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PR Rock Stars: Retired Vice President of Content & Public Relations at DKY, Holly Donato

Communications Conversations

I liked agency life because you could specialize in media relations and have the company of other professionals in marketing and PR. What really differs from one setting to another is the quality of leadership and the resources you have to succeed. Pick up Cutlip & Center’s Effective Public Relations for a good primer.

Publicity 174
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Overcoming Past Failures to Succeed Today

PRSay

I was too scared to speak to anyone before the training, so at the appointed time I just burst through the door and blurted out my memorized opening line. Paid training gigs soon followed, then multiplied. I want to help more people achieve more media relations success instead of holding others back by my reticence to grow.

Hotels 133
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Does Your Pitch Pass the 5-Second Skim Test?

PRSay

For example, we still have slots available for the Secrets of Media Relations Masters workshop in Atlanta on March 21-22. If you’d like to dive into the pitch structure outline above in way more detail, this workshop is a great way to do that. Get more media pitching knowledge from Michael Smart here.

Pitching 162
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Effective Strategy Starts With a Robust Communication Plan

Stern + Associates

Corporate communication isn’t just a tool to roll out when a problem arises – it should be an integral part of an organization’s strategy , says Dartmouth Tuck School of Business Corporate Communication and Leadership Professor Paul A.

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Weathering a communications storm: What can we learn from the recent KPMG crisis?

PR in High Definition

Here are three tips to help with weathering the storm: Take time to train. It is so important that senior teams are trained and fully briefed before stepping into the media limelight. And it’s not just about knowing how to speak well with the media, it’s about knowing how to stay on message and communicate appropriately.

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How to Uncover Great Story Ideas

PRSay

Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success. Get more media pitching knowledge from Michael Smart here. Want to dive deeper into Smart’s tips for landing more media coverage?

How To 141
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Creative New Business Development – Providing Value Through Research

Solo PR Pro

And one of the main roots of business development is relationship building, which is formed through familiarity, reputation, credibility and thought leadership. He was looking to expand on this and reach schools focused on public policy and international relations. media training and communications strategy).