The BIG Game 2025: The Social Media Play-by-Play
Onclusive
FEBRUARY 12, 2025
Super Bowl LIX: Top social moments, Eagles' win, Kendrick Lamars halftime buzz, and the most talked-about brands. Key insights from Onclusive Social!
Onclusive
FEBRUARY 12, 2025
Super Bowl LIX: Top social moments, Eagles' win, Kendrick Lamars halftime buzz, and the most talked-about brands. Key insights from Onclusive Social!
Ronn Torossian
FEBRUARY 12, 2025
Learn how beauty brands leverage visual content on social media platforms to connect with consumers, drive sales & create engaging digital marketing campaigns The post The Visual-First Approach: How Beauty Brands Are Leveraging Visual Content for Digital Marketing Success appeared first on.
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Business Wire
FEBRUARY 5, 2025
Black History Month is THE time to reflect on the pioneering and historical accomplishments of African Americans throughout the nation. It is also the time to chart your own course and define your footprint in the reality of life. Its time to get plugged in to Black Business Trends, needed to ensure a healthier, happier, and hopefully more financially stable you.
Remote PR Jobs
FEBRUARY 11, 2025
If youve been in PR for a while, you know how valuable HARO (Help a Reporter Out) once was. For years, Help a Reporter Out, HARO, made it easy to connect with journalists, making it an essential tool for securing media coverage. Whether you were a PR Freelance professional or part of a larger agency, it was a go-to platform for helping reporters with expert insights.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
OnePitch
FEBRUARY 11, 2025
Monica is a Newsweek reporter based in Boston. Her focus is reporting on breaking news.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
PR for Anyone
FEBRUARY 11, 2025
Laura Stassi is an award-winning journalist, podcast host, and author focused on the realities of dating later in life. As the creator and host of the Dating While Gray podcast and the author of Romance Redux: Finding Love in Your Later Years, Laura explores the challenges, triumphs, and evolving dynamics of relationships for people over 50. Drawing from her own experiences following a nearly 30-year marriage, she provides a fresh, insightful take on navigating love in midlife and beyond.
Ronn Torossian
FEBRUARY 10, 2025
Learn how email marketing mistakes in 2025 like poor personalization, mobile issues & spam filters hurt campaigns & how to fix them for better results The post The Pitfalls of Email Marketing in 2025: What Went Wrong? appeared first on.
5W PR
FEBRUARY 9, 2025
Small companies and startups face intense competition for attention in today’s crowded marketplace. Many founders believe they need deep pockets to make an impact through public relations, but the reality tells a different story. Smart, strategic PR doesn’t require a massive budget – it demands creativity, relationship-building, and consistent execution.
Agility PR Solutions
FEBRUARY 6, 2025
The relationship between companies and their employees has fundamentally shifted in recent years. Workers now seek more than just a paycheckthey want purpose, connection, and a sense that their contributions matter. PR and digital marketing teams play an instrumental role in meeting these evolving workforce needs. When executed thoughtfully, internal communications and employer branding create […] The post Building employee engagement through strategic PR and marketing first appeared on Ag
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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Sword and the Script
FEBRUARY 11, 2025
The fundamentals of comms still apply: know your audience, articulate a story, speak in plain language, answer specific questions LLMs are becoming the new front page. The same way Google replaced the news, LLMs seem to be doing that to search. LLM stands for large language model and its effectively the infrastructure that enables generative artificial intelligence (genAI) to work.
Steve Barrett on PR
FEBRUARY 6, 2025
As PR teams set up rapid response task forces to navigate an unprecedented period of instability and change, they must also be the voice in the room that advocates for calm and pushes back on senior executives if necessary.
Ronn Torossian
FEBRUARY 11, 2025
Learn how top franchise brands like McDonald's, Subway & Anytime Fitness succeed through powerful marketing strategies, local adaptation & community building The post Franchise Marketing Done Right: Lessons from Successful Brands appeared first on.
5W PR
FEBRUARY 7, 2025
The social media landscape has fundamentally shifted how brands connect with their audiences, and TikTok stands at the forefront of this change. With over 1 billion monthly active users and an average engagement rate of 17.5% – far surpassing Instagram’s 3.8% – TikTok has proven itself as a powerhouse for reaching and resonating with audiences.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Agility PR Solutions
FEBRUARY 9, 2025
“Clear feedback is fundamental to improvement,” as Sir David Brailsford, leader of Team Sky, put it. In today’s ever-changing world, it’s vital to constantly integrate customer feedback. With so much competition and rapid changes, businesses need to make sure theyre providing a seamless, optimized, and personalized experience for their customers.
