Remove Infographics Remove Journalism Remove Strategy Remove Viral
article thumbnail

Digital PR Strategy: Industry Insights and The Methods That Secure Coverage in 2021

Buzzstream

The strategies behind conducting effective Digital PR campaigns. I spoke to Rebecca Moss about her strategy and she explains, “Everyone was bingeing Bridgerton over Christmas and I knew that I wanted to do something around the trend. Infographics. Once you understand they need: Quotes from experts. Statistics. Case studies.

article thumbnail

The Top 50 Social Media Influencers on Twitter

Cision

Global Strategy Director at Edelman Digital. President of Convince and Convert – a strategy consulting firm. STRATEGY: How To Allocate Your Time On #SocialMedia @Bigullak #SMM #ContentMarketing #CMO pic.twitter.com/tU4tvJjtUu. Social strategy from NGO in El Salvador — love emoji on paper! link] #Adweek.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

Marketers will begin to more fully embrace concerns about sustainability and will show more courage in implementing changes across their marketing strategies and their organizations.”. ” What’s happening in public relations is happening right now in independent journalism. 1) Marketing embraces sustainability.

Marketing 103
article thumbnail

How To Repurpose Written Content to Reach 6x the Audience

Buzzstream

If you’ve got some viral posts, then you’re ready for that “ebook.”. Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic? An Infographic is a way of exposing your content to more readers.

eBook 108
article thumbnail

Content Scale & Alignment: 7 Steps for Building a Better Content Program

Contently - Strategy

Review your existing content strategy. In 2019, most people understand the importance of a content strategy (even if only a little more than half have one.) A content strategy is a living document. If you’re trying to scale, that’s a great time to take a step back and review your strategy.

article thumbnail

How the Explainer Changed Digital Media Forever

Contently - Strategy

Aggregation is an old practice in journalism, and digital transformation has only encouraged it. “It’s worth thinking about what we actually want the standard fare of our data journalism—or explanatory journalism, if you prefer that more marketable description—to become,” he wrote.

Media 111
article thumbnail

#18: The future of storytelling in healthcare communications

NewsWhip

I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall. We make sure that the message syncs with what our client’s business objectives are. Paul: Let’s do that.