Konnect Agency

MARCH 10, 2023

The importance of asking questions, creating moodboards, and fostering collaboration in the work of a Creative Agency. Why a Creative Agency Uses Visual Tools to Communicate Visuals aren’t just crucial to the final product but invaluable to the process that gets you there. Why Does a Creative Agency Use Moodboards?

Creativity 52

Creativity Agency Survey Examples 52

Sword and the Script

DECEMBER 26, 2023

Second, there is no order of merit to the presentation of these predictions. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” There are some caveats to note.

Writing 189

Writing Communications Marketing B2B 189

Solo PR Pro

AUGUST 10, 2021

5 solo PR pros share tips for writing a proposal. This month, we asked our panel of solo PR pros to share best practices for writing a compelling proposal for a prospective client. I use Gini Dietrich's PESO model in my presentations so I can illustrate how the client's communication and marketing activities should work together.

Writing 104

Writing Analysis Case Study Video 104

ImPRessions - Crenshaw Communications

MAY 13, 2021

Assist in the research, writing and development of new business proposals and presentations. Participate in/lead brainstorming sessions to develop strategic/creative thinking for clients. Strong writing skills. Creative and energetic personality! Provide strong guidance and leadership to junior-level staff.

B2B 291

B2B Policies Case Study Enterprise 291

Maxim Behar

APRIL 14, 2024

I started writing back in my high school years when I accidentally came across a typing machine. Mostly I write about business because that's what I do. In one of the next editions, I asked my friend and namesake from Seattle, Howard Behar, to write a few words for the introduction. This comes spontaneously and never fades.

Writing 59

Writing Social Media Meeting Facebook 59

PR Fuel

AUGUST 19, 2020

If your small business can write a concise, well-thought-out press release for your event, it may get coverage. This article will tell you how to write a press release for an event to get coverage and tell your brand’s story. How to Write a Press Release for an Event. Remember, this is news writing. The Basics.

Writing 98

Writing How To Small Business Engineering 98

Sword and the Script

NOVEMBER 4, 2014

Constraint breeds creativity. As a Chevy spokesperson Rikk Wilde’s job was to present a new truck to San Francisco Giants pitcher Madison Bumgarner. It was an awkward presentation through and through, but at one critical moment, Mr. .” Related Content: Art or Science: Creative Marketing and PR.

Crisis Communications 116

Crisis Communications Creativity Crisis Communications 116

Sword and the Script

JUNE 8, 2019

However, when I really consider the word innovation in marketing, I tend to think of creativity. It’s the notion that we are thinking differently in our approach to promote, present, educate or entertain with the goal of selling a product or service. Looking for an agency partner that can both bring big creative. Talk to Us !

Creativity 77

Creativity Technology Marketing Web 77

ImPRessions - Crenshaw Communications

MAY 13, 2021

Write and edit media materials, including media alerts, fact sheets, bios, and case studies. Assist in the research, writing and development of new business proposals and presentations. Participate in brainstorming sessions to develop strategic/creative thinking for clients. Creative and energetic personality! .

B2B 203

B2B Policies Case Study Enterprise 203

Sword and the Script

FEBRUARY 16, 2019

I sense we are reaching that point in marketing, with respect to data and creativity. This is the role of creativity in marketing: to drive an emotional connection and feeling of belonging. Where every business has data, perhaps even the same data, we cannot have, by definition, the same creativity.

Creativity 75

Creativity Study Survey Advertising 75

Waxing UnLyrical

FEBRUARY 6, 2013

Image: Jeremy Brooks via Flickr, Creative Commons. So when Kami asked me if I’d write a guest post for her, there was no way I’d say “no.” And I continue to guest blog whenever I can, because it’s just such a terrific thing to do, to stretch one’s writing and creative muscles.

Writing 109

Writing Blogging Conference Creativity 109

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” So not only do we have to be creative, but we also must prove our value – each and every time. (Oh, Are you one of them?

