NewsWhip

JANUARY 19, 2024

Delta drew media attention for a viral TikTok involving an employee A story that first went viral on TikTok but then picked up a fair amount of media coverage was one about a transgender actress accusing a Delta employee of intentionally misgendering her in an airport altercation.

Advertising 78

Advertising Advertising Brand Branding 78

NewsWhip

MAY 1, 2024

Furthermore: Using NewsWhip, The World Health Organization identified and responded to Covid misinformation as it went viral. Across dozens of countries, fact-checkers detected and stopped viral disinformation before it impacted wider populations. This can save hundreds of analyst hours per month, with infinite analysis capability.

Viral 78

Viral Analysis Crisis Data 78

Cision

OCTOBER 7, 2016

In an analysis of the social media mentions relating to pumpkin spice products, we’ve found that society has reached peak pumpkin spice. In 2015, in an analysis of news media, web forums and 1% of Twitter conversations, we found 90,140 mentions. There are pumpkin spice cookies, cakes, candles and yes, lattes.

Analysis 318

Analysis Viral Trends Software 318

NewsWhip

SEPTEMBER 14, 2023

Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August. We see an example of this every Thanksgiving with a story about a grandmother accidentally inviting a stranger to dinner , which goes viral each year because they’ve kept their tradition alive.

Brand 78

Brand Branding Viral Apparel 78

NewsWhip

JANUARY 20, 2023

This allows journalists and editors to jump on pre-viral trends, or promote their own stories that they can see are already finding resonance. Cross-platform analysis With NewsWhip, you have access to a wide range of platforms, including web coverage, Facebook, Twitter, Reddit, Instagram, and YouTube.

Reddit 88

Reddit Viral Web Trends 88

NewsWhip

DECEMBER 18, 2023

Highest Velocity Highest Velocity is a measure of virality, and acts like a speed gun showing you how fast an article or post has spread. We’re committed to helping you get to that next layer of analysis, to find the signal in the noise even quicker than before, and we’re confident that these metrics will help you do that.

Viral 78

Viral Measurement Analysis Reputation 78

NewsWhip

JANUARY 11, 2023

Our monthly analysis of the top brand coverage usually reveals hundreds of stories with several varying narratives, and only every so often do we uncover a theme that’s responsible for multiple brands making headlines in a big way. This story has continued into early January following the TikTok that went viral on Dec 17th.

Brand 78

Brand Branding Viral Employee 78

NewsWhip

MARCH 2, 2020

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. The latter of these is a viral site associated with feel-good content and spirituality that has been rising rapidly up our rankings in recent months. . million and 5.7

Facebook 166

Facebook Viral Analysis Web 166

Agility PR Solutions

MAY 9, 2022

By now, we have all heard that multi-billionaire and viral entrepreneur, Elon Musk, Tesla’s owner with over $273.6bn to his name, has hit the headlines once again after securing a $44bn deal to buy Twitter from its current CEO Parag Agrawal. The third most popular social media platform with over 400 million users is on […].

Twitter 160

Twitter Viral Social Media Media 160

Agility PR Solutions

MARCH 16, 2022

There are too many examples of viral situations that have affected companies worldwide, both positively and negatively. One of the most challenging things a PR agent may need to do is handle a public crisis. A crisis may destroy a company overnight. That’s why it is crucial to learn how to perform a crisis audit. […].

Crisis 161

Crisis Viral Examples Company 161

5W PR

OCTOBER 26, 2020

The company should have enough resources if it wants to increase the number of clients, which can be revealed through analytics and data analysis. If a business has recently gone viral on social media , this is a sign that it needs to be scaled up and as quickly as possible. Optimizing Sales.

Viral 88

Viral Employee Small Business Data 88

Agility PR Solutions

OCTOBER 7, 2020

It builds connections with potential brand advocates, maintains a feeling of meaningful partnership, and holds the possibility of viral spread for your most important messaging. Social media marketing has the potential to be the most cost-effective form of advertising any business puts together.

