Contently - Strategy

AUGUST 5, 2020

On March 11, the content team at MD Financial was finalizing their Q2 content plan, built around themes like spring cleaning your finances and home-buying season. “Our world flipped,” said Shawna Dennis, who leads all of marketing for the physician-focused financial services company. The COVID content strategy.

Financial 133

Financial Strategy Government Leadership 133

Katie Paine's Measurement Blog

JULY 10, 2023

Integrated communications measurement is where comms evaluation and measurement is heading. Not only was she relatively new to measurement, and so had to figure a lot of things out as she went, but she did it for a very, very large organization requiring buy-in from numerous levels of leadership. So, you can do it too.

Measurement 98

Measurement Communications How To Survey 98

Deirdre Breakenridge

APRIL 17, 2017

I recently read an inspirational tweet about progress being measured in steps. This is important because the measure of achievement is not about becoming a CEO, it’s about feeling that you’ve got to where you wanted and fulfilled your potential. A Guest Post Simon Erskine Locke, Founder & CEO of CommunicationsMatch TM.

Measurement 247

Measurement Communications Banking Crisis Communications 247

The Resolution Blog

MAY 24, 2017

How refusing to offer AVE’s led to two global AMEC awards and very happy clients On May 17th, 2017 AMEC announced the winners for their International Communication Effectiveness awards. Great evaluation case of an original PR campaign and a good example of how research can help define and measure outputs and outreach.”

Measurement 136

Measurement B2B Google Financial 136

Wadds Inc.

SEPTEMBER 27, 2023

Building a Culture of Inclusivity: Effective Internal Communication for Diversity, Equity and Inclusion will help to remove a lot of the confusion, doubt and fear related to diversity, equality and inclusion (DEI) for internal communicators. Claire is both a Chartered PR and a Chartered Marketer.

Internal 122

Internal International Case Study Analysis 122

Stephen Waddington

MAY 4, 2021

Practitioners have supported business leaders in listening, planning and engaging with internal and external stakeholders in managing responses to the pandemic. COVID-19 has also highlighted flaws in the use of financial metrics to measure the health and wellbeing of society.

Publicity 197

Publicity Government Corporate Financial 197

Wadds Inc.

MAY 1, 2024

The Associated Press and the Financial Times are among the first to broker deals with OpenAI to license their content as training data for the ChatGPT model. These models require regular updates with contemporary data to stay up-to-date. “ Copyright is a blind spot and liability for many organizations.

Training 59

Training Survey Data Wikipedia 59

MaccaPR

JUNE 11, 2020

With over 50% of employees fearful of contracting COVID-19 upon returning to the workplace, effective internal communications must go beyond addressing the safety procedures being put into place. The way that these preventative measures are communicated to your employees is just as important as the policies themselves.

Internal 62

Internal International Communications Employee 62

Onclusive

DECEMBER 16, 2020

Increased focus on internal communications As companies transition to the “new normal,” remote work is here to stay and everything we do will become increasingly digital. A new metric, share of search, will build momentum as a way of measuring PR effectiveness and tying PR to market share.

Industry 221

Industry Content Marketing Corporate Analytics 221

PRSay

MAY 3, 2023

Those benefits include improved financial performance; better ability to attract and retain top talent; and the power to drive purchase and investment decisions and sustain what the reports calls “a company’s permission to operate.” PR professionals highly rate social-media listening and media coverage as barometers of reputational health.

Reputation 161

Reputation Corporate Report Employee 161

Presspage

FEBRUARY 8, 2024

For example, when using ESG data to quantify its impact on financial performance, IROs can inform investors on how a company’s sustainable practices not only reduce its environmental impact but also positively influence the bottom line. What is the correlation between ESG reporting and financial performance?

Report 109

Report Government Financial Trends 109

Stephen Waddington

MAY 24, 2022

Foster was speaking at the International Association for Measurement and Evaluation of Communication (AMEC) Summit in Vienna. It became a trusted part of the senior team within organisations helping manage internal and external stakeholders. The public relations function had a good COVID-19 pandemic.