Creativity 101

Creativity Storytelling LinkedIn System 101

PR for Anyone

MARCH 6, 2024

With a touch of humor and profound gratitude, Patti expresses her belief in following divine guidance and seizing the adventures life presents. This is a calling for listeners of all ages—seize the present moment and embrace the journey of creating a meaningful and fulfilling life.

Travel 130

Travel Groups Technology Creativity 130

PRSay

OCTOBER 8, 2020

In October, PRSA celebrates Diversity & Inclusion Month, featuring programs presented by the PRSA D&I Committee. As PR professionals, we have cultivated our voices through our communication and writing skills, and our creativity. This year’s theme is “Transforming the Landscape.” How do I give a voice to others?”

Education 211

Education Writing Leadership Resources 211

Remote PR Jobs

JANUARY 30, 2024

Strong Writing Skills PR professionals are tasked with creating persuasive content that engages target audiences and effectively conveys key messages. Striking a balance between work and personal life not only boosts well-being and reduces burnout but also enhances productivity and creativity in the long run.

Crisis Management 130

Crisis Management Analytics Creativity Reputation 130

Onclusive

AUGUST 22, 2017

The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Today’s PR pro is responsible for ideating, writing/editing, pitching, placing, and then promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Media Training 397

Media Training Crisis Communications Conference Training 397

The Resolution Blog

JANUARY 31, 2020

But writing up award entries can be expensive and time-consuming. They always seem to be the last thing you get round to doing, so all of a sudden you have a stack of them to write with fast-approaching deadlines (and that’s on top of your client work). Strong creatives seem to always generate discussion among judges, too.”

Measurement 156

Measurement Case Study Creativity Course 156

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2021

Journalists often juggle beats and handle pressing deadlines on a daily basis; analysts, by contrast, are paid to do research and write in-depth reports that may take months. This is why we always recommend that clients present either an in-depth deck or a product demo as part of an analyst briefing.

Wireless 309

Wireless B2B Report Media Relations 309

Onclusive

NOVEMBER 8, 2023

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Today’s PR pro is responsible for ideating, writing, editing, pitching, placing and promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Training 195

Training Media Training Crisis Communications Reputation 195

Polaris

APRIL 14, 2015

Unless you happen to be a gifted writer, there is nothing simple or painless about writing blog posts. Fortunately, there are steps you can follow to enjoy the benefits and make writing blogs a little bit easier. When we write about a topic, we try to look at it through the eyes of these audiences. Before You Begin.

Writing 100

Writing Blogging eBook Google 100

The Hoffman Agency

JULY 16, 2019

I’ve been mulling the idea of creativity in public relations lately. It was prompted by a decision not to enter an award scheme specifically focused on creativity, not because I don’t think we do creative work — far from it — but because the awards sponsor stated that they aimed to reward “those who create the ‘big idea’ and make it happen.”.

Creativity 41

Creativity Energy Ethics Course 41

wiredPRworks

NOVEMBER 30, 2018

“How to Write a Superstar Speaker Press Release to Attract the Attention, Business and Applause You Deserve!” Register or Purchase the How to Write a Press Release for Coaches, Speakers and Authors Replay. About Barbara Rozgonyi, Creative PR [Personality + Reputation] Visionary. Get your PR PRIMER now.

Writing 49

Writing How To Engineering Education 49

Beyond PR

AUGUST 31, 2016

The decision to attend Content Marketing World is an easy one; however, choosing from their selection of panels and presentations is a different story. You spend a lot of time planning, writing, editing and designing content. How to Level-Up Your Writing and Make it Ludicrously Spectacular. 7 presentation and say hi!

Content Marketing 52

Content Marketing Conference Video Analytics 52

Shift Communications

MAY 17, 2023

How we don’t: to write press releases, talking points or other materials that are not already in the public domain. We under no circumstance present the output of a genAI query to a client as final content. For a fun exercise, ask ChatGPT to write your bio. How we use it: for general research on topic areas. Understand its bias.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

How we don’t: to write press releases, talking points or other materials that are not already in the public domain. We under no circumstance present the output of a genAI query to a client as final content. For a fun exercise, ask ChatGPT to write your bio. How we use it: for general research on topic areas. Understand its bias.

