wiredPRworks

SEPTEMBER 11, 2021

On September 9, 2001, we celebrated a child’s birthday party. On September 11, 2001, I got up and went through the usual motions of a working mother with three children – ages 12, 9, and 7 – to get off to school. I did get to photograph the cover of the school district’s 2001 annual report. 2011 Update.

Communications 105

Communications Community Crisis Film 105

wiredPRworks

SEPTEMBER 11, 2021

On September 9, 2001, we celebrated a child’s birthday party. On September 11, 2001, I got up and went through the usual motions of a working mother with three children – ages 12, 9, and 7 – to get off to school. I did get to photograph the cover of the school district’s 2001 annual report. 2011 Update.

Communications 81

Communications Community Crisis Film 81

Sword and the Script

JUNE 27, 2020

One of the other statistics that stood out for me was around PR and social media : 71% of PR pros say Twitter and LinkedIn will both be equally important to communication strategies in 2020 ( see graphic ). One question that provided insight into how things have changed was about collaboration, especially with executive leadership.

Study 133

Study Publicity Survey Internal 133

Norton's Notes

JANUARY 8, 2015

Fernandes has been the CEO since 2001 and by all accounts he is a likeable character with a cult celebrity status in Indonesia who is seen as transforming the airline. As we know any crisis of any nature is a huge test for a high profile CEO but his approach has been described as a “well-oiled communications machine.”

Crisis Management 28

Crisis Management Crisis Twitter Airlines 28

Sword and the Script

JUNE 25, 2019

This goes beyond crisis communications. When I got out of school in 2001, for instance, few of my clients cared about mentions in online outlets. If you suddenly got 10% more budget, you’d spend it on… (BCB) research-based thought leadership or customer testimonials. Online influencers and bloggers were basically unheard of.

Brand 111

Brand Branding Reputation Corporate 111

Cision

JUNE 22, 2015

Grantland ran an interesting piece about U2 recently , describing an existential crisis of sorts. Instagram looked like a niche social media platform with limited appeal. It was the Charlie XCX of social media platforms. Click here for your free guide to using social media correspondents!

Instagram 120

Instagram Fashion Sports Pinterest 120

Mindful Marketing

JULY 28, 2015

We use every tool in the PR toolbox to do that, including inbound marketing and social media. It requires no batteries, no assembly and no customized social media platform. It also prepares you for leadership if you’re attuned to the awe-inspiring and sometimes tragic stories you cover.

Interviews 50

Interviews Communications Storytelling Marketing 50