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How to use the Public Relations department of an advertising agency

PR Conversations

claimed to be the first US advertising agency (having bought a firm established in 1841 by Volney Palmer ). Ayer are some classic slogans and its landmark art deco building in Philadelphia (now a luxury condominium The Ayer ), after the firm’s remaining assets were bought by the French advertising/PR firm, Publicis Group in 2002.

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Join #PRStudChat on March 22nd for a Chat on How to Build Relationships Through Content

Deirdre Breakenridge

Nicole is a member of the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Sandra started her career as a reporter for a division of Ziff Davis and IDG Tech Network.

Radio 170
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Making It Plain… And Leaving It That Way

Waxing UnLyrical

Based in Maryland with roots in New York, she’s been crafting effective marketing copy as a writer and polishing many forms of prose as an editor since 2002. Shakirah Dawud is the writer and editor behind Deliberate Ink. Clients in many fun sizes, industries, and locations reach her through the Web.

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Don’t throw the burger out with the gherkin

Mark My Words

A far cry from the cheeky childish earlier incarnation –last seen in 2002- the new Hamburglar is somewhere between Hipster and Christian Gray. Twitter exploded with shares comparing the new fast food bandit to celebrities ranging from wrestlers to politicians.

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Off Script #9: Steveology on PR, Content and Net Neutrality

Sword and the Script

I started in Apple’s Marcom in a coordinator role doing brochures, tradeshows, direct mail, advertising, budgeting, and working with PR. In 2002 one of my oldest clients, who had become a good friend, approached me about joining a start-up he was doing. What is a necessity, fate, or some other factors?

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Mailing Away Your DNA

Mindful Marketing

Autosomal tests appear to be the most popular of the three, as they’re the ones we most often see advertised, with consumer-friendly price points between $49 and $99. For instance, what if police were to use genetic information to predict those likely to commit crime, along the lines of the 2002 sci-fi thriller Minority Report ?

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How Can Financial Services Organizations Use Social Media?

wiredPRworks

McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.