Wadds Inc.
OCTOBER 28, 2024
Nine out of ten practitioners support a voluntary code of conduct to fix a 'broken' pitch process that costs agencies an average of £7,000 per opportunity. Public relations agencies pitching for new business face budget uncertainty, ghosting and intellectual property misuse. This is the stark conclusion of the Pitch Forward report by the PRCA aimed at improving standards.
Agility PR Solutions
OCTOBER 27, 2024
Growing on Instagram in 2025 will require more than just creativity. Sure, creativity helps you stand out, but without understanding the data behind your posts, you might be missing out on significant engagement and reach. That’s where Instagram Analytics comes in. By consistently analyzing how your content performs, you can fine-tune your strategy, boost your […] The post Watching social media trends: A complete guide to Instagram Analytics in 2025 appeared first on Agility PR Solutions.
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Onclusive
OCTOBER 22, 2024
The post 2024 US Presidential Election Media Impact Analysis – Fifth Edition appeared first on Onclusive.
PR for Anyone
OCTOBER 22, 2024
Kristen Dahlgren is a seasoned journalist with over 30 years of experience, known for her work on NBC’s The Today Show and NBC Nightly News. As a medical correspondent, she covered a story that ultimately saved her life and has since become a passionate advocate for breast cancer awareness. In this episode, Kristen joins Christina Daves to discuss her personal breast cancer diagnosis, the importance of self-advocacy in healthcare, and her current mission with the Cancer Vaccine Coalition t
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Sword and the Script
OCTOBER 22, 2024
Ebooks are the most popular form of gated content; they get passed around by buying committees and are often consumed 2 days after it’s downloaded More prospective customers downloaded gated content in 2023 than the year prior. Gated content consumption was up 14% compared to 2022 and 77% since 2019. That’s according to a new study by Netline. The company sells software that provides marketers with “intent data” and that’s where the data in this study comes from.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
5W PR
OCTOBER 24, 2024
The Allure Best of Beauty Live Event returned to New York City in October 2024, bringing together the most influential voices and groundbreaking products in the beauty industry. With over 10,000 products tested by Allure editors and a star-studded lineup of experts, this year’s event delivered key takeaways that will shape the future of beauty. From personalized treatments to innovative product launches, here’s what members of 5WPR’s Beauty team learned from the industry’s top leaders at t
OnePitch
OCTOBER 22, 2024
Anya Meyerowitz is a freelance editor and journalist. Anya highlights what subject lines PR professionals should avoid, her interest in meeting publicists in person, but not after hours, and the process as a freelancer to make a pitch work for the current news cycle.
Agility PR Solutions
OCTOBER 27, 2024
Leaving no stone unturned, AI continues its march through the nooks and crannies of business operations, and new research from experience management firm Qualtrics reveals a significant impact on market research in the coming year and beyond—showing that within three years, more than half of market research may be done using AI-created, synthetic personas instead […] The post New study shows how AI will drive massive changes to market research in 2025, revealing 4 key trends that will resh
Steve Barrett on PR
OCTOBER 23, 2024
With Interpublic Group, WPP and Havas reporting this week, the Q3 agency holding company reporting season is over, but the overall trading environment remains challenging.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Culpwrit
OCTOBER 23, 2024
By Alicia Webb I recently had the opportunity to visit the Chicago offices of Amazon and Salesforce. The offices of these two tech giants were everything you would expect—amazing city views, the very best technology, a lot of free (fancy) coffee and snacks among many other employee perks. I understood why they want employees to return… Continue reading Is Business Casual Becoming More Casual Than Business?
5W PR
OCTOBER 22, 2024
This year’s ADWEEK delivered a wealth of insights, and as we participated in sessions, connected with industry leaders, and explored the latest trends, it became clear that the future of PR and marketing is evolving rapidly. From the integration of AI to the increasing influence of creators, here are the key takeaways we’re bringing back to shape our PR strategies moving forward.
HMA Public Relations
OCTOBER 24, 2024
What is a FAM tour in the world of PR? Alison Bailin explains how this tool helps media experience destinations firsthand, like our recent collaboration with Discover Flagstaff. Check out this blog post to learn more about the jargon behind common PR tactics.
Agility PR Solutions
OCTOBER 24, 2024
In today’s fast-paced, digitally-driven world, businesses cannot thrive in silos. The integration of Information Technology (IT), Marketing, and Public Relations (PR) is critical to creating cohesive, adaptable strategies that enhance brand visibility, customer engagement, and operational efficiency. These disciplines, when working in harmony, foster innovation, enable real-time data-driven decisions, and ensure that organizations remain competitive […] The post The power of integrat
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
MaccaPR
OCTOBER 28, 2024
If you’re in brand marketing, word-of-mouth, internet search results, and paid advertising are all well-known forms of consumer communications. But you may also have a potentially untapped opportunity: online reviews platforms. Online reviews are an often-overlooked channel that, although they may seem daunting due to the rules and regulations that marketers must follow, can offer a wealth of value to your communications strategy.
