When a Client Turns Down That Juicy Media Interview…
Rock the Status Quo
DECEMBER 11, 2014
We’re pitching editorial sources to fit THEIR needs, not gifting them with the fabulous opportunity of a lifetime interview with the reporter being eternally grateful for the favor. If it is the spokesperson who has to back out due to an emergency, you get your #2 person who is media trained and ready to go (always have them!)
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