wiredPRworks

APRIL 29, 2020

One of the fun things about being a creative is, well, you get to be creative! – that mapped out the best possible creative solutions? When you automate creativity, you discover the best options. Small changes in creative lead to big changes in performance. Marpipe is a multivariate creative testing platform.

Creativity 52

Creativity How To Engineering Advertising 52

wiredPRworks

APRIL 29, 2020

One of the fun things about being a creative is, well, you get to be creative! – that mapped out the best possible creative solutions? When you automate creativity, you discover the best options. Small changes in creative lead to big changes in performance. Marpipe is a multivariate creative testing platform.

Creativity 52

Creativity How To Engineering Advertising 52

Sword and the Script

SEPTEMBER 24, 2024

A “reference” could be a case study , participation in a marketing event, a quote for the media, or an interview with an analyst, to name a few. Get creative and be sure the sales team is involved in developing the plays. Some interesting behavioral research shows the best way to convince the sales team is through peer presentations.

B2B 112

B2B Case Study Study Conference 112

ImPRessions - Crenshaw Communications

AUGUST 25, 2021

Though formal college courses are presented by knowledgeable professors and test the ability to listen, reflect, and learn, they lack a dose of reality. It’s the perfect time to be inquisitive and test your creativity. Here are key ways interning can benefit any student during their time in college. You cannot teach experience.

Internal 398

Internal International B2B Construction 398

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. Our job is to think outside the strict product news parameters, and that creative thinking can benefit journalists.

Media 333

Media Pitching Report B2B 333

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Holidays like Black Friday, Cyber Monday and holiday shopping (for example) present both B2B and B2C PR teams with strong earned media opportunities. Over the years, PR people have learned that not every pitch will generate immediate interview opportunities. Who doesn’t love a news cycle that invites timely story ideas?

Agency 310

Agency B2B B2C Pitching 310

ImPRessions - Crenshaw Communications

MARCH 23, 2022

And the search process itself, from initial conversations to building the presentation, offers opportunities for agencies to gain insight about a company, its sector, and idea of success. Moreover, it allows agency teams to expand their knowledge around particular categories that lead to creative pitch ideas. Be curious.

Agency 310

Agency Meeting B2B Conference 310

Polaris

NOVEMBER 26, 2014

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A lot of nervousness—not so much.

Education 170

Education Media Training Training Interviews 170

5W PR

FEBRUARY 28, 2024

Brands at SXSW get to enjoy the glow of Austin’s creative sun, attract new fans, forge powerful connections, and learn more about upcoming trends. Future-proofing the company vision Dive into the latest tech trends , film innovations, and creative ideas, keeping the brand ahead of the curve. What is SXSW?

Brand 78

Brand Branding How To Film 78

PRSay

APRIL 18, 2024

I wanted to be so over-rehearsed that I could be silly with the fans, and not lose my train of thought,” she told TIME in her “Person of the Year” interview of her Eras Tour. Pitches, interviews and presentations that are humanized are stronger and far more engaging than those that are filled with stats and impersonal soundbites.

Leadership 185

Leadership Storytelling Viral Banking 185

ImPRessions - Crenshaw Communications

JANUARY 9, 2018

There are important traits that clients can only suss out if they conduct interviews or seek capabilities presentations as they create a short list of likely contenders. Creativity and imagination. The most creative idea in the world is worth very little to a brand if it can’t be justified.

Creativity 224

Creativity Agency Resources Measurement 224

PRSay

MAY 2, 2023

This year’s graduates are trying to present the best versions of themselves while searching for the right workplace. Bright colors and decorated walls and cubicles bring creativity to the office and give off happy feelings, which is how employers want employees to feel about their jobs. I have been hunting for the perfect job.

Energy 201

Energy Employee Insurance Insurance 201

ImPRessions - Crenshaw Communications

MAY 24, 2022

This helps brew individual creativity and allows everyone to share thoughts and collaborate. When conducting media outreach, our goal should be to persuade a journalist to engage with the information presented. If a journalist finds the information compelling, we’re more likely to set up interviews on behalf of clients.

