Remove 2004 Remove Crisis Remove Newspapers
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What is a PR Campaign? How-to Guide with Examples (2025)

Prowly

Typically, this is to build brand awareness, improve brand reputation, manage a crisis, or promote products, services and ideas. This can be a lifesaver when you're running an international campaign and simply can't access every newspaper in various countries or states. Because people buy stories, not sales pitches.

Examples 104
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Can we press release that? 15 stories about the public relations industry (you won’t believe #10)

Stephen Waddington

But as we’ve seen during the COVID-19 pandemic, professional communications can help support crisis, innovation, change, productivity, and life itself. The Copyright Licensing Agency (CLA) and Newspaper Licensing Agency (NLA) exist to protect the rights of copyright holders. The only certainty is that everyone will has a point of view.

Industry 153
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Spotlight on a Solo PR Pro: Meet Doug Levy

Solo PR Pro

I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. After spending most of the 1990s covering healthcare for USA Today, the newspaper transferred him to San Francisco to cover technology.

Meeting 96
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Turn Off the Cloaked Reporter in this Transparent World

Bad Pitch Blog

And each time we deliver a valuable solution – whether positive outcome to a client crisis or a reliable source to a reporter on deadline – we elevate ourselves higher on the ladder of invincible credibility. The right comment on the right blog can have a bigger impact on the bottom line than an uninteresting quote in some shrunken newspaper!

Report 43
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Maxim Behar in Kamen Vodenicharov's show "The Evening of." on 7/8 TV

Maxim Behar

Our guest has had a remarkable career beginning as a newspaper correspondent. In the past 30 years, I have met many editors-in-chief of publications and newspapers, but I haven’t called any of them asking to do me a favor and publish something. Maxim: 2 cents worth of Work Affairs, which was a big newspaper.

Hotels 64
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Maxim Behar on the life of Elizabeth II

Maxim Behar

The way she so elegantly managed to navigate this so-called Falklands crisis, when Britain was able to take back the Falklands from Argentina. Bulgaria entered the European Union - in 2004, we signed an agreement. And I was the first Bulgarian journalist to do a newspaper interview with the King. I know the King since 1991.

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Exposing PR’s weaknesses

PR Conversations

First, along with other British-based PR consultancies, it was questioned by the Guardian newspaper about whether it would rule out working with climate change deniers. Criticism by Gawker (among others) led to a ‘pseudo’ apology (as defined by Lazare 2004 ).