Stern + Associates

APRIL 13, 2023

Decision-makers around the world are consulting with top scientists, academics, entrepreneurs and other recognized thought leaders to gain valuable insights that support a durable strategy to weather any storm, no matter how the climate shifts.

Policies 118

Policies Energy Government Crisis 118

Reputation Us

NOVEMBER 15, 2021

The proliferation of data, technology and automation has transformed the composition of companies’ assets. Employee abuse. But how can something as abstract as reputation be quantified and rolled into an insurance policy? Such policies are not without a high price. Recognizing The Big Risk. Bodily injury.

Insurance 97

Insurance Insurance Exercises Reputation 97

Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? The algorithms that power artificial intelligence (AI) tools are built on a foundation of human judgment calls ­– but humans sometimes make mistakes.

Local 118

Local Community Ethics Education 118

Reputation Us

NOVEMBER 7, 2023

HOW TO HANDLE A CONFIDENTIAL, CORPORATE LEAK. Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Implement a “need-to-know” policy, where employees, contractors, and partners only receive information relevant to their roles.

Reputation 78

Reputation Real Estate Internal International 78

Stern + Associates

MARCH 15, 2023

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today.

Technology 118

Technology Ethics Tools Creativity 118

5W PR

AUGUST 12, 2024

Cybersecurity attacks and data breaches have long been at the forefront of crisis preparedness plans, but as companies become more dependent on technology, the scope of potential crises has expanded. They bring expertise in crisis communication, helping companies navigate the complexities of public perception during a crisis.

Airlines 60

Airlines Case Study Reputation Study 60

Shift Communications

NOVEMBER 9, 2022

Among them are Meta (at 11,000 employees), Twitter, Salesforce, Stripe and Zendesk. Some are sitting much better than others, and they’re the reminder we all need on how to manage these announcements, especially as they seem to be coming with greater frequency and scale. Twitter caught flack for a lack of clarity and humanity.

Employee 78

Employee Twitter Policies Agency 78

Bianchi Biz Blog

AUGUST 17, 2023

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.

Automotive 77

Automotive Mobile Technology Resources 77

PR in High Definition

NOVEMBER 27, 2018

You can be image conscious but still have a questionable reputation – is Amazon known for its generous environmental and social policies and is Facebook known for its careful protection of private data? Your image is what you try to portray, your reputation is how you’re held in people’s esteem. Reputation is not image.

Reputation 48

Reputation How To Google Employee 48

Burrelles Fresh Ideas

JUNE 6, 2023

While some in the business world view AI as an eliminator of jobs, others see it as an advancement that can only help how we do our work. One thing is certain, this giant step in the technological revolution is here to stay and only growing more extensive and impactful daily. Related: AI in Customer Service: The Race to the Bottom?

Communications 40

Communications Marketing Technology Data 40

Doctor Spin

FEBRUARY 22, 2024

Learn more: Public Relations Objectives Subscribe and get a free ebook on how to get better PR ideas. However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience. But within public relations, we understand how to engage in two-way communication.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Since before Mark Cuban famously warned tech startups against bringing on a PR agency , there’s been an ongoing debate about public relations for early-stage businesses, and lots of advice for how to build the kind of earned media visibility that rivals well known brands like Uber or Casper. How did the idea come?

B2B 232

B2B Agency Energy Media Relations 232

Buzzstream

MAY 12, 2020

For many managers and employees, the last few weeks has been the first time in their careers that they have worked from home, or had to manage remote employees. “You have to be fearless when it comes to technology,” says Dominique Ennis Sierra, director of operations at Georgia Tech. Communication.

Strategy 102

Strategy Employee System Tools 102

Cision

JUNE 23, 2016

Our history is grounded in public affairs – helping to influence some of the most challenging public policy debates in the country. How has the public affairs industry changed over the years? The two most dramatic changes are the 24/7 news cycle and technology growth. and in local communities. What has stayed the same?

Public Affairs 227

Public Affairs Local Education Policies 227

Stephen Waddington

FEBRUARY 21, 2022

Case studies include examples of how PR has been used to fight misinformation, unite remotely working colleagues, support the vaccine rollout, and support businesses adapt to a new economic environment. While half their employees stayed at their posts in the labs and manufacturing, the other half joined the millions working from home.

Publicity 131

Publicity Case Study Local Public Affairs 131

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. How to know when to bring in the PR professionals. How to deflect attention from a rival expected to announce any day?

Company 136

Company Interviews Reputation Privacy 136

Sword and the Script

MARCH 17, 2020

The worst-case scenario for crisis communicators in a technology company is compounding circumstances. If your service is disrupted for customers, you are stuck at home and you lose email communications – how do you coordinate a public response? If you are candid, chances are your customers will be understanding.

B2B 80

B2B Crisis Communications Crisis Software 80

Cision

MAY 18, 2016

In this interview, Sonja discusses how to tailor communication based on culture, the process of developing a global communication strategy and why it’s so important to send the right message to the right audience at the right time. Is there a difference in how you approach communication across countries or across cultures?

Corporate 159

Corporate Groups Local Enterprise 159

Cision

OCTOBER 16, 2017

Chris Lynch: I think they are, and I think that’s being driven in part by just how granular we can look at communications now due to the technology that we have in place to measure it. Previously, so much of how you the c-suite would value comms and PR was sort of based on a lot of anecdotal stuff — “Are we getting coverage?”