Social Media 180

Social Media Viral Media Advertising 180

Mindful Marketing

OCTOBER 9, 2022

” I hadn’t experienced the creepy tactics live, but like many, I was caught in their viral wake. Not only is he a sharp emerging marketer, he’s an NCAA baseball player , and he knows something about going viral : A couple of years ago, he made a TikTok video of himself throwing a football over his house and catching it.

Consumer 80

Consumer Marketing Television Viral 80

PRSay

AUGUST 30, 2023

Then, user-generated “Barbenheimer” memes , which combined images from both films, went viral on social media, sparking the idea that people could see the movies back-to-back on the same day. From there, the cultural moment of “Barbenheimer” was born. No one saw this opportunity for cross-promotion coming.

Brand 131

Brand Branding Film Insurance 131

Solo PR Pro

JULY 21, 2020

But this isn’t a story of how ‘things just fell into place’, this is evidence of the power of PR and how good storytelling and authentic stories can go viral. Based on the in-depth analysis of the story and with input from leading PR experts, CARMA has identified six key lessons we can all learn from Captain Tom’s success.

Viral 71

Viral Analysis Television Radio 71

PRSay

MAY 10, 2021

On June 9, Eric Koefoot, president and CEO of media analysis firm PublicRelay , is hosting a Case in Point for PRSA titled “Catching the AI Wave in Communications.” AI is also pretty good at predicting patterns, like analyzing the social sharing of coverage to predict if a story will be going viral in social media.

Communications 106

Communications Viral Case Study Exercises 106

Melissa Agnes

AUGUST 29, 2014

A very interesting survey, by @pewresearch , that was done to examine whether or not monitoring social media – and social media activity – gives us a true insight into sentiment analysis. Power of Storytelling & Viral Fundrasing: Exploring the ALS #IceBucketChallenge Case. Share them using #CrisisRoundup!

Crisis Management 190

Crisis Management Viral Crisis Healthcare 190

NewsWhip

NOVEMBER 20, 2019

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. The Daily Mail featured a mix of viral stories and entertainment. A reminder on methodology, we use our API to gather these rankings, which you can read about on our developer hub.

Facebook 131

Facebook Viral Web Analysis 131

Cision

AUGUST 23, 2017

Unveiling surprising facts or data can also make your online PR content go viral. One of the easiest ways of measuring the emotional response from your consumers is sentiment analysis. Most sentiment analysis tools (both paid and free) work in a similar manner. So, how do you measure online sentiment?

Digital PR 251

Digital PR How To Small Business Analysis 251

Newsfile

FEBRUARY 28, 2024

Sentiment Analysis : Assessing whether coverage is positive, negative, or neutral. Newsjacking is a media strategy where a brand capitalizes on viral news stories to market itself. What is Viral Marketing? PR teams leverage viral marketing to amplify brand messages and increase visibility. What is Social Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

Prohibition

JANUARY 31, 2023

Using social listening to inform reactive content is one of the best ways you can use the platform to create ‘viral’ PR content that will resonate with both the media and your target audiences. Campaign analysis Social listening can be a really powerful tool to report on key metrics for your campaign.

How To 62

How To Analysis Comparison B2C 62

PRSay

MARCH 7, 2024

In an Axios article featuring Lisa McKnight, Mattel’s executive vice president and chief brand officer, the analysis highlighted the campaign’s comprehensive strategic approach in achieving its communication goal of being “ubiquitous” during the summer of 2023. But shared media was where Barbie shone brightest. He’s just Ken.”

Film 127

Film Marketing Sports Hotels 127

NewsWhip

SEPTEMBER 29, 2020

Reddit is one of the best places online to stay ahead of emerging trends and issues, and to discover stories and original content before they go viral. Exports for offline analysis, summarization, and sharing. We use the Reddit integration with NewsWhip every day to find great stories.

Reddit 117

Reddit Viral Community Local 117

Critical Mention

FEBRUARY 5, 2019

Industry and competitor analysis are also benefits of following trends. Competitor analysis helps you fine-tune or even completely revamp your messaging based on the data you collect and may also help with product development. 2) Where is the topic going viral? LinkedIn Content Suggestions.

Trends 61

Trends Viral Analysis Crisis 61

NewsWhip

JUNE 2, 2020

Turbine Labs separates itself in the crowded industry by using a unique combination of technology and analysis to trace the impact of media sentiment on clients. The virality graphs give us both a better sense of whether or not a story is still gaining attention, and how much attention that story is getting.

