This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Howard Stutz, vice president of corporate communications at Golden Entertainment, says brands’ messages need to be clear and comprehensible. How did you get your start in corporate communications? It’s rare nowadays that the morning newspaper or the evening news telecast breaks a story.
In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. You have to keep in mind, big corporations can have hundreds of law firms on what they call a “panel.” The in-housing trend in PR isn’t entirely surprising. Then the economy changed.
Twenty to twenty-five years ago, you turned on the TV and listened to something or opened the newspaper and read it, but you had no feedback and couldn't say if something wasn't true. Let me take you back to 2001 when I wrote the first Standard for Business Ethics in Bulgaria. Now, two things make our lives completely different.
Williams, a 2001 recipient of the D. The corporations were in the process of discovering the fact that the purchasing power of African-Americans was just tremendous. As Dukes notes, during the 1960s, many corporate executives still regarded PR professionals as publicists. Parke was one of the first to provide the research.”.
Way before newspapers, the Romans and Greeks used scrolls, Egyptians used papyrus, and ancient China used a form of paper to distribute information, even if that information was limited to an inner circle of elites or an educated few in those cases. China is credited with starting the world's first newspaper.
And rewinding the tape, because all of us, since 2001, when he declared his participation in politics, have listened to him countless times. I was the first newspaper journalist in Bulgaria to do a big interview with him, before that it was Mr. Kevorkyan, of course, in "Every Sunday", before that it was Mitko Petrov on the National Radio.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content