Reputation Us
FEBRUARY 12, 2025
Application deadline for the Nonprofit Reputation Accelerator is Friday, February 28, 2025 @ 6:00 pm ET. APPLY HERE ! Nonprofits have an unquenching desire to tell their stories and support their causes. To do this successfully, nonprofits must, among many other things, take care of their valuable reputation. Health, social and economic impacts of the pandemic on nonprofits have made reputation management all the more essential in building familiarity, establishing trust and fortifying confidenc
Prohibition
FEBRUARY 6, 2025
Over the last few weeks, Ive personally spoken to at least six people who have been scammed by fraudsters pretending to be from legitimate creative agenciesincluding Prohibition PR and Trio Media. These scammers are using stolen branding, fake invoices, and false claims of employment at well-known agencies to con people on Facebook Marketplace. Their main trick?
Ronn Torossian
FEBRUARY 8, 2025
Learn how public relations evolved from traditional spin tactics to modern strategic communication, with focus on authentic storytelling and digital engagement The post The Evolution of Public Relations: From Spin to Strategic Communication appeared first on.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
5W PR
FEBRUARY 8, 2025
Public relations professionals face unique challenges when developing campaigns for international audiences. Recent studies show that 75% of global marketing campaigns fail to meet their objectives due to cultural misalignment. The stakes are particularly high – a single cultural misstep can damage brand reputation and trust that took years to build.
Agility PR Solutions
FEBRUARY 5, 2025
Does using the right tools make PR workflows less complex? The answer goes beyond just technology. Effective PR depends on having a solid strategy, including understanding your audience and aligning your messages. While tools can help manage tasks and operations, they cannot build relationships or drive meaningful engagement. So, how can you balance technology with […] The post Managing complex PR workflows: Tools and strategies for success first appeared on Agility PR Solutions.
Notified
FEBRUARY 9, 2025
In our recent industry report , 57% of corporate communicators said authenticity and transparency are the biggest reasons why stakeholders trust a brand.
Buzzstream
FEBRUARY 12, 2025
I got a chance to speak with Chris Panteli initially when I was on a Digital Olympus panel (along with another BuzzStream podcast guest, Jasper Morris.) Chris is the co-founder of UK-based digital PR link building agency, Linkifi. He really had some great insights into where the industry is moving, so I wanted to have him on the podcast to speak about one of the main hurdles link builders have: measuring success.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Ronn Torossian
FEBRUARY 7, 2025
Learn how media relations is evolving in 2025 with AI tools, social media platforms and personalized outreach replacing traditional PR strategies and press releases. The post The Changing Landscape of Media Relations in 2025: Adapting to the Digital Age appeared first on.
5W PR
FEBRUARY 6, 2025
Public relations has shifted dramatically from gut instinct to data-backed decision making. PR professionals now track, measure, and analyze campaign performance with precision that would have seemed impossible just a decade ago. The rise of sophisticated analytics tools has created new opportunities to understand audience behavior, measure media impact, and prove ROI.
Agility PR Solutions
FEBRUARY 9, 2025
Its a business owners dream for a large publication to feature them in a news story. After all, who doesnt want high-profile press? This earned media can help bring more exposure and traffic to your brand. Plus, you get to build trust with your audience and build a strong brand reputation. Because if a reputable […] The post How to create an amazing press or media kit9 essentials to include first appeared on Agility PR Solutions.
HMA Public Relations
FEBRUARY 10, 2025
Get to know Jordan Bontke, a reporter at ABC 15, as he joins us for the latest #MediaMonday feature. Jordan shares more on his Uplifting Arizona beat, how he got started as a reporter and more. Check it out!
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Prohibition
FEBRUARY 5, 2025
The world of public relations is shifting, and at the centre of this change is the rise of influencers. Once seen as content creators sharing their personal experiences, influencers have evolved into key players in brand communication. Today, they hold the power to shape public perception, drive trends, and build trust in ways that rival traditional media outlets.
Ronn Torossian
FEBRUARY 6, 2025
Discover how European legal systems embrace transparency and tech with new digital platforms, data protection measures and open justice initiatives for public access The post Legal Publicity Trends in Europe: A Shift Toward Transparency, Technology, and Accountability appeared first on.
5W PR
FEBRUARY 5, 2025
Media platforms and algorithms change daily, leaving brands vulnerable to shifting rules and uncertain reach. Smart companies now recognize the power of owned media channels – their blogs, podcasts, and newsletters – as stable foundations for building lasting brand authority. Research from the Content Marketing Institute shows that 80% of top-performing B2B content marketers prioritize building audiences through owned media channels.
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