Interviews 170

Interviews Ethics Study Course 170

Stern + Associates

JANUARY 31, 2023

What else can they add to their strategic toolbox to help learning and creativity thrive in their culture? Following these interviews, Dyer and Furr’s curiosity only expanded, leading them to launch an investigation that ultimately uncovered the principles that are most important to achieving an innovative, high-performance team culture.

Interviews 113

Interviews Employee Leadership Strategy 113

Sword and the Script

OCTOBER 1, 2020

Annual marketing salary survey shows remote interviews and shorter hiring process have become the norm as a consequence of the pandemic The was a cartoon going around the business world a few weeks ago that asked “who led the digital transformation in your company?” The report presents this data in quartiles (nearly). Try our services.

Survey 98

Survey Trends Marketing Creativity 98

PRSay

OCTOBER 8, 2021

I’m delighted that technology can help keep us connected,” she said during her keynote presentation at PRSA’s ICON 2021 on Oct. And I see an opportunity to be more creative.”. We’re so afraid to put new, creative ideas out there. But inside of us are all these amazing, creative ideas. But somehow, people heard about it.

Creativity 176

Creativity Facebook Technology Television 176

Remote PR Jobs

SEPTEMBER 25, 2023

Featuring interviews, analysis and in-depth conversation, the weekly show is hosted by Holmes Report editor Arun Sudhaman. In episodes released monthly, Luce interviews experts who have made their mark in the PR world and shares insights to help you level-up your career. Freelance Pod We all know the internet was a game changer.

Pitching 100

Pitching Interviews Trends Journalism 100

Prowly

SEPTEMBER 16, 2024

If we’re being honest, these brands don’t always spark immediate creativity, making it harder to come up with newsworthy ideas that journalists will actually want to cover. It feels weird saying it as someone who loves big, shiny ideas, but sometimes, with certain brands and certain objectives, you just need to embrace the boring.

Brand 118

Brand Branding Examples Tools 118

Bianchi Biz Blog

NOVEMBER 20, 2023

An important distinction is that these articles are presented from the perspective of a car enthusiast who understands the importance of environmental sustainability, rather than from the perspective of an environmentalist writing about cars. Then I share it on the pages of my magazine or website. Any pet peeves with PR people?

Journalism 114

Journalism Automotive Interviews Writing 114

5W PR

APRIL 11, 2023

Strategies may include countdown posts leading up to the IPO, executive interviews, behind-the-scenes footage, and other engaging content. Creating a Publicity Stunt Companies can use creative publicity stunts to generate attention and buzz around their stock. Paid social media advertising is another route to reach a wider audience.

Publicity 88

Publicity Financial Banking Social Media 88

Maxim Behar

JULY 5, 2023

To be able to present the cuisine and through it tell interesting things about Seychelles, I have been working for Seychelles for 20 years. Host: I listened to an interview of yours in which you say that Seychellois cuisine is very different. It starts a discussion, and it makes people much more creative to an extent.

Radio 52

Radio Hotels Course Social Media 52

PR for Anyone

JANUARY 28, 2024

This trend deprives companies of opportunities to tap into the wealth of skills and experience present in this demographic. Erica imparts valuable advice on standing out in interviews—instead of ignoring or shying away from their age, she suggests proactively addressing age-related concerns head-on.

Employee 130

Employee Policies Creativity Company 130

Buzzstream

SEPTEMBER 18, 2024

If you’re struggling to create interesting, creative content, this is an episode to pay close attention to. So being the first mover, and this was a Chat GPT statistics post — let me just let you kind of present what that is and we can go from there. And that, that goes across these pages as well as creative camp.

Creativity 117

Creativity Digital PR Data Pitching 117

Shift Communications

MARCH 3, 2016

Much easier to navigate SXSW if you have a plan — and its entirely fair to abandon your plan if / when better opportunities present themselves onsite. SHIFT: After 27 years, how do you (and your team) recharge the creative process and come back even stronger year-over-year? . Then plan your schedule according to those goals.

Interviews 60

Interviews Conference Creativity Community 60

Stephen Waddington

MAY 26, 2021

Services: creativity, data and lead generation, eg. Video calls mean that everyone presents the same in credential and new business meetings. This is despite the fact that the pandemic has shown that there is no need for creative or professional services to be based in London. It is a vibrant and supportive community.

