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How to Improve Your Social Media Targeting

Cision

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. Music and radio. Device -> (Mobile operating system, Wireless carrier, Connection type). The post How to Improve Your Social Media Targeting appeared first on Cision.

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Maxim Behar: What will be the television of the future

Maxim Behar

Maxim: What wesee on social media cannot be shown on a screen. Of course, radio stations have direct lives all the time to be able to engage their listeners. A click to a social media site could not be rigged, could not be manipulated. Why do people stay on social media? They are the media.

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The Evolution of Event Marketing; Off Script #27: Mark Granovsky on Why Events are a Microcosm of Industry

Sword and the Script

Event marketing is now far more refined in terms of the science and data analysis enabled by all the technology advancements with mobile and wireless. Digital media makes the event experience more personal and impactful for guests. Heinz Marketing: Sales Pipeline Radio, Episode 80 Q&A with Mark Granovsky.

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The 5 Commandments of How to Raise $1Million on Kickstarter

Waxing UnLyrical

Up until the Pebble, one of the most successful Kickstarter campaigns to date was the Hidden Radio , an intuitive speaker that wirelessly connects with tablets and phones and pumps out up to 80 decibels of sound, all in the size of a can of soda. Show your face in the video. Dress nicely and smile.

How To 88
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Fast Five Q&A with PimpMyNews CEO John Atkinson

Bad Pitch Blog

Before starting PimpMyNews, we were both "road warriors" in our previous jobs and we could never find the time to read newspapers, or to tune into scheduled TV or radio news broadcasts. Mashable - I love their focus on social networking & social media. tags | John Atkinson | PimpMyNews | social media | media | news'

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Silver Anvil Preview: 5 Questions With NY1’s Pat Kiernan

PRSay

How have mobile devices, social media and an on-the-go audience with 24/7 access to information changed the newsroom? That short-form version of the news hits my viewers’ wireless device at the same time it hits mine. My first part-time job in radio news involved Saturday and Sunday radio newscasts.

Wireless 102
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52