Stay Curious & Creative in Our Digital World

Deirdre Breakenridge

So, how do you stay creative when you are inundated with so many different platforms to promote your ideas? So, here are a few tips that I have learned which have helped me reclaim by curious, creative spirit. This phenomenon is exacerbated by our ever-present technology which satiates our craving for instant gratification.

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Creative Uses for Google Analytics in Public Relations

Shift Communications

During a PRSA Boston event, Matthew Raven, VP of Marketing Technology at SHIFT Communications, presented an insightful discussion about the power of Google Analytics and how it can serve PR professionals. ” This presents a challenge to the public relations industry because it leaves us with a proof problem. The Solution.

Analytics 141
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International Digital PR Tips for Success with Hana Montgomery

Buzzstream

Since not many agencies do pitching and content ideation for international clients, I thought I could learn a lot from speaking with her—and I was not disappointed. Manual Prospecting is Key Although helpful, media databases may not always provide up-to-date contacts for international markets. Like you have to be pitching your stuff.

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Build marketing and PR programs rather than executing campaigns

Sword and the Script

Creative briefs. Panels tend to be easier to produce because they don’t require a presentation or too much extra work from the panelists. We also did external comms (PR), internal comms, social media and analyst relations. Campaigns sometimes become the foundation of marketing activity. This is fraught with drawbacks.

Marketing 191