David PR Group

JUNE 8, 2017

The story broke in the Harvard Crimson and soon went viral. And yes, I have chronicled many similar tales in my book How to Protect (Or Destroy) Your Reputation Online. After sharing these statistics, I then explained to the college administrators that we need to educate students about the dos and don’ts of online reputation.

Privacy 66

Privacy Reputation Google Engineering 66

MaccaPR

FEBRUARY 19, 2018

One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" CRISIS LESSON #4: IN AN ERA WITH NO PRIVACY, RESPECT YOUR CUSTOMERS’ PRIVACY. In this age of data breaches and cyber-hacking, violating a customer’s expectation of privacy is a transgression that’s increasingly unforgivable.

Instagram 98

Instagram Crisis Local Privacy 98

Waxing UnLyrical

APRIL 30, 2013

The image went viral. ” Susan’s friend then shared it to her personal Facebook page with the privacy setting “friends only.” Susan didn’t even know the image had gone viral until she saw another Facebook friend shared the meme on April 22. ” So, how did it all happen? Too funny!!!”

Social Media 111

Social Media Reddit Media Facebook 111

David PR Group

JULY 28, 2015

Any misstep could turn into an online reputation issue within moments. Now, don’t get me wrong, I’m not anti-technology or a privacy zealot. Beware “Viral Marketing” Lastly, we are in the middle of the “viral marketing” era. Can your reputation withstand increased surveillance?

Reputation 40

Reputation Viral Privacy Retail 40

PR Conversations

APRIL 27, 2015

Which real, historical or fictional person or brand would you like to give a reputation makeover? At a time when transparency and accountability are high on everyone’s agenda, PR professionals are busy developing strategies for organizations to achieve objectives in these areas while protecting privacy. Who is your favourite writer?

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Which real, historical or fictional person or brand would you like to give a reputation makeover? At a time when transparency and accountability are high on everyone’s agenda, PR professionals are busy developing strategies for organizations to achieve objectives in these areas while protecting privacy. Who is your favourite writer?

Film 40

Film Crisis Communications Ethics Crisis 40

ImPRessions - Crenshaw Communications

AUGUST 8, 2017

Simmering issues of diversity and gender discrimination in the tech industry were spotlighted this week when an internal memo penned by a Google engineer went viral, causing a public relations earthquake for the company. Google enjoys a reasonably strong brand and corporate reputation. and regulatory burdens at home.

Google 185

Google Engineering Reputation Internal 185

MaccaPR

SEPTEMBER 14, 2015

Yet, few have asked the more urgent question that faces all brands in this era when smartphones guarantee that a spokes-celebrity’s scandals will be documented for viral eternity: Why wait to act until a brand’s spokesperson is arrested, convicted and imprisoned, his perp walk (and your brand’s collapse) documented across the America?

Branding 48

Branding Brand Crisis Social Media 48

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Here’s our list for the top stories that damaged brand reputations, wrecked careers, and kept media and PRs working overtime. ” As of December, his reputation was recovering, thanks to a crowd-pleasing turn on “Dancing With The Stars” and the announcement that he and fiancée are expecting a baby next year.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202