PRSay

MAY 12, 2021

Join PRSA and Ann Wylie at Master the Art of Storytelling , our persuasive-writing workshop, starting May 17. The biggest risk in communications is not that we might offend someone with creativity or write something that’s eye-rollingly goofy. The key is to make our content more creative. Why creative content writing?

Creativity 187

Creativity Writing Storytelling Study 187

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. Sales of the newspaper rocketed but the editor was deluged with complaints and called time on hardnosed reporting. That passion drives bravery and pays off in bold creative ideas that make a difference.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. Today, their suite of resources (i.e. Can we actually multitask?

Marketing 74

Marketing Conference Content Marketing Agency 74