The Hoffman Agency

NOVEMBER 2, 2021

By Claire English, Intern. After three months as an intern at The Hoffman Agency, my answer has changed quite a bit. As an intern at Hoffman, you’re provided with hands-on experience and client-facing work. For example, after finishing a college assignment you’re usually done with it; you don’t reference back to it much.

Internal 36

Internal International Agency Crisis Communications 36

Remote PR Jobs

OCTOBER 29, 2024

You can cross reference your resume for skills and experiences that match closely with the job description and expand on them. Communication Skills: Effective communication is essential in PR—whether it’s engaging clients, pitching to the media, or collaborating with internal teams.

Publicity 261

Publicity How To Examples Crisis Management 261

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . Being an intern at a top New York PR agency has exposed me to many things I hadn’t experienced before. It refers to a situation where the PR team offers first-crack at a story to one reporter and one reporter only. Well, that’s what an exclusive is — sort of.

Journalism 344

Journalism International Internal Pitching 344

5W PR

OCTOBER 1, 2024

Internal Branding Internal branding refers to aligning employees with the company’s mission, vision, and values. Effectively communicating during internal challenges or changes to maintain employee morale and trust.

Branding 88

Branding Brand Crisis Management Crisis Communications 88

Remote PR Jobs

JULY 19, 2024

International Association of Business Communicators (IABC): This association provides a range of resources, conferences, and a directory of members. Local Chambers of Commerce: Not only do these organizations often need PR services for their initiatives but they can also refer their members to you.

Case Study 246

Case Study Conference Local Trade Shows 246

ImPRessions - Crenshaw Communications

JUNE 7, 2019

PR intern’s guide to agency lingo. Air cover – PR pros are not top guns, paratroopers, or bombardiers; air cover refers to media visibility that supplements or helps support more substantial stories — or even other departments’ initiatives. Heads down – This phrase does not refer to low self-esteem.

Agency 192

Agency Internal International Pitching 192

PRSay

APRIL 26, 2021

How do you communicate the importance of taking action on inclusive language internally with employees and create an ongoing effort to educate and gain employee acceptance? Outline language references related to a range of identity communities, such as race/ethnicity, gender identity, sexual identity, age, etc.,

Education 217

Education Employee Training Community 217

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Internal team members and clients will appreciate the investment in proper communication and management. Choose wisely and check references. If you’re vetting a new freelance consultant, it pays to query them thoroughly about recent work and relevant expertise, and to speak with the references they supply, as well as those they don’t.

How To 315

How To Employee Training Interviews 315

Waxing UnLyrical

JULY 30, 2015

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. ’ #internalcomms #measurepr.

Internal 40

Internal International Communications Measurement 40

Onclusive

AUGUST 9, 2021

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Internal Communications. The truth is that internal communications are really important to how things get done in any organization. What does that really entail, though? Media Training.

Training 370

Training Media Training Crisis Communications Reputation 370

Onclusive

NOVEMBER 8, 2023

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. What do the responsibilities of PR really entail, though?

Training 195

Training Media Training Crisis Communications Reputation 195

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

Of course, it stemmed from an error I made as a fresh faced intern. What I like to do is keep a priorities list and refer to it at the beginning of each day. Listening to your colleagues in internal discussions is also a way to get a better understanding of the industry you’re in, your clients and your company.

Internal 310

Internal International Meeting Leadership 310

Wadds Inc.

SEPTEMBER 29, 2024

This includes challenges such as international conflicts, trade tensions and political instability. Organisations are less inclined to speak out externally because of political and societal polarisation and prioritise internal, employee concerns. Reference Mark Hutcheon and Hannah Shattock. Deloitte.

Corporate 98

Corporate Reputation Telecommunications Study 98

Sword and the Script

NOVEMBER 5, 2019

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. Internal data such as survey responses, call center data or customer service email data according to a company representative. What sort of data? Why would you do this?

Internal 63

Internal International Data Media 63

5W PR

MARCH 18, 2023

Funding Third-party funding refers to money sourced from an external source, such as venture capitalists or angel investors. Internal communication Corporate brands should also focus on internal communication. Building a strong internal communication strategy can help create a cohesive and unified corporate culture.

Company 88

Company Corporate Product Launch Internal 88

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

There’s often the opportunity to package existing internal data, which can offer an opportunity for PR teams to convey expertise or make news. Case studies are a great customer reference and sales tool for any growing company. Case studies.

Content Marketing 309

Content Marketing Case Study Marketing Data 309

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. later as our roles evolve.

Media Training 397

Media Training Crisis Communications Conference Training 397

Stephen Waddington

MAY 4, 2021

Practitioners have supported business leaders in listening, planning and engaging with internal and external stakeholders in managing responses to the pandemic. ESG frames of reference The paper tackles the emergence of ESG and its implications for leadership, management, and communication.

Publicity 197

Publicity Government Corporate Financial 197

Buzzstream

OCTOBER 30, 2024

It’s a fantastic analysis of the sites on a “bootstrap” budget that built the most referring domains in the past year. I primarily used their Site Explorer, focused on Anchors, Best by Links, and Referring Domains reports set to the past year. referring domains. How did the sites get their links?

Analysis 114

Analysis SEO Data Software 114

ImPRessions - Crenshaw Communications

JULY 23, 2024

It referred customers to a support portal for updates and assured them that Crowdstrike was mobilized to ensure “security and stability” for customers. Both seemed to have internalize another key maxim of the public apology, which is to focus on those harmed. It’s not about you.