Publicity 149

Publicity Reputation Study Crisis 149

Stuart Bruce

MAY 20, 2016

Brand Finance believes: “There is a growing demand that it is time for a new form of financial reporting, whereby boards should be required to disclose their opinion of the fair value of the underlying values of all key intangible assets under their control. Intangible value drivers and value are not going away.

Reputation 94

Reputation Measurement Brand Branding 94

Stephen Waddington

JULY 16, 2021

Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis.

Publicity 199

Publicity Government Crisis Employee 199

Business Wire

JUNE 22, 2017

At the top of that list should be the creation and maintenance of an investor relations site, a beneficial communications tool that makes it easy for analysts, shareholders and the media to find essential financial documents and material news. Download Is Your IR Site a Security Liability?

Financial 159

Financial Web Banking Internal 159

PRSay

OCTOBER 9, 2023

Instead, I could think about how important that press release was to her company, recognize she was mostly disappointed, apologize to her and resolve to put measures in place so that it will never happen again. The second approach is much more productive, of course, and it also takes courage.

Leadership 176

Leadership Financial Employee Google 176

Sword and the Script

SEPTEMBER 19, 2022

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 82

Survey Corporate Communications Financial 82

The Hoyt Organization

NOVEMBER 16, 2023

This need calls for a standardized and coherent framework for measuring PR, which brings us to the Barcelona Principles of Public Relations. They were crafted and endorsed at the 2010 2nd Annual European Summit on Measurement, which took place in Barcelona, Spain. Earlier, the Principles favored measuring outcomes over outputs.

Publicity 95

Publicity Measurement Privacy Guidelines 95

Wadds Inc.

MARCH 15, 2023

The value of a data-driven approach shows that sometimes, even scoring a piece in The Financial Times or New Yorker may look good, but if it doesn’t deliver action from your target audience, it’s pointless. The advice on measurement and evaluation is relatable for anyone familiar with the AMEC framework and doesn’t skimp on the detail.

Technology 98

Technology Data Analysis Internal 98

Stuart Bruce

JUNE 3, 2015

If the title ‘How to measure PR’ got you hooked and you came here in search of the silver bullet that will tell you how to measure exactly how successful your PR is then you’re going to be disappointed. And there is definitely no silver bullet that will measure the ROI on your investment in public relations.

Measurement 60

Measurement How To Financial Reputation 60

Reputation Us

JUNE 14, 2021

Our long-term actions are to continue to listen to our community, address the issues – socially and financially – and offer the right support and financial products. Other causes we’ve been passionate about are back-to-school supplies and food insecurity for families in financial need/distress.

Reputation 148

Reputation Financial Community Employee 148

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

Measured by sales and EBITDA growth post-recession, those who did best cut costs by improving operational efficiency while investing in R&D and marketing as well as assets like plants and machinery. The most successful businesses? The institutional experience, knowledge, and relationships are lost or at least disrupted.

Comparison 296

Comparison Advertising Advertising Reputation 296

Waxing UnLyrical

SEPTEMBER 29, 2017

In September, #measurePR celebrated Measurement Month with an all-star, all-female panel of #measurati. Here’s some of what we talked about: On changes to the PR measurement field: A2: Biggest changes in insights have been in big data, data visualisation and increased awareness of measurement #amecmm #measurepr.

Measurement 65

Measurement Data Big Data Banking 65

Cision

APRIL 21, 2017

The conclusion of the company’s principal executive and financial officers regarding the effectiveness of the company’s disclosure controls and procedures (which are discussed in more detail below in the “Disclosure Controls and Procedures” part of this section and in the section of this handbook entitled “The Sarbanes-Oxley Act”).

Financial 120

Financial Handbook Analysis Internal 120

Sword and the Script

JANUARY 9, 2024

Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. PR measurement evangelist Mark Weiner passed in December. He earned a reputation for PR measurement Ketchum and later in his role as CEO of PRIME Research ( acquired by Cision in 2017 ).

