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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Executives can reach out to shareholders or investors through video, as Nestle shows in this message from a 2017 investor seminar. Video communications can work well in time-urgent situations, but a controlled message is just that, and it will be questioned if it doesn’t measure up. A real-time response when the stakes are high.

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PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

I very much doubt that the in-house communications team that are confident they can measure the ROI of traditional PR activities are actually right. I very much doubt that the in-house communications team that are confident they can measure the ROI of traditional PR activities are actually right. Digital PR training.