Publicity 78

Publicity Guidelines Training Transportation 78

Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Today’s PR pro is responsible for ideating, writing, editing, pitching, placing and promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Training 370

Training Media Training Crisis Communications Reputation 370

Prowly

SEPTEMBER 16, 2024

If we’re being honest, these brands don’t always spark immediate creativity, making it harder to come up with newsworthy ideas that journalists will actually want to cover. Search for articles using your keywords (expanded with AI-generated suggestions) and get in touch with authors writing in your niche.

Branding 118

Branding Brand Examples Tools 118

Shift Communications

JUNE 12, 2015

The platform is relatively easy to use; the tricky part lies in writing ads that set you up for success. So today, I present to you my top newbie tips for writing AdWords ads. If you’re like me (or anyone raised in the world of communications), you instinctively want to come up with something fresh, creative and catchy.

Writing 60

Writing eBook Policies Advertising 60

PR in High Definition

JULY 24, 2018

Marketers and communicators are under constant pressure to come up with creative and interesting content every day; sometimes we are given exciting campaigns that spur and drive our creativity, and sometimes the brief is less stimulating, and we get stuck. Brainstorming can be a brilliant way to boost creativity. Back to basics.

Creativity 48

Creativity Software Exercises Video 48

Buzzstream

SEPTEMBER 18, 2024

If you’re struggling to create interesting, creative content, this is an episode to pay close attention to. So being the first mover, and this was a Chat GPT statistics post — let me just let you kind of present what that is and we can go from there. And so, yeah, let’s start here in this. Darren: Yeah.

Creativity 117

Creativity Digital PR Data Pitching 117

PR for Anyone

JANUARY 28, 2024

This trend deprives companies of opportunities to tap into the wealth of skills and experience present in this demographic. She raises concerns about the potential loss of creativity and innovation in a virtual environment, especially when managing groups. The conversation around productivity has shifted in our post-COVID world.

Employee 130

Employee Policies Creativity Company 130

Sword and the Script

SEPTEMBER 24, 2024

Get creative and be sure the sales team is involved in developing the plays. The biggest opportunity to demonstrate this is the annual kick-off meeting – and who you choose to present the information can have a huge impact. Some interesting behavioral research shows the best way to convince the sales team is through peer presentations.

B2B 112

B2B Case Study Study Conference 112

ImPRessions - Crenshaw Communications

MAY 25, 2021

This could be anything from putting together a quarterly PR plan to being a part of a new business presentation. But chances are, even during your first months on the job, you’ll have the chance to write, pitch media, research business categories, and even participate in high-level creative sessions and business development meetings.

Agency 361

Agency Mobile Meeting Sports 361

ImPRessions - Crenshaw Communications

MARCH 17, 2017

.” Master all types of writing. In my first PR job, I was told that if I didn’t love to write, I was in the wrong business. But it’s not as easy as crafting a compelling press release; successful PR people need to be able to write from their left and right brains. And this is still true today.

Training 159

Training Pitching Writing Video 159

Communications Conversations

APRIL 21, 2020

But, as people go on the job hunt once again, many will need help brushing up their LinkedIn profile and coming up with creative ways to get their names in front of the right people. Could you also develop a creative banner featuring a Target step-and-repeat (or your local Target store). Use your summary to tell a creative story.

LinkedIn 179

LinkedIn Local Creativity Pitching 179

ImPRessions - Crenshaw Communications

JUNE 30, 2021

First, have a clear understanding of the reporters you work with most frequently and try to check what they’re writing about, even if you don’t have an urgent media inquiry. For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges.

Media 333

Media Pitching Report B2B 333

Reputation Us

AUGUST 28, 2023

What a truly remarkable experience with some magnificent presenters droppin’ some serious knowledge. Pinto “Learn to be adaptable, resilient, collaborative, creative, innovative. ” “Ask all start-up executives to write a New York Times headline, ‘What does success look like in five years?”

System 78

System Technology Banking Community 78