Case Study 78

Case Study Study Viral Data 78

Cision

SEPTEMBER 27, 2017

Now, we have heard a lot about fake news in the past year and social networks like Facebook even put policies into practice to try to cut down on bogus or misleading being articles being spread virally via social media. But, imagine being someone whose job it is to make news. How important is fake news and that issue to them?

Video 205

Video Journalism Social Media Study 205

NewsWhip

FEBRUARY 8, 2022

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. The Daily Wire saw its domination of the most engaged websites on Facebook continue into 2022 as we looked back at the top publishers and articles in January this year.

Facebook 145

Facebook Web Viral Sports 145

5W PR

JANUARY 25, 2022

When most people think about brand-building campaigns, viral videos, and PR stunts , they tend to think about the examples from businesses in the B2C industry. As with most other marketing strategies, a vital part of creating effective campaigns is competitor analysis. Competitor Brand Images.

Brand 60

Brand Branding B2C B2B 60

Cision

SEPTEMBER 14, 2017

A recent article from MIT Technology Review also implicates social bots in the perpetuation of fake news , so the “virality” ascribed to these types of stories may be technology-assisted. Fake news utilizes the same media that journalists recognize as crucial to the promotion of content.

Journalism 309

Journalism Study Social Media Resources 309

Reputation Us

MARCH 16, 2022

Misinformation can mean representing an opinion as a fact, such as referencing an editorial or expert analysis. However, he didn’t realize someone filmed him and posted it online, which quickly became viral. This makes many people vulnerable to accepting and acting on misinformation. The Truth” is the New Misinformation.

Reputation 78

Reputation Government Film Viral 78

NewsWhip

SEPTEMBER 1, 2022

To get to the real ‘red meat’, we stripped out what we called ‘game stories’, which is essentially all the online media covering game previews, player analysis, match results and so on. This enabled us to craft a data-informed point of view on how brands can approach the upcoming tournament.

Brand 78

Brand Branding Data Viral 78

NewsWhip

NOVEMBER 2, 2021

Nicholson explains that in 2016 “outright false stories were going viral” and now it has become harder to identify. Nicholson says NewsWhip’s crisis analysis report demonstrates that when it comes to employee strikes “there is some time to act before the public starts paying attention.”. Rising audience-side misinformation.

Crisis 78

Crisis Brand Branding Airlines 78

Bad Pitch Blog

FEBRUARY 6, 2012

And a viral hit. This connection is a critical strategy and the answer to a question: "How do we display superhuman abilities in a new and creative way?" The execution is dead simple. 99-Cent Flat Screens The retail brand 99-Cent Only Stores asked: "How do we make bigger news out of our next store opening?"

Analysis 54

Analysis Strategy Retail Viral 54

Contently - Strategy

NOVEMBER 3, 2021

Snopes : One of the oldest fact-checking services around, Snopes helps combat misinformation and disinformation, particularly when it concerns viral posts, urban legends, hoaxes, or folklore. Its analysis focuses on political affiliations, biased word choices, and sourcing.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Cision

MAY 3, 2016

We pulled four insights from our analysis to highlight how real-time content can benefit your brand: 1. C – P S P AN’s t weet went viral with commenters praising the network’s ability to laugh at itself. Cision monitored the news media and social conversations around the dinner to find out how leading brands engaged online.

Content Marketing 0

Content Marketing Marketing Viral Analysis 0

NewsWhip

APRIL 6, 2022

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. There was a big shakeup in the rankings this month as the Daily Mail dethroned the Daily Wire as the most engaged publisher on Facebook for the first time in more than a year. .

Facebook 88

Facebook Viral Sports Analysis 88

Agility PR Solutions

APRIL 11, 2019

The monumental success of games like Fortnite, Pokemon Go and even the virally-addictive Candy Crush, prove that the industry is ripe for communicators to take advantage. Goal-oriented, challenging and visually-captivating, the gaming industry is slated to be one of the next big marketing channels.

Viral 112

Viral Marketing Industry Communications 112