Axia PR
OCTOBER 25, 2024
Onboarding processes can set the tone for your long-term success. As part of Axia’s Client Success Roadmap ™, our first-class onboarding process is designed to ensure every new client feels confident, supported, and informed from day one. We guide you through a 12-step strategy that helps us achieve impactful public relations results.
5W PR
OCTOBER 22, 2024
In today’s competitive business landscape, maintaining a strong reputation is more crucial than ever. Effective corporate public relations strategies are vital in shaping how an organization is perceived by stakeholders, including customers, investors, employees, and the wider public. By carefully managing its public image, a company can build trust, enhance brand loyalty, and ultimately drive business success.
Institute for Public Relations
OCTOBER 22, 2024
This summary is provided by the IPR Organizational Communication Research Center. Mental Health America examined current trends in workplace culture and internal communication. The study defined the following terms: — Healthy workplace: a workplace that positively promotes the well-being of their employees. — Unhealthy workplace: a workplace that negatively impacts the well-being of their employees. … Continue reading How Do Employees Feel in The Workplace?
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Agility PR Solutions
OCTOBER 23, 2024
One of the top skills you can have as a PR rep? Using bad publicity or negative perceptions to create an opportunity for success is especially important in a digital-first world where brands are more vulnerable than ever to public scrutiny and social backlash. Whether you’re helping one of your PR clients put out a […] The post Flip the script: 7 ways to turn negative branding into a positive PR success story appeared first on Agility PR Solutions.
HMA Public Relations
OCTOBER 28, 2024
The #MediaMonday spotlight is on Jessica Herrera, Audacy Phoenix producer and Valley Voices host! Meet Jessica and read about her media journey and her work to uplift the Valley’s nonprofits and local causes in this feature.
Axia PR
OCTOBER 24, 2024
A strong beginning sets the tone for lasting success. That’s why we developed our Strategic Launch, a comprehensive, five-step process that lays the foundation for impact and results during our Client Success Roadmap’s first-class onboarding process.
5W PR
OCTOBER 22, 2024
In today’s highly competitive travel and hospitality industry, standing out requires a strategic and integrated approach to marketing. A 360-degree marketing strategy from a hospitality marketing agency , encompassing a wide range of channels and tactics, is essential to reach the target audience effectively and drive bookings. Understanding the Target Audience The cornerstone of any successful marketing campaign is a deep understanding of the target audience.
Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.
Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and
PR in High Definition
OCTOBER 25, 2024
Workplace dynamics are shifting again. With big names like Amazon and Dell mandating a return to the office , employees are taking a hard look at their work environments. Many are rethinking their roles altogether—nearly half of tech workers are considering jumping ship to another role, while others are focused on upskilling. So, what does all this mean for tech organisations?
Agility PR Solutions
OCTOBER 23, 2024
In the fast-paced world of startups, where every minute is consumed by product development, investor meetings, and growth strategies, public relations (PR) often takes a back seat. For many startup executives, PR can feel like a “nice-to-have” rather than a “must-do,” something to focus on once the company has scaled. But this mindset can be […] The post When startup executives ‘don’t have time for PR’ appeared first on Agility PR Solutions.
Bianchi Biz Blog
OCTOBER 28, 2024
Loreley Maldonado Founder and CEO, Eje Comunicación The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.
Institute for Public Relations
OCTOBER 22, 2024
Public Relay examined the different types of CEOs and the impact of CEO perception on organizational reputation. A content analysis of earned media from 50 major organizations was conducted from January 2022 – June 2024. The perception of CEOs and their impact ratings in the earned media were combined to identify their archetype. Key findings … Continue reading How does CEO Reputation Influence Organizational Reputation?
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Mark My Words
OCTOBER 25, 2024
Mirror It came after Harry attended a charity event for first responders held by Hollywood actor Kevin Costner without Meghan, who was reportedly sick and was unable to attend – several weeks after their joint trip to Colombia. The apparent pursuit of separate careers has also seen rumours swirl about their private life with one report alleging Harry spent the night of his 40th birthday with pals on a hiking holiday instead of his wife.
PR in High Definition
OCTOBER 25, 2024
Are you a B2B organisation looking to break into Europe? Or perhaps you’re already present in one European market and you’re looking to expand into other countries? Before you plunge into a PR programme, ask yourself this: Are you confident you have everything in place to build a strong reputation in Europe? We’ve been leading pan-European PR programmes since Firefly was established three decades ago, helping major technology brands across various sectors make their mark in local markets across
Agility PR Solutions
OCTOBER 24, 2024
When starting a new business, protecting customer data isn’t just a legal requirement—it’s key to building trust and safeguarding your reputation. Data breaches can have lasting consequences, from financial penalties to damaged relationships with clients. Establishing robust data protection measures from the very beginning helps ensure that your business is prepared for any potential threats, […] The post Starting a new business?
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