How Agencies and In-House Teams Bring Out the Best in Each Other
Cision
NOVEMBER 2, 2017
In fact, nearly 60 percent of brands who are members of the Association of National Advertisers say they have in-house creative teams, which is an increase of about 18 percent over the past seven years. After leading successful direct programs at AOL, Tim Carr founded LIFT Agency in 2003 and serves as the chief lifter.
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