Crisis Comms, AI and Ethics: January Roundup
Burrelles Fresh Ideas
JANUARY 30, 2024
Purina: In other news, Purina is dealing with a social media crisis as pet food safety is questioned by pet owners’ Facebook groups and then amplified on TikTok. Our take: Top-notch communications and PR professionals know that now is always the best time to prepare for a crisis — before it happens.
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