Agency 161

Agency Report Print Healthcare 161

Karen Freberg

OCTOBER 16, 2017

I just got back from London where I presented two research papers (one with Sabrina Page and another with Ai Zhang) and also chaired a session at the EUPRERA conference. Creative innovation in education is essential. I first connected with Kevin back in 2014 for a blog post and podcast interview on influencers.

Education 40

Education Social Media Creativity Conference 40

Contently - Strategy

MAY 4, 2023

Live or pre-recorded presentations are an option here. Cover performers may have a back-catalog of relationships in the organization or industry as well, making them the right interviewer for a video case study with a long-time customer or an iconic industry leader. They are willing to delegate creative tasks, too.

Strategy 123

Strategy Employee Writing Industry 123

OnePitch

OCTOBER 20, 2022

Read below for the entire interview with Jen: . Many days involve at least one brainstorm (organized by our talented creative and client account teams), and planning media strategy around an upcoming new program or creative concept for our clients. Rather than pitching a tech-centric journalist, I approached a Fast Co.

Media 96

Media Sports Agriculture Pitching 96

Maxim Behar

MARCH 26, 2024

Maxim Behar, the company's founder, interview for Economy. Yes, indeed, these are important details, but I never forget that the most essential things in a company are its projects, the exciting and creative work, the relationships with clients, and the team. You can find the full interview here.

Groups 105

Groups Communications System Employee 105

MaccaPR

JULY 13, 2017

In competing with other PR agencies, Spong had a clear differentiator – awards, including “PR Agency of the Year” four times running and “Creative Agency of the Year” twice. I remember when we completed a two and a half hour long new business presentation in Iowa for Maytag, which is now owned by Whirlpool.

Agency 97

Agency Interviews Film Advertising 97

ImPRessions - Crenshaw Communications

MARCH 19, 2019

What we call PR can include paid influencer marketing, content or inbound marketing, social content, and other varieties of paid creative services. For many companies the most visible manifestation of the work is the earned media placement — an article, interview, or segment that features their brand. It’s not a quick fix.

Nonprofit 271

Nonprofit Crisis Management Fashion Advertising 271

Cision

SEPTEMBER 29, 2016

In this interview, Mark discusses why brands need to focus on delivering a consistent message, how to best approach the media and the role social media plays for PR. I quickly realized I loved the work and was continuously presented with opportunities to partner with interesting brands and great people. How can they overcome them?

Pitching 120

Pitching Interviews Creativity Internal 120

The Hoyt Organization

SEPTEMBER 21, 2024

Craft A Clear And Consistent Message When communicating information to your audience, the message needs to be clear, consistent, and simple across all channels – whether it’s social media, a radio interview, an educational article shared with a news and lifestyle publication, or using an influencer to communicate and amplify the message.

Healthcare 89

Healthcare Industry Strategy Case Study 89

Prohibition

JUNE 8, 2023

An external microphone will improve audio quality in amateur videos, ensuring your viewers can hear you clearly and are especially helpful if a lot of the content you share on social media features interviews and ‘pieces to camera’. It is key that the presentation and visuals of your social posts align with your business messaging.

Video 62

Video Social Media Instagram Media 62

Maxim Behar

APRIL 2, 2024

Dozens of leading global PR experts have contributed to this book by agreeing to be interviewed on the topic of a social media revolution. The PR professionals interviewed for this book have offered a marvelous palette of opinions about what has happened in the industry. Today, we are using social media and holding it in our hands.

Print 64

Print Social Media Web Television 64

PRSay

JUNE 11, 2021

PRSA presented its 2021 PR Professional of the Year Award to the Audience Reach and Engagement Team in the Office of External Affairs at the Johns Hopkins Bloomberg School of Public Health for its efforts to help elevate the institution’s important work surrounding the global COVID-19 pandemic. 1 ranking in the latest U.S.

Publicity 157

Publicity Social Media Report Fashion 157

Sword and the Script

JANUARY 25, 2020

As it is on the occasional Saturday, I present several links wrapped around a theme and worthy of your attention. This 2003 interview between the Harvard Business Review and a Los Angeles-based screenwriter describes a story this way: “Essentially, a story expresses how and why life changes. 1) What is storytelling?

Storytelling 115

Storytelling Examples B2B Chemicals 115