Leadership 170

Leadership Crisis Airlines System 170

Sword and the Script

NOVEMBER 19, 2024

More specifically, higher performing marketing teams experience the following: Make “greater contributions to the strategic decision-making process”; Maintain “strong, collaborative relationships with internal and external partners”; and Increased “budgets in the past 12 months and/or in the next 12 months.”

Study 94

Study Branding Brand Marketing 94

ImPRessions - Crenshaw Communications

MARCH 23, 2022

The agency’s first step should be to create a consolidated list of deliverables to serve as a central reference point for clients to populate. Deep dive” onboarding sessions with product teams, comms teams and other internal client stakeholders provide the next-level specifics that help build detail and substance for the PR plan.

Agency 310

Agency Meeting B2B Conference 310

Contently - Strategy

JULY 12, 2024

When we talk about refreshing content on your website, we’re not referring to a complete rewrite. Here are some examples of how to update old content on your site: Update information & stats Often, we reference studies and surveys on our webpages and blog posts.

How To 52

How To Engineering Guidelines Google 52

PRSay

JUNE 18, 2020

This alignment will strengthen your communications and boost credibility with your external and internal audiences. Make sure to reference as many available primary sources as you can before communicating. Communicate externally and internally with similar messaging. Be explicit and direct in your messaging.

How To 164

How To System Internal International 164

Wadds Inc.

MARCH 15, 2023

This is the sort of book that can be annotated, sections marked with post-it notes, and referred back to for practical advice. She’s on the Committee of CIPR Scotland, a Member of the Chartered Institute of Marketing and holds the CIPR Diploma in Internal Communications and the AMEC International Certificate in Measurement and Evaluation.

Technology 98

Technology Data Analysis Internal 98

Cision

AUGUST 1, 2017

You’ll also meet fellow interns with interests similar to your own. These people can lead to references, introductions and even best friends. The larger network you build, the more references, introductions, and best friends you will obtain. By Ian Koenig, Cision Intern. Making Use of Your Time.

Communications 226

Communications Interviews Internal International 226

Doctor Spin

DECEMBER 15, 2023

Filing refers to storing, organising, and retrieving documents and other digital assets on the intranet. This dimension refers to the flow of information from the higher levels of the organisation’s hierarchy down to the lower levels. The intranet is an indispensable tool in the internal digital arsenal of organizations.

System 52

System Employee Meeting International 52

ImPRessions - Crenshaw Communications

JUNE 8, 2021

It can be a lot of back and forths of internal conversations evaluating candidates. After hearing next steps, maybe offer writing samples or additional references to help speed the decision. The interview process can be long and tedious. If nothing else, it means you are serious.

Interviews 296

Interviews Employee Agency Company 296

PRSay

FEBRUARY 24, 2023

I remember the first time I saw Russian drones over our neighborhood,” she said, referring to unmanned aircraft that crash into buildings to set off explosions. Software that MacPaw uses internally and licenses to clients allows the company to check that its personnel are safe, in real-time. “If This mutual fight has united us.”

Software 145

Software Energy International Internal 145

Doctor Spin

DECEMBER 24, 2023

This bias might have serious implications for internal communications. It provides insight into internal communications in complex organisations. Here are five key learnings for internal communication based on Parkinson’s Law of Triviality: 5 Silfwer J. In my role as a PR advisor, I refer to this as “Communication Discipline.”

Wikipedia 52

Wikipedia Construction Internal International 52

Doctor Spin

FEBRUARY 22, 2024

Improve internal communications. However, there are lots of instances where the marketing toolbox falls short: Media Relations (Sometimes referred to as “Press Office.”) “Organizations’ media relations activities can influence media content and opinions, but success depends on more than just distributing news releases.”

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Onclusive

DECEMBER 7, 2023

The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned. Reach Reach refers to the estimated number of unique individuals who have been exposed to the content, indicating the size of the audience reached.

Measurement 195

Measurement Analysis Reputation SEO 195

Onclusive

DECEMBER 7, 2023

The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned. Reach Reach refers to the estimated number of unique individuals who have been exposed to the content, indicating the size of the audience reached.

Measurement 195

Measurement Analysis Reputation SEO 195

Doctor Spin

NOVEMBER 14, 2024

To move forward meaningfully, companies might benefit from collaborating with academic institutions or investing in internal studies to develop a more grounded understanding of attention in the context of digital media. This refers to the ability to concentrate on one particular stimulus or task while ignoring others. 8 Schweizer, K.,

Biotechnology 52

Biotechnology System eBook Trends 52

Buzzstream

JUNE 14, 2024

Most wield digital PR by getting links to a page directly and then internally linking to a secondary page that they want to get ranking. As you can see in the image below, several backlink factors (in yellow), including domain authority, number of referring domains, and number of backlinks, are highly correlated with ranking.

Digital PR 62

Digital PR SEO Pitching Google 62

ImPRessions - Crenshaw Communications

NOVEMBER 2, 2021

It tells the editor whether they should action the pitch now or save it for future reference. Taking the time for due diligence to ensure you’re targeting the right editor will go a long way in making you a go-to source for media inquiries and drumming up stellar media interest for internal or external clients.

Pitching 193

Pitching Writing Media Advertising 193

Cision

OCTOBER 20, 2016

Cision found more than 3,000 comments on social in reference to trust and last year’s PRSA International Conference. As the communications industry prepares for this weekend and next week’s PRSA 2016 International Conference , the question is: How has the conversation around trust evolved over the past 12 months?

Conference 120

Conference Internal International Community 120