Media 202

Media Storytelling Technology Data 202

Doctor Spin

FEBRUARY 14, 2024

Learn more: Public Relations vs Marketing Subscribe and get a free ebook on how to get better PR ideas. However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience. But within public relations, we understand how to engage in two-way communication.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Prohibition

JANUARY 7, 2022

Technological breakdowns. A technological crisis also called a technical failure or system crash is an unforeseen event that interrupts the normal function of a computer system. This normally happens in cases where the technology fails to work as planned, or when there is a delay in the scheduled arrival of a particular service/good.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

ImPRessions - Crenshaw Communications

JULY 15, 2020

Office employees have been thrust into remote work, and many are using personal devices for business communications. Here’s how to protect your brand’s reputation and thrive even during the COVID era. It’s amazing how humanizing a humble response to criticism can be for a business or personal brand.

Reputation 221

Reputation How To SEO Guidelines 221

Shift Communications

AUGUST 18, 2015

My accounts ran the gamut from consumer to consumer technology to business-to-business (B2B). I like learning about businesses and their products, understanding business pain points and considering the myriad of variables that can affect a business’s success (technological trends, geopolitics, policy, financial turmoil, etc.).

Groups 60

Groups B2B Employee Policies 60

Prohibition

DECEMBER 13, 2021

This is why you should know how to deal with them in advance. This crisis plan should be based on a comprehensive business risk assessment and should be aligned with the business strategy and other company policies. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Ethical Voices

JUNE 6, 2022

Marlene Neill: One of the interesting things that came out of our study is that difference between the top leader and the employees lower in the organization, when it came to evaluating the ethical leadership of the top communication leader in the organization. There are of course issues around confidentiality when it comes to that.

Ethics 52

Ethics Leadership Training Study 52

PR 20/20

AUGUST 22, 2017

Human Resources is uneasy about adopting an employee social media policy. IT pushes back on providing the technology foundations and support for advanced, integrated marketing programs. If complaints are coming from human resources, they’re likely unsure of how to police behavior in these uncharted waters.

Marketing 87

Marketing Resources Technology Internal 87

Mindful Marketing

SEPTEMBER 11, 2015

Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. We represent public companies, innovative start-ups and every type of technology company in between. 3) You specialize in technology.

Marketing 50

Marketing Wireless Software Journalism 50

Stephen Waddington

MAY 8, 2018

The greatest challenge is not how the NHS is funded but how to have an honest conversation with the public about its future. 2 Technology versus community care The public is wedded to the notion of doctors’ surgeries and hospitals on every street corner. Its credibility come from the human face of its employees.

Communications 63

Communications Healthcare Print Community 63

Prohibition

JANUARY 17, 2022

While some fear new technology and its influence on the world of PR, others embrace it. Understanding how the information will be disseminated is crucial when planning your crisis PR strategy. Encourage your employees to respond to social media followers in a respectful, honest, and consistent manner. Public squabbles.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. The Conference Board reported that while 90% of executives understand the importance of employee engagement, fewer than 50% understand how to address this issue.

Internal 147

Internal International Employee Mobile 147

Sword and the Script

OCTOBER 29, 2019

Prezly includes footers in its email templates for unsubscribing, forms for data requests and linking to a privacy policy. As you build your contacts, this will later help you sort them – i.e. legal reporters that cover law firm technology in Chicago, or marketing reporters that cover startups and martech in Boston.

Pitching 63

Pitching Analytics Enterprise System 63

Stern + Associates

JANUARY 6, 2022

As you make decisions around leadership, company culture , technology and innovation for 2021 and beyond, be sure to keep these recognized experts in mind. How can we develop tech that improves choice and builds trust among the customers we serve? How culturally fluent is your brand? The Advantages of Inclusive Leadership.

Leadership 62

Leadership Policies Engineering Technology 62

Shift Communications

JULY 20, 2016

Yes, these are all blanket characteristics that anyone would want in an employee and team member. Often times, the behemoth leaders don’t comment on breaking news (lawyers and policies can get in the way) and it’s the scrappy companies that get the ink. They have to be solution-focused, driven, creative, curious and thick skinned.

B2B 60

B2B How To Trends Report 60

Prohibition

DECEMBER 17, 2021

It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. Crisis communication is intended to bring together a wide range of audiences, including but not limited to: Employees. Information technology team. Managers and supervisors.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Stern + Associates

FEBRUARY 9, 2023

Though external factors may seem to conspire to widen the gender gap, women continue to break new ground in fields including artificial intelligence (AI) and robotics, healthcare and space technology, serving as crucial role models to anyone facing adversity at work.

Engineering 62

Engineering Biotechnology Leadership Technology 62

Maxim Behar

JULY 4, 2024

And this is now our creative work – how to write the text, photograph the product, present it, and everything else. A shopkeeper in a small village is exposed to a potential crisis if a fellow villager writes something against them, and they don't know how to respond. Now, the same people come to us, and they already have their media.

Newspapers 59

Newspapers Social Media System Writing 59

Doctor Spin

MARCH 19, 2023

It is the art of communicating with stakeholders, such as customers, employees, investors, media, and the public, to build and maintain a good relationship. Here we go: Creating Impact With Designed Intent Public relations (PR) is all about establishing, developing, or maintaining strategically essential relationships with publics.

Measurement 52

Measurement Communications Wikipedia Social Media 52