Bianchi Biz Blog

AUGUST 22, 2024

Digital Media and Social Media Engagement: Italy has seen a significant rise in Internet and smartphone usage, making digital and social media an integral part of communication strategies. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. What drew you to the field of public relations and communication? Images via Pixabay: 1 , 2.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Stephen Waddington

MAY 16, 2019

Her time creating editorial content for consumer and national media led to a job at Newcastle Airport. Her role ranges from drafting reactive statements to working on campaigns for press and social media. Sales of the newspaper rocketed but the editor was deluged with complaints and called time on hardnosed reporting.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR is a broad field that encompasses many different tactics and strategies for managing communication between an organization and the public. This is reflective of a traditional view of public relations.

Interviews 102

Interviews Publicity Technology Social Media 102

Cision

FEBRUARY 17, 2016

When I worked for the Army, one of my civilian colleagues in public affairs made a misstep about how she portrayed an issue very sensitive to those serving in uniform. Even the most disciplined communication professionals can’t help but see a new website, social media platform or app and think, “Why aren’t we on that?”

Policies 120

Policies Internal International Public Affairs 120

Ethical Voices

APRIL 17, 2023

I was spending all my time working for the school newspaper, and I had to tell my dad, “I’m not going to be an engineer.” Yeah, I couldn’t hack the math, but I ended up being assistant secretary of the Treasury for Public Affairs and the chief spokesman for U.S. But you know what?

Enterprise 69

Enterprise Ethics Engineering Technology 69

Maxim Behar

NOVEMBER 15, 2023

Tonight, we have a very erudite, broad-minded, and informed expert who sees things happening under the surface of the media and public space. Our guest has had a remarkable career beginning as a newspaper correspondent. Media drives the communication between people around the world. Back then it was sold in glass bottles.

Hotels 64

Hotels Newspapers Journalism Ethics 64