Brand 151

Brand Branding Reddit Pitching 151

Reputation Us

JULY 8, 2019

Corporate reputation is now a strategic intangible asset that affects an organization’s: Financials. In 2020, we are challenging CEOs, CFOs, COO’s, HR directors, CMO’s and the like to explore the overall value of their reputations internally (e.g., Corporate value. Employment factors. Performance. Risk impacts.

Reputation 133

Reputation Corporate Financial Employee 133

Bianchi Biz Blog

MARCH 4, 2021

Both non-financial information in the annual reports (85 integrated non-financial reports – I-NFR) and in official sustainability reports (100 separate non-financial reports – S-NFR) were considered. This is why we only analyzed the official annual reports and official non-financial reports that are constantly archived.”.

Report 87

Report Company Financial Study 87

Onclusive

FEBRUARY 9, 2021

A PR agency is a communications consultancy that serves as an external resource, and ideally, an extension of your internal communications function. technology, CPG, financial services, etc.)—make Why work with a PR agency, and is it right for your organization? That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

Stephen Waddington

FEBRUARY 15, 2022

Such discussions also ignore the role of other business functions within the organisation, such as the integration of sales and marketing, or the way that internal communications and human resources collaborate. There are different priorities for corporate and financial public relations relative to consumer and trade public relations.

Trends 157

Trends Publicity Marketing Case Study 157

PRSay

MARCH 19, 2018

A recurring discussion at Ethisphere’s two-day Global Ethics Summit in New York City was how diversity and inclusion initiatives are changing the way businesses operate, altering everything from hiring practices and internal communications to consumer outreach. Metrics help prove internal D&I successes.

Ethics 126

Ethics Internal International Employee 126

Newsfile

OCTOBER 24, 2023

Unsurprisingly, if this is characteristic of your company, it translates into a negative financial impact. In addition, consumers are expecting to be heard when they post negative feedback. As a PR pro, you should maintain consistent messaging so that stakeholders understand your brand’s core values and products.

Communications 52

Communications How To Corporate Training 52

Wadds Inc.

MAY 24, 2022

Foster was speaking at the International Association for Measurement and Evaluation of Communication (AMEC) Summit in Vienna. It became a trusted part of the senior team within organisations helping manage internal and external stakeholders. The public relations function had a good COVID-19 pandemic.

Publicity 59

Publicity Reputation Study Crisis 59

Waxing UnLyrical

APRIL 14, 2011

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. when I'd be speaking on measurement. So I asked my good friend and measurement guru Sean Williams to guest-moderate the chat. 55 minutes of near universal agreement that there’s too much crappy measurement out there , and.

Measurement 69

Measurement Financial Facebook Tourism 69

Cision

JULY 8, 2015

To help financial institutions tap into consumers’ input and reactions about EMV technology, Cision aggregated tens of thousands of English-language social media posts from key forums, blogs and social networks between November 2014 and May 2015. catches up with international card payment security measures, many U.S. As the U.S.

Retail 120

Retail Travel Mobile Technology 120

Deirdre Breakenridge

OCTOBER 16, 2014

However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ). Understanding diverse environments internally and externally. One of my best examples is from the early days of my career when I was an intern.

Big Data 250

Big Data Data Education Internal 250

Doctor Spin

FEBRUARY 14, 2024

Measurement of Success Public Relations: Success in PR is measured by the extent of third-party media coverage, the quality and quantity of interactions with the target audience, and improvements in public perception, attitudes, and reputation. Shareholders, investors, financial institutions, etc.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Stephen Waddington

MAY 17, 2020

Business and society Building better business - as organisations rebuild and reinvent they’ll look beyond focus on people and planet in addition to financial return. End of the nine to five week - flexible working schedules will help address physical spacing and act as a counter measure to overcrowded commutes.

Tourism 118

Tourism Fashion Travel Retail 118