Remove 2004 Remove Blogging Remove Technology
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Onclusive + RepTrak Partner to Merge Reputation & PR Metrics

Onclusive

Since 2004, RepTrak has quantified corporate reputation using a proprietary algorithm that assesses the seven key drivers of reputation, including earned media coverage. This is the state of the art in communications and reputation measurement and represents the next major breakthrough in public relations technology.

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Earned Media vs. Media Relations [PR Tech Sum]

Sword and the Script

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

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The devil wears (preloved) Prada: Tech and second-hand marketplace growth

PR in High Definition

Clearly, my dad was setting trends back in 2004. The rise of online marketplaces With technology empowering people to shop smarter, it’s no wonder that an increasing number of us are advocating for second-hand shopping when it’s more affordable, and sustainable, than buying new.

Apparel 62
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Happy Birthday World Wide Web

PR in High Definition

Allow me a brief retrospective: it’s 2004 and I’ve just graduated, but I’m visiting friends still at university. In 2004, the web was barely relevant to my life. One of them tells me about Facebook – ‘it’s the best thing ever!’ – but because I don’t have a university email address any more, I can’t use it.

Web 54
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After a Recent Three-Way Tie Up, Onclusive Acquires Critical Mention

Sword and the Script

million over five venture rounds since 2004. Vendors that white label TVEyes go to lengths to tell me they embed the technology within their own secret sauce to solve UX issues. This isn’t a PR tech story per se, but it is an interesting use of technology in PR. Have an interesting announcement from a PR technology vendor?

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Helsinki, Finland – Growth Path Ahead

Landis PR

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64
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A crowdsourced post for a 6th form student on routes in public relations

Stephen Waddington

I’ve tried to include as many as possible in this blog post but you can read the full threads for yourself. Make sure you use that time at university to work part time in either the local paper, radio station or start your own blog. My best recruits had done at least some journalism, public relations